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Frank Boucher Kia Volkswagen of Racine

Racine, WI

4.8
1,138 Reviews
The Boucher Automotive Group began back in 1977, but it can trace its roots back to 1956 when Gordon F. Boucher first began his automotive career at a local dealership. Twenty-one years later he set out on his own to create the best dealership he knew how to. Turns out, he knew how to make some pretty great dealerships. Frank Boucher Kia of Racine is just one of 18 franchises that operate in Southeastern Wisconsin, and we have been rated in the top 10% for customer satisfaction among dealerships in the United States. Through all that, the Boucher Automotive Group has not forgotten where it came from, and we never pass up an opportunity to work with local charity groups and organizations to improve this community.
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9601 Washington Ave #100

Racine, WI

53406

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Showing 1,138 reviews

February 14, 2026

Very knowledgeable and friendly. Enjoy doing business with you. Made a stressful situation into a good experience. Thank you Damond More

by Rennis2024
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Damond Davis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 14, 2026 -

Frank Boucher Kia Volkswagen of Racine responded

Thank you for highlighting Damond’s expertise and friendly service. We’re glad the Volkswagen Atlas purchase became a positive experience. We look forward to helping you again. Brad Sawatske General Sales Manager 262-886-2886

February 11, 2026

Great experience, Kyle was a good guy and lots of help. Helped me find the perfect vehicle for me. More

by BENSTONER2
Recommend Dealer
Yes
Employees Worked With
Kyle Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Kyle Miller
Feb 11, 2026 -

Frank Boucher Kia Volkswagen of Racine responded

We’re delighted to learn that Kyle provided such helpful guidance. Congratulations on finding the perfect Volkswagen Jetta. Thank you for sharing your feedback. Brad Sawatske General Sales Manager 262-886-2886

February 11, 2026

Damond helped me get into my dream car both efficiently and fast. Overall great experience. More

by Usingerbillee5
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Damond Davis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 11, 2026 -

Usingerbillee5 responded

Yall are the best ! Be back in the future

February 10, 2026

great buying experience i've bought so many cars from marketplace and third parties and i have to say im never going back this dealer damond davis had me in and out quick and easy like great car great mi More

by jordandmoravec20
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Damond Davis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : branden
Feb 10, 2026 -

Frank Boucher Kia Volkswagen of Racine responded

We’re delighted Damond made your purchase quick and straightforward. Hearing that the mileage and condition of your new ride exceeded expectations means a lot, and we appreciate your recommendation.

February 09, 2026

Wasn’t sure if I would be able to get a car due to me being in the middle of an accident. But decided to pop in and see my options. We found a car I liked and decided to see what would happen. I thought More

by Jaydenrutherford
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nicholas Schouten
5.0
This rating includes all reviews, with more weight given to recent reviews.
Damond Davis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Gabriel nahhas, 5 stars!
Feb 09, 2026 -

Frank Boucher Kia Volkswagen of Racine responded

Great to hear Nicholas delivered clear information and arranged financing for your Volkswagen Jetta without needing a co-signer. We’re pleased our transparent process went beyond what you anticipated. Thank you for recommending us to others.

February 03, 2026

Troy was great to work with during the entire process. He was very knowledgeable, and made sure everything was working in my favor. He and Sawyer were able to get me in the car I wanted for a great price. More

by Andrew
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Brad Sawatske
5.0
This rating includes all reviews, with more weight given to recent reviews.
Troy Wolfson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Sawyer Dillon
Feb 04, 2026 -

Frank Boucher Kia Volkswagen of Racine responded

It’s fantastic to hear that Troy and Sawyer guided you through every step and helped you secure your new Kia Telluride at a great price. We hope you enjoy every journey in your new Kia!

January 30, 2026

My 9th VW from Boucher I trust them for purchasing and completely trust their service department. More

by DEBBY.BENSON
Recommend Dealer
Yes
Employees Worked With
Raven Culver
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Raven Culver
Jan 30, 2026 -

Frank Boucher Kia Volkswagen of Racine responded

We are so glad that we had the opportunity to work with you, and that our team could make this a top-notch experience. We look forward to continuing to serve you in the future! Brad Sawatske General Sales Manager 262-886-2886

January 29, 2026

Very friendly and knowledgeable salesperson and managers. Answered all our questions. Overall it was a good experience. More

by jane_pete1982
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nicholas Schouten
5.0
This rating includes all reviews, with more weight given to recent reviews.
Damond Davis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Kevin Abraham
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jan 30, 2026 -

Frank Boucher Kia Volkswagen of Racine responded

It's great to hear that we were able to help you out. Our goal is to make sure everyone who walks through the door leaves happy. Thank you for choosing Frank Boucher Kia Volkswagen of Racine! Brad Sawatske General Sales Manager 262-886-2886

January 27, 2026

Great customer service and good deals on vehicle we purchased friendly and his little videos he sent my husband were nice and informative I would recommend him any day we hope to work with him again i More

by harmony.gibbons2020
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Damond Davis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Kevin Abraham
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Hani harb
Jan 28, 2026 -

Frank Boucher Kia Volkswagen of Racine responded

Thanks for your feedback on your recent visit to Frank Boucher Kia Volkswagen of Racine. It's great to hear that we were able to assist you and that you had such a positive experience. Brad Sawatske General Sales Manager 262-886-2886

January 27, 2026

Great personalities. . Made us feel comfortable and helped us out of some bad negative equity! Very patient with us and they really went the extra mile to get us the bes More

by os7219
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Damond Davis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Kevin Abraham
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Hani Harb, Gabriel Nahhas
Jan 28, 2026 -

Frank Boucher Kia Volkswagen of Racine responded

Here at Frank Boucher Kia Volkswagen of Racine, customer satisfaction is our #1 priority. We always do our best to make sure our customers leave happy! We are glad to hear you enjoyed your experience, and it was a pleasure having you at the dealership. We appreciate your review! Brad Sawatske General Sales Manager 262-886-2886