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BMW of Lenox

Lenox, MA

4.7
36 Reviews
At BMW of Lenox, we’re dedicated to delivering a luxury automotive experience centered around performance, sophistication, and personalized customer care. Proudly serving drivers throughout the Berkshires and beyond, our team offers an exceptional selection of new BMW models, premium pre-owned vehicles, expert BMW service, genuine OEM parts, and tailored financing and lease solutions. Whether you’re searching for a dynamic sports sedan, a refined luxury SUV, or precision vehicle maintenance from BMW-trained technicians, our goal is to provide a seamless and elevated dealership experience from start to finish. As part of the McGee Automotive Family, we’re committed to building long-term relationships through professionalism, transparency, and an uncompromising commitment to customer satisfaction.
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374 Pittsfield Rd

Lenox, MA

01240

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Showing 36 reviews

September 26, 2025

I’ve been using this dealership for over 30 years and it is outlandish that they have suddenly started to charge a 3.25% fee for using a credit card. Other dealers family members use don’t do this and I’m i More

by Chris Waters
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Ethan
Oct 01, 2025 -

BMW of Lenox responded

Chris, we're truly sorry to hear about this dissatisfaction. That's certainly not how we want things to go! We will pass this feedback along to the team, and I encourage you to reach out if you would like to discuss this further. Thank you, Mark Hoch - General Manager - 413-443-4702

September 17, 2025

Service department is great, pleasant and efficient. . Not so for sales. Very disappointed in my experience buying the car. More

by sjr
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Mark Hoch
2.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 20, 2025 -

BMW of Lenox responded

We're glad to hear you had a positive experience with our service department but disappointed that your sales experience didn't meet the same standard. We'd appreciate the opportunity to learn more about what happened during your purchase so we can address any issues and improve moving forward. Please don't hesitate to reach out for further assistance. Thank you, Mark Hoch - General Manager - 413-443-4702

Nov 28, 2025 -

sjr responded

Very disappointed with my sales experience. After I was quoted one price, the general manager insisted on a higher price. For want of $250 Berkshire Audi lost a valuable customer (This is the third Audi or BMW we have purchased from Berkshire Audi.) Alas, our last! Would certainly appreciate an explanation. Steve Rubin

August 29, 2025

They are very personable and friendly. I can tell they really want to help their customers More

by Klavinio
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Ethan in service and Laura in sales
Sep 02, 2025 -

BMW of Lenox responded

This review puts a smile on our faces! Thank you for choosing Berkshire BMW and for sharing your support. Have a wonderful day!

August 28, 2025

First visit ever and extremely happy with the service, Allison was great and we will now be a Berkshire BMW/Audi customer More

by prc
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Allison, service representative
Aug 31, 2025 -

BMW of Lenox responded

We couldn't be happier to hear you say this! Thank you for visiting Berkshire BMW and for sharing your support for Allison. See you next time!

August 12, 2025

Fast, efficient, knowledgeable I had a check engine light come on. Car ran fine. I took may 2017 BMW M 240 to Berkshire BMW. They diagnosed the problem quickly, and ordered the necessary repair part More

by albertbharper
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Mitch Guest
Aug 29, 2025 -

BMW of Lenox responded

Hi Albert, we’re delighted to hear Mitch and the team provided such efficient and knowledgeable service. Thank you for choosing Berkshire BMW, and we look forward to serving you again in the future! Safe travels in your 2017 BMW M240!

August 03, 2025

Collin provided excellent services during my purchase of my BMWX3. He was knowledgeable, attentive to my needs, professional and he provided excellent feedback. I was totally satisfied with the buying exper More

by Raulduke02
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Isaac, Zack
Aug 06, 2025 -

BMW of Lenox responded

Thank you for choosing Berkshire BMW! We will pass along your kudos to Collin as well. Enjoy your new BMW X3!

July 24, 2025

The Customer service and workmanship is the best. Mitchell provides the experience after the purchase! More

by Jscsna
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Collin Flynn
Aug 06, 2025 -

BMW of Lenox responded

Thank you for the review! We’re thrilled to hear that Mitchell and our team impressed you with their work. We hope to see you again at Berkshire BMW!

July 20, 2025

Excellent people. Thorough communication.. Fair pices and everything is fully explained. Have one Audi, one BMW, one VW More

by mudwater
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Mitchell Guest
Aug 06, 2025 -

BMW of Lenox responded

This feedback means the world to us! Thank you for choosing Berkshire BMW and highlighting our top-tier service. See you down the road!

July 19, 2025

Allison our service manager was extremely helpful in scheduling an appointment and insuring that all of the work in the service department was accomplished in a timely way. More

by dremzeisel
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Allison - service
Aug 06, 2025 -

BMW of Lenox responded

Thank you for choosing Berkshire BMW and sharing your great experience with Allison!

June 27, 2025

Have done excellent work on my car ready at promise time and very friendly service department More

by frechettefrech
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Brian Smith
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mark Hoch
5.0
This rating includes all reviews, with more weight given to recent reviews.
Aug 06, 2025 -

BMW of Lenox responded

This review is music to our ears! Thank you for choosing Berkshire BMW and for sharing your experience. Drive safely!