Having shopped around the area twice, I can say Secor's prices are very competitive.
What really makes it my now go-to dealer though, is the people and the service.
Steve helped me narrow down what I wanted in my price range, and made the paperwork a breeze. Most of the experience was getting familiar with the car, driving it, and learning about the features. Any time I sat down in the office, it felt like I was the only customer in the building, paperwork was fast, with no hidden surprises.
I highly recommend shopping at Secor, whether you're in the market for a new or used vehicle.