I'm on my fifth car from this dealership...which is a great place... Why? Because these are stand-up guys who have stepped up several times to make repairs or replace parts...over and above their warranty obligations... That is a rarity among businesses...and perhaps even rarer among car dealers. But Planet Subaru has a great philosophy: "DO THE RIGHT THING" And they live up to it...'nuf said, right?

I recently purchased a certified pre-owned 2022 Subaru Impreza from Planet Subaru in Hanover, MA, and couldn’t be happier with the experience. Special thanks to David Gardner, my dealer partner, and Richard, the business manager, for their outstanding service. They made the entire process smooth and stress-free. The rest of the team was also incredibly friendly and helpful, creating a welcoming atmosphere from start to finish. Planet Subaru is a trustworthy place to buy a car, especially if you prefer not to spend too much time on inspections, registration and other details yourself. They handled everything with professionalism and efficiency. The price is also reasonable. Highly recommend! ( the only thing i would recommend for the store to improve is if they can provide additional service to delivery the car to home, some new driver may need the service)

BUYERS BEWARE. Planet Subaru prides themselves on being different from all the other dealerships. They do indeed offer lower pricing, but they make up for that on the back end. I just had an experience with Klaire and Rhonda. They shared with me the spec sheet, with selling price, taxes and fees, etc. Everything looked good. I then told them I wanted to lease this vehicle and asked for a new spec sheet with the updated info. They left the MA sales tax of $2,011 on the deal, as if I were purchasing it. When you lease, you pay monthly tax, not a full upfront fee as if you were purchasing. I tried telling them a couple of times they need to take this off and they wouldn't acknowledge the fact I even brought it up. Secondly, when they quoted me for the lease, I asked them what the money factor (interest rate) was and she said it was .00290 which is 6.96%. She then quickly responded back and said, correction, we quoted you with last month's rate of .00278 (6.67%) not the .00290 (6.96%). My monthly payment increased by only $3. There's no way it could increase by $3, it would have been at least $17-20. So right then, I knew I had a problem. Subaru Motors Finance is offering the money factor of .00240 (5.76%) to the dealership on 2024 Subaru Forester Sport. The rate of 5.76% is what Planet gets and then they mark up the money factor on leases. Don't let them fool you. They tried to increase their buy rate of 5.76% to 6.96% consumer rate. All of that money goes right into their pocket. The money factor is NEGOTIABLE, I have spoken with several Subaru dealerships who would honor the buy rate. My message to consumers is, do your research and know your numbers. Again, when I asked about the MF, it was not even acknowledged. Here's the quote they offered me on a lease with the MA sales tax still included in the quote for a lease. I suggest you go elsewhere or maybe not because they are indeed just like EVERY dealership and will take you for every dime you have.

Car shopping can be draining and time consuming but if you work with the right team it doesn’t have to be so bad ! Kelly was a dream to work with. She kept in touch with me, gave straight forward answers and looked for additional information to make sure I felt as comfortable as possible during the entire process. I have been a customer of Planet Subaru for years and remain loyal due to their customer service excellence. The entire showroom is accessible and welcoming for all and employees are friendly and helpful. Always a good experience in the service dept. as well.

Agent suggested that I make an appointment to drive and view the vehicle for my husband and me after I had an initial session with him two days earlier. I intended to purchase the vehicle once my husband ( who is handicapped could access it) and he and sold it before we arrived. Then arranged for us to drive a vehicle we assured him we were not willing to purchase. Then told us we could wait until April when the next one was available if we made a substantial down payment.

Everyone at Planet Subaru was responsive and professional. Eric MacIntosh worked with me in sales. He listened well, found what I was looking for and never made me feel pressured. Highly recommend.