DealerRater.com Hires Vice President of Sales
10/9/2008 1:44:48 PM
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Heather MacKinnon joined DealerRater.com, the nation's premier car dealer review website. Ms. MacKinnon has extensive experience in online sales. As Vice President of Sales for DealerRater.com, she will help dealerships promote their high quality customer service.
DealerRater.com Hires Vice President of Sales
DealerRater.com, the nation's premier car dealer review website, announced today that Heather MacKinnon has joined the company as Vice President of Sales. Ms. MacKinnon has spent her career working in online sales, specifically in the automotive industry since 2003.
Ms. MacKinnon expresses that she is "passionate about bringing solutions to car dealers that help them grow their business and gain a competitive advantage in their local market."
"Heather is highly respected in the automotive industry. She has built solid relationships with over 150 dealership businesses across the company and we at DealerRater.com are very excited to have her working with us," explains Chip Grueter, president of DealerRater.com. "We know that she will be integral in building the DealerRater.com brand and will help dealerships promote their quality customer service to perspective clients."
About Heather MacKinnon
Heather MacKinnon began her career in online sales in 2001, as an account manager for the Boston division of Citysearch.com. She ranked number one for Boston sales and number five in the company's sales force. In 2003, Heather moved into the automotive industry with jobs at Autotrader.com and DataOne Software. During her years at Autotrader, Heather managed 80 accounts and exceeded the company's first, second and third year goals by 200%. As the Director of Sales for DataOne, Heather was responsible for developing an outside sales team, and created sales and marketing collateral for training and marketing. She was in charge of direct sales to national clients and increased sales by 200%.