My Review Of Randall Reed's Planet Ford:
I did not buy a vehicle here, but I can tell you it would be the second to last place I would look for another Ford (Kinsel Ford-Beaumont being the very last). in my opinion, Planet Ford ("PF") is not the place you go if you are an educated person looking to make an educated decision. On day 1, I arrived in person and asked for someone REALLY knows something about the Ford super duties. Instead of leading me to such a person and perhaps working the deal jointly, the salesperson (Harold) represented that he was just such a person. However, he did not have a clue regarding facts that a person who actually knows about a vehicle would know. For example, he had no idea how much the disel emissions fluid ("DEF") costs, how far the truck can generally travel on a tank of DEF, etc.--nor did he offer to go find someone who did. However, Harold was a very nice salesperson and permitted me to inspect and drive an F-250 and an F-350. He was also very understanding with my intent to just use the experience as information-gathering.
On day 2 of my experience, I traded a couple of phone calls with Harold, and I told him I would get pre-approval for a loan, line up insurance, etc. and call him back Monday. On Day 4 (Monday), I called the dealership three times, leaving messages for Harold. No response. On Day 5, I leave one more message. No response.
On day 6 (Wednesday), I give up on PF and go to a competing Ford dealership. As I am working with them that day, I contact a sales manager directly at PF, who tells me that Harold has been fired (although later, another representative informed me that Harold quit, so who knows). Of course, none of the operators or other employees I spoke with on Monday and Tuesday told me that. This manager says that he will call me in 15 minutes.
30 minutes go by and still no phone call. So, I called PF again, and again I asked for a sales person who knows about Ford super duties. The operator just sends me to a random sales person. Again, I ask the salesperson for someone who knows about Ford super duties, and he says that he is such a person. This second salesperson knows that I am not just a "cold call" because I told him I had been in there with Harold and that I had spoken to the manager. This second salesperson keeps calling me by the wrong name ("Mike" and my name is "Ben") and promises to get me stock numbers on trucks that he thinks may possibly work. I never ask for promises over the phone, and I think that is fair. This second salesperson says he will in just a few minutes, and hours later I finally get them--after numerous additional requests.
This second salesperson also tells me that he does not think it will be possible to work the numbers like I want. This actually suits me fine because I appreciate his honesty. After all, I don't have an issue with someone saving me hours of my time by just being upfront with me. Had our relationship ended there, I would not be writing this. But it is what comes next that warrants attention.
Following the second salesperson's candid (and highly appreciated comment), I continue to work with the PF competitor and we come to terms on the numbers I wanted. I contacted the second salesperson at PF and thanked him for his candid remarks and informed him that I had reached a deal with the competitor and would just go that route.
Suddenly, it was no longer impossible to reach my numbers. All I needed to do was drive all the way across town and give PF a shot in person. I thought about it long and hard and the cheapskate in me really contemplated going just in case I could actually beat the deal I already had. With all the red flags already raised, I decided to stick with what I had gotten, which is actually a very good deal. After all, one in the hand is worth two in the bush. Plus, based on the fact that PF had already stated they could not reach my figures, I determined that wasting four hours there would have been an exercise in futility.
The reason I am giving PF a bad rating can be summed as follows: (1) when I asked for a salesperson with a particular knowledge regarding the product I did not get it; (2) when the salesperson I was working with quit/was fired, no one bothered to tell me voluntarily or when I called the dealership asking to speak with him; (3) my second salesperson was way to "wheeler-dealer" for me even though he initially (and probably honestly) said that PF would not be able to do the deal; and (4) the failure of PF employees to make call-backs and to supply information in the time frames promised. It's simply not a place I would risk using to make a $50,000+ automobile purchase.
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