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Mazda Lakeland

Lakeland, FL

4.6
338 Reviews
Mazda Lakeland is proud to join the successful Holler-Classic Family of Dealerships, which has been serving the surrounding Central Florida community for 80 years since 1938! Our group's motto, "Never forget your customer - Never let your customer forget you!" comes straight from the mind and heart of the William E. "Bill" Holler, the first of the Holler family to go into the automotive industry. Long before motivational speakers became fashionable, Bill Holler was an institution! Automotive News described him as a spellbinder, a table-pounder, and an evangelist. But he didn't sell cars on personality alone. By understanding customer wants and needs, Bill was able to develop innovative programs to inspire dealers to establish new sales records. Roger III, Chris, and Jill Holler Rogers (Vice-Presidents of our automotive group) are the great-grandchildren of the fabled Bill Holler. He founded the General Motors Dealers' Son School established to prepare dealers' offspring to inherit the family franchise and his son, grandson, and great-grandchildren were all graduates. From 1929 when General Motors Chairman, C.S. Mott, hired Bill to be Vice President of GM and General Sales Manager of Chevrolet until his retirement in 1945, Bill Holler earned a distinguished reputation as a tireless listener to the dealer, implementing trend-setting innovations and establishing programs to teach the fundamentals of auto sales and quality service still in use today. A believer that a good sales person is critical to our economy, Bill elevated the standards of our profession. In sales literature and speeches he often pointed out that the commander who leads the troops in battle...the volunteer who raises funds for charity...the homeowner who gets the neighborhood involved in a community project...is doing a sales job. We also have access to extensive inventory across the Holer Classic Family of Dealerships, including dealerships serving Genesis Orlando, Audi Orlando, Honda Orlando, Mazda Orlando, Hyundai Orlando, and a second Honda Orlando dealership serving the Winter Park area. As well as additional inventory at Driver's Mart for Used Cars Orlando.
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4317 Hwy US Hwy 98 S

Lakeland, FL

33812

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Showing 338 reviews

July 26, 2017

Well cared for! I felt well cared for at the service dept. The young man kept me updated on my car. It didn't take all morning and the coffee was great. More

by Terisita
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
I dont remember the young man's name. Very nice, hospitable and informative.
Jul 26, 2017 -

Mazda Lakeland responded

Thank you for sharing your great service experience! Ed Morse Corporate Offices

July 09, 2017

Service Micah, in service, was very polite and efficient. He kept me updated while I was waiting and I appreciated it. The lady at the customer service desk More

by Cristina LYON
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Micah, and I don't know name of Lady at the desk where I paid
Jul 10, 2017 -

Mazda Lakeland responded

Cristina, We are pleased to hear about your polite and efficient service experience, thanks for sharing! Ed Morse Corporate Offices

May 28, 2017

Service with a smile Came in for an all point service maintenance check for a planned road trip even though my 100,000 mile check was earlier this year. Gave my vehicle t More

by Mazda Lover
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Peter Mack
May 30, 2017 -

Mazda Lakeland responded

Thank you for sharing your service experience! Ed Morse Corporate Offices

April 29, 2017

Outstanding Service and Service Personnel We greatly appreciate Gene Byrd's knowledge and skill in examining our damaged vehicle following an automobile accident and especially his concern for More

by Lucky Lady
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Gene Byrd and also, Jonathan who drove us from Sebring to Lakeland to pick up our CX-5 , Mark Burton
May 01, 2017 -

Mazda Lakeland responded

Thank you for taking the time to share your outstanding service experience with our Mazda Lakeland team! Ed Morse Corporate Offices

March 19, 2017

Great dealership, great people and friendly service! I searched for a car all over and could not find one. I got in touch with Curt Steere and told him what I was looking for. He went right to work and More

by LindaJones4626
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Curt Steere, Daniel Lester, Brian Speas
Mar 20, 2017 -

Mazda Lakeland responded

Thank you for sharing your great and friendly experience with our Ed Morse Mazda team! Ed Morse Corporate Offices

March 02, 2017

Good experience I had a great car buying experience with Phil at Lakeland, Fl, Ed Morse Mazda. He worked hard to get me everything I asked for in my new car with the More

by Toni T.
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Phillip Greene
Mar 02, 2017 -

Mazda Lakeland responded

Toni, Welcome to the Ed Morse Family! We are happy to hear about your great car buying experience with Phil and our Ed Morse Mazda Lakeland team. Thank you for sharing! Ed Morse Corporate Offices

January 19, 2017

A pleasure buying a car for a change. What a great experience buying a car. The staff was interested in making sure I had the car I desired and were genuine about my being happy with it i More

by MartyD
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
James Scaglione, Curt Steere, Phillip Greene
Jan 20, 2017 -

Mazda Lakeland responded

Marty, Thank you for sharing your pleasing car buying experience with Phillip, James, Curt, and our Ed Morse Mazda Lakeland team. Welcome to the Ed Morse Family!

December 30, 2016

Wonderful Service I went in with a specific car in mind and from the moment I walked in the door, I felt welcomed and not pressured. I had called in advance and they h More

by dppalmer
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Curt Steere, Mark Burton, Jerry Monroe
Jan 04, 2017 -

Mazda Lakeland responded

Thank you for sharing your wonderful car buying experience with Mark, Curt, Jerry, and our Ed Morse Mazda Lakeland team! We hope you enjoy your new car! Ed Morse Corporate Offices

December 28, 2016

Fantastic Service I came in for an oil change before a big trip and was informed that I was also in need of new tires. They were not pushy about the sale but rather see More

by Princess101
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Peter Mack
Dec 28, 2016 -

Mazda Lakeland responded

Thank you for sharing your service experience with Peter and the rest of our Ed Morse Mazda Lakeland team! Ed Morse Corporate Offices

December 22, 2016

Car Sale and service I purchased a car from here and June 2016. However I also got the bumper to bumper warranty on the car. So I discovered I was having a issues with my More

by Ladyfee2
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Gary Parson, Jerry Monroe, Neil Iskowitz
Jan 05, 2017 -

Mazda Lakeland responded

We apologize if your experience with our Ed Morse Mazda location. Please feel free to reach out to Peter Mack, Service Manager, at 863-274-7240 at your earliest convenience to discuss your case. Ed Morse Corporate Offices