Ira Mazda

Manufacturer: Mazda
Ira Mazda
99B Andover Street
Danvers, Massachusetts 01923
(978) 739-8801

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Twenty-Four Month Rating: 3.6/5

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LiamLunchTray
6/18/2008 1:59:58 PM

Reason for Visit: Sales

I recommend this dealer: No

My Review of Ira Mazda:
I found a reasonable price listed on their website for the car we wanted. I had a great experience 7 or 8 years ago so I figured it was worth the drive. The salesman we dealt with was perfectly nice but unable to make any decisions without going through Gary the sales manager. They low balled our trade, which I was expecting, and we told them thanks but no thanks. That was not a big deal, however in the days that followed we received numerous phone calls from them. Whenever I would make an offer they would be condescending and obnoxious. They also pulled the "whats the matter little lady, you cant make a decision for yourself" schtick with my wife, which was really obnoxious. Very high pressure and very sleazy with the attitude of "We're doing you a FAVOR by selling you a car". Avoid!

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Paul123
5/20/2008 12:50:29 PM

Reason for Visit: Sales

I recommend this dealer: No

My Review of Ira Mazda:
One of the worst car buying experience ever !
Dave was absolutely rude and neglected to answer any of
my questions. Right after I walked into his office
to enquire about leasing options, he went off on a rant
to give me garbage information that made no difference
to me as a buyer. He failed to listen and did not even
know what questions I had before proceeding to give his
5 minute speech which was both degrading and arrogant !!

I ended up buying a Mazda but swore never to return to
Ira Mazda again. Dealing with Dave T was like dealing with
the copybook USED CAR SALESMAN, we typically read about
in articles.

Don't deal with these arrogant salesmen, you have better
options elsewhere for buying a Mazda !!

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lina
12/11/2007 9:32:37 PM

Reason for Visit: Sales

I recommend this dealer: Yes

My Review of Ira Mazda:
Great experience from start to finish

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patrick2
12/7/2007 5:33:59 PM

Reason for Visit: Sales

I recommend this dealer: Yes

My Review of Ira Mazda:
I went there to get a Mazda6 and had a very good experience. I dealt with a Sales rep named Fred.. He was very non-pressure and helpful. They gave me $700 more for my trade than another dealership located on RT128 was going to give me and gave me a good deal on the car too (I had the invoice price from KBB.com).

The financing interest rate was very good also. I thought I could do better by going to a bank myself, but i couldn't. I actually went to the same bank they were quoting me from and couldn't get a better rate. I'm not sure how they made a profit on that, but the rate was .5 point lower going through the dealership?!!?

The service after the sale was pretty good too. I got the follow up phone call and some chocolate in the mail (not a big fan of chocolate, but I told the GF I had just bought it for her - she had no idea:). The thing I did not like was the price of the oil changes. I can get oil changes done for $20 down the street and its like $40+ here... Not sure whats up with that... Maybe super oil of something !?!

Overall, it was a good experience, not too pushy and the price was fair.

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dinu24
1/28/2007 10:15:16 AM

Reason for Visit: Sales

I recommend this dealer: No

My Review of Ira Mazda:
They have a modus operandi on how to get you. Their rates are good, but only if you go through their own finance options, where they make their money. But they will not tell you that until the last moment when you hand them your check (from your bank or credit union) before you take the car.

At that moment the manager will walk up to you and tell you that they have had bad experiences with the bank drafts in the past. By now they already have a copy of your license and all other info they need for a credit check, which they have done without your knowledge. So now they can offer you their finance options. So you have a choice to take the car after signing up with them or leave without one! Chances are, after getting this far in the process, you are now emotionally involved enough to sign up to what they offer as the financial option. BAD IDEA!

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sjcesq
1/21/2007 10:16:19 AM

Reason for Visit: Service

I recommend this dealer: Yes

My Review of Ira Mazda:
Take my mazda 3 in for oil changes and for some other maintenance since I bought it there and it's close to where I work.

They are very friendly in setting up the appointments and except for 1 occasion, they have been true to their word when it comes to time estimates. Brought it in a couple of times for an electrical issue that they couldn't recreate at first. After it happened a couple more times and malfunctioned entirely, I brought it in. They set me up with a rental which was pretty easy and simple. They fixed it in a day and I had my car back with no problems.

You get coupons for service deals and they're good people to deal with so I don't mind bringing my car in there for service. I would recommend them for service.

The prices are comparative, except for the mile interval service points (15,000, 30,000, etc). The alignments, parts, etc., are cheaper elsewhere (which they would be since this is a dealer) so I get that service done elsewhere, but that just comes down to price shopping.

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sjcesq
1/21/2007 9:45:56 AM

Reason for Visit: Sales

I recommend this dealer: Yes

My Review of Ira Mazda:
Purchased a 2005 Mazda 3. Went in prepared with invoice information from Consumer Reports and had done my research at other dealerships so I knew roughly what I should be paying and what I was looking for.

I kind of lucked out in the buying process b/c I was helped by a salesman who had only been there a few weeks (he was gone 2 months after I bought the car fyi) and I pumped him for far more information than he was going to get out of me, so I had the upper hand.

Pretty much every dealer operates the same way: the salesman test drives you, asks you what you pay per month/what you can afford (never answer this question) and while being friendly with you, gets all the info he needs to go talk to the finance guys. In this case, after my test drive I went back and dealt with the original salesman but when it came time to talk numbers, they brought in a more experienced guy. He saw me with my folder full of research and we haggled back and forth until he brought out the actual invoice for the car and we agreed on a price about $125 over invoice. Being prepared definitely helped. The salesman wasn't shifty with me and I felt like I could trust him, especially since he knew I came in there with all this info I got online.

Then the heavy hitter comes in to close the deal and starts juggling the new car price, the trade in, the down payment and the financing all at once to keep you guessing. This guy I didn't enjoy dealing with but he's not there to be your friend so you have to be prepared for him too.

No different at IRA - didn't expect it to be any; these dealers have a system that's been in place for a long time now so as long as you're prepared and know how it's gonna go, you can deal pretty effectively with them.

In talking with the finance/supervisor, I mention that I've been searching and ready to buy but won't be buying that day as I would sleep on any deal offered to me. He starts complaining and acts tough saying he's not going to hold the car and that's not how they do business, meanwhile I had already given my credit card and put $250 deposit/holding fee which I forfeit if I don't buy the car so I called his bluff and told him I wasn't buying the car that day and that I knew they could keep the $250 deposit if I didn't buy the car so why would I give up that money?

I walked out of there with my name on the paper but the financing was still open as they were going to arrange for the financing after I could only find high rates at banks and credit unions.

Went back a few days later when I was ready to seal the deal and drive the car home. They got me a decent interest rate. Then I dealt with the manager who had me sign all the docs and then tried to sell me on the extended warranty/protection plan/etc. Passed on all that. They contacted my insurance company and worked all that out and I drove out of there with my new car.

Overall the experience was good. But again, I can't stress enough it probably only went that smoothly b/c I did my homework. These guys have to make a living and they're there to sell cars and make money and feed their families, so they aren't there to do you any favors. But I never felt too pressured and almost enjoyed the transaction.

I would recommend this dealership to others and I actually did as a friend ended up buying a used car there not too long afterwards.

Do your homework and go in prepared and you'll drive out of IRA with the car you want at the right price.

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astral
11/20/2006 1:12:35 PM

Reason for Visit: Service

I recommend this dealer: Yes

My Review of Ira Mazda:
Brought my car to Ira for regular maintenance as well as warranty work.

Regular maintenance performed in a timely fashion and the time estimates have held up (at other dealerships, I've been given 30 minute time estimates but would turn out 1hr or 1.5hrs).

Warranty work was performed without hassle. Everything that I have asked them to check out that I thought wasn't right was actually checked out to my satisfaction. One time I was not convinced and they had a tech come out on a drive with me and explain what was happening.

Pricing is OK: good on regular oil changes (something like $25-30 with a coupon), but I didn't like the price quote on mounting and balancing tires ($50 a pop because of the TPMS system).

Parts department once gave me a cabin air filter that was the regular air filter, instead of the aldehyde filter that I asked for. I asked them to double-check and the parts guy assured me that this was the aldehyde filter, even though it was half the price. Sure enough, he turned out to be wrong when I checked the filter at home.

So overall: happy!

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