I have had my car (a 2015 Subaru Forester) from Strong for over seven years and have always had the oil changed at Strong. Recently, it overheated, and my husband had to add an entire container of coolant. When I called the service department and asked how it could be so low if they are checking the fluid levels while doing the oil changes. I was told that "if they don't have the correct fluid, they won't top it off." Not once was I ever told the levels were low and needed to be topped off. So, now, my car engine is blown, because Strong dropped the ball! When a claim was submitted to have it fixed, it was denied because, it is a "loyalty warranty" and I went to Jiffy Lube for oils changes. The only thing I ever had done at Jiffy Lube was inspection and registration. So, not only did Strong ruinmy engine, but now they refuse to cover the respiratory that they made necessary!

This is an issue with the service department where the issue with my car, a cam ladder reseal….a 2600 dollar repair…. I have now had to pay for twice in 14 months as it was poorly executed the first time at Strong. I did recommend this dealership nevertheless as the lifetime warranty is valuable and I’ve benefited from it. I just want those looking for a place to take your car for service to go in with a well rounded amount of information. The cam ladder reseal that I was driving on, as far as I know, was in the car from the factory, but I will give it the benefit of the doubt… let’s say it was repaired right before I bought the car. In that case it’s been in the car for 40k miles. After the Strong VW fix, the new seal had lasted 8100 miles before I had to have it fixed again at a different VW dealer in the valley…..and even the strong service manager agreed with me that was unusual. So every 8100 miles, I will have to spend another 2500 dollars to keep my car running? After asking for my money back, which has been refused, and negotiating with them for a month….where I even asked for 1500 dollars of in store credit…..so I give up more than 1k…..which they refused, their counter offer was to give me that $1500 dollar fix at cost. So the counter offer to make me whole was to have me spend more money with them. Never once have I become upset……I’ve been patient and respectful. I’ve written to Walker Strong the GM, and am waiting for a reply after describing the situation. So after reading the above, just to add a bit more info, on these two repairs alone, I have spent the trade-in value of my car. Obviously, this same situation can be applied to anyone going here……and I fully admit, the repair warranty is 12 months, and I had the second repair done at 14, I believe that a business with integrity would admit, regardless of the additional 2 months, the performance of this repair is unacceptable, and would want to do the right thing. I’ve been using Strong Volkswagen for parts and service for decades….literally!…..and this is the very first time I’ve ever had a reason to complain. To me, 2600 dollars is a lot of money…..which is why I drive a car with a 4800 dollar trade in value. To Strong I ask that you do the right thing for your customers. Keeping them coming back, with comfort based in your obvious integrity, is way more profitable than the few dollars you’re holding on to. Not doing so, and the negative feedback spread on these many many platforms, keeps you from reaching your full potential. I will update this later.

Edit to my original review, what started off well but went downhill quickly, was completely and totally redeemed. Dealing with Walker and Matt reassured me that Strong VW values the full customer experience, not just the sale but Creating a customer for life experience and mentality. Thank you for Really taking care of me.

I previously wrote a review but did not include many details. Here is an updated review with an event timeline: Strong Volkswagen has consistently demonstrated unethical and incompetent practices, making it a dealership I cannot recommend. Despite their claims of "upfront pricing," they undervalue trade-ins, upcharge for dealer add-ons, and deliver poor service. My experiences with them have been so frustrating that I eventually had to complain--and their response was shocking. Here's a detailed account of my experiences: On September 25th, I brought my car to Strong for a recall repair on the flame retardant for the moonroof of my ID.4, as well as routine service and an alignment. I was assured I'd have my car back the same day but received a text at 3 PM asking if they could keep it overnight. I agreed but emphasized I needed it back by 10 AM the next day. When I arrived at 9:50 AM the following day, the car wasn't ready. In fact, I didn't get it back until almost 11 AM. To make matters worse, my car was returned covered in flame retardant spray, which I had to clean myself, and the service light hadn't been reset. This required me to take my car back yet again to have them finish what they should've done the first time. Additionally, they failed to replace basic fluids, like the windshield wiper fluid, as part of the service. On November 6th, I returned because the charger cover on my car was loose and grinding in the hinge. While reviewing the alignment report, I noticed discrepancies that made it seem as though the alignment had never been done. When I raised this concern, the advisor, Emily, initially couldn't confirm it was completed. The manager, Anthony, eventually found a report showing it had been done, but the fact that the tires were still out of alignment was highly suspect. They redid the alignment but then informed me that fixing the cover wouldn't be covered under warranty and quoted me nearly $800 for the repair. I declined and left, opting to shop around for another service provider. Later that day, I contacted another Volkswagen dealer, but they couldn't get me in. Young Volkswagen in Layton, however, could--and they not only fixed the charger cover under warranty but also found a nail in one of my tires. This was the same tire that had triggered a pressure warning the day before, meaning the nail was present when Strong performed the second alignment--yet they completely missed it. Frustrated by Strong's repeated failures, I left an honest review about my experiences. On November 20th, I returned to Strong for a damaged moonroof, which had a large crack from a rock and was a significant safety concern. I didn't want to drive too far in that condition, so I brought it to Strong. The next day, I received an email from Chance (see attached image) stating they refused to work with me. All I did was report legitimate issues and post a review about their poor service. Instead of addressing my concerns or improving their practices, they chose to retaliate against a customer for exercising their right to provide honest feedback. Is this really the kind of dealership you want to work with, especially when there are so many other great options in the Salt Lake Valley?

I got my service done today and it was an excellent experience. Edwin is a great service advisor and the best customer service person I’ve met in years. He’s friendly and professional. He was communicative and kept me updated during my service. Wish I could give more than five stars!

I recently purchased a vehicle from Strong Volkswagen and the experience proved to be unethical and disrespectful to their customer base. The process started with a test drive facilitated by a salesman who was professional but unable to complete the sale that day because the keys to the car I was most interested in weren’t available. I was asked to return a couple of days later when the dealership reopened. Upon my return, I learned the original salesman quit and I was passed to a second salesperson, Christian Coughlin. When I explained my interest in the specific vehicle, it became evident there was confusion within the dealership about whether the car was even for sale. After some back-and-forth with the general manager, they decided to sell the car, and I was finally able to test drive it. During negotiations, I discovered that Strong Volkswagen automatically adds $1600 for two services (EcoCare and Clear Guard) and a flat accessory fee to every vehicle they sell. Since the accessory fee didn’t apply to the used vehicle, he agreed to remove that cost. The remain two services were non-negotiable and not optional for buyers, which I felt was unethical. When I asked for these fees to be removed, Christian consulted management, who outright refused. Despite my concerns, they insisted the charges had to remain. Eventually, Christian offered to “help me find” $300 in savings to close the deal. However, the math he presented didn’t add up. He refused to reprint the payment breakdown sheet after my credit score of 857 was verified, which could have clarified the discrepancies. He also presented a hand-written agreement for a $799 monthly payment, which I declined to sign. The only noticeable change in pricing came from removing the $800 accessory fee, but this should have been removed from the start. I discussed this issue with their management, Jayden, and I was told that they didn’t even make $300 on the car so all they could offer was a $25 credit for the parts department, which felt like an insult given the circumstances. It seemed surprising to me that a successful dealership would price a vehicle so they make no money. One of the mandatory services included a $300 Clear Guard, which was already failing on the vehicle I purchased. I had to return to the dealership to get it fixed. This experience left me feeling frustrated and undervalued as a customer. The dealership’s lack of transparency, forced fees, and refusal to honor verbal agreements demonstrate poor ethics and customer service. While Christian made efforts to keep the sale, the overall handling of the situation felt disingenuous and dismissive. I cannot recommend Strong Volkswagen to others and would advise potential buyers to approach this dealership with caution.