I've been going to European Motors in Shoreline now for almost 3 years.
My wife bought her first car (Landrover Discovery 2002) ever from here, and she received the best warm; cordial; no rush personal service I've yet to see.
Makes me wish I came here when I bought my first car. Uwe was great with my wife, and guided her thru no pressure whatsoever, and when I found out that they also had a shop that is qualified to do BMW diagnostic and repairs. After my Factory warranty was over, I was glad to give Uwe my business.
So far in the past 3 years, I've had my car (BMW Z4, not purchased thru European) serviced 3 times. Each experience was quite pleasant, the work was explained in detail along with any options that were available to me, and the end cost was always reasonable and lower than other places I was quoted.
It's been rare for me to run across a dealer that I would trust, and feel that they'd never take advantage of me. Uwe and Gabrielle at European Motors are such people.
In fact, if it weren't for layoffs from WaMu/Chase where I was previously employed I would've already purchased a 3 or 5 series from European Motors.
I will be continue to bring my trusty Z4 to European in the years to come.
My two cents