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Ismael Cerna

Overview Reviews (6) Inventory (87)

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Ismael Cerna

General Sales Manager

Florida Preowned

3450 West Colonial Drive
Orlando, FL 32808

With more than twelve years of experience across sales, finance, and dealership management, I am committed to leading Florida Preowned with integrity and a customer first mindset. I am AFIP Master Certified and have worked in both independent high volume dealerships and major franchise stores. My mission is to ensure every customer receives exceptional service and leaves confident in their decision. Your satisfaction is always my priority.

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5.0

6 Reviews

Overview Reviews (6) Inventory (87)

Dealership Experience

4 mos

Industry Experience

11 yrs, 8 mos

Specialties & Trainings

First time buyer assistance

Bilingual customer experience

Inventory selection and value assessment

Trade in evaluation and equity analysis

Compliance focused sales processes

Customer relationship building and retention

Sales team development and coaching

Transparent, customer focused buying experience

AFIP Master Certified

F&I product knowledge and compliance training

Leadership and management development training

Lender program and credit guidelines

Credit building and credit approval guidance

High volume sales leadership

Sales management

Finance consulting and lending strategy

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5.0

6 Reviews

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6 Reviews of Ismael Cerna

January 30, 2026

Dealership Rating

Employee Rating

Best experience ever. Super friendly and so professional. I love my new investment. It's beautiful. Best car dealership I have ever shopped at. They are all super helpful Super friendly and so professional. I love my new investment. It's beautiful. Best car dealership I have ever shopped at. They are all super helpful with no pressure. More

by Loricontreras36

Sales Price Transparency

Purchase Time

Finance Experience

Recommend Dealer

Yes

Other Employees Tagged: Celeste Vazquez, Sean Deally

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Feb 14, 2026 -

Florida Preowned responded

Hi, We are honored by your kind words! Calling your vehicle a 'beautiful investment' is the highest compliment we can receive. At Florida Preowned, we strive to be the best car dealership in Orlando by offering a professional, no-pressure environment. Whether you are looking for a certified pre-owned SUV or a reliable sedan, our team at 3450 West Colonial Dr. is here to help you find the perfect match. Enjoy every mile in your new ride! Sincerely, Ismael Cerna General Sales Manager

January 18, 2026

Dealership Rating

Employee Rating

Great team overall but HUGE shout out to Celeste & Donny. They both did an amazing job, super friendly & helpful as well as an easy process, thanks to them i have my dream car!!! They both did an amazing job, super friendly & helpful as well as an easy process, thanks to them i have my dream car!!! More

by teeya

Sales Price Transparency

Purchase Time

Finance Experience

Recommend Dealer

Yes

Other Employees Tagged: Celeste Vazquez, Sean Deally , Donny Joseph

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Jan 19, 2026 -

Florida Preowned responded

Hi Teeya, ! Thank you so much for the 5-star review! We are thrilled to hear that you found your dream car at Florida Preowned. I will be sure to pass along your huge shout-out to Celeste and Donny—they both take great pride in making the car-buying process easy and friendly for our Orlando neighbors. Enjoy the new ride, and welcome to the family! Sincerely, Ismael Cerna General Sales Manager Florida Preowned

January 11, 2026

Dealership Rating

Employee Rating

Every single person in the building was super nice and helpful, Celeste was wonderful and super engaging, best dealership I’ve ever been to helpful, Celeste was wonderful and super engaging, best dealership I’ve ever been to More

by Alexstenquist

Sales Price Transparency

Trade-in Experience

Purchase Time

Finance Experience

Recommend Dealer

Yes

Other Employees Tagged: Celeste Vazquez, Sean Deally

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Jan 17, 2026 -

Florida Preowned responded

Hello, Wow, thank you so much! Hearing that we are the 'best dealership you've ever been to' absolutely makes our day. We pride ourselves on creating a welcoming environment, and I’ll be sure to share your kind words with Celeste and the rest of the team. She truly is wonderful at making sure our guests feel right at home. Enjoy your new ride, and thank you for choosing Florida Preowned! Ismael Cerna General Manager

January 08, 2026

Dealership Rating

Employee Rating

First time purchasing a car alone and Donny was amazing! From responding to my inquiries to having the car ready to test drive when I made it in! Donny was super super knowledgeable of the BMW x6! He drove From responding to my inquiries to having the car ready to test drive when I made it in! Donny was super super knowledgeable of the BMW x6! He drove and showed me all the bells and whistles and then let me test it out and I fell in love with the car. Needless to say I went home with the car the same day amazing customer service from all involved! 10 out of ten Recommended! Thanks so much Donny and the Florida Pre-Owned Squad!!! More

by Rockkmomm

Sales Price Transparency

Purchase Time

Finance Experience

Recommend Dealer

Yes

Other Employees Tagged: Sean Deally , Donny Joseph

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Jan 17, 2026 -

Florida Preowned responded

Hello, Thank you so much for the 10/10 review! We know that buying a car on your own for the first time can feel like a big undertaking, so we are thrilled to hear that Donny made the process so smooth and enjoyable. He certainly knows his way around a BMW X6! We’re glad he could show you all those features so you could truly fall in love with the drive. Welcome to the Florida Preowned family, and enjoy every mile in your new ride! Ismael Cerna General Sales Manager

December 26, 2025

Dealership Rating

Employee Rating

The sales and finance staff was top notch. Joseph was excellent with providing info about the car and accommodating to point out features and functionality of the infotainment system. Sean in Joseph was excellent with providing info about the car and accommodating to point out features and functionality of the infotainment system. Sean in finance was very thorough with getting the out of state paperwork processed timely onsite. The attitude and attention to my customer experience is the best I have ever experienced at a car dealership. The atmosphere and customer care area rates a 5 star status. More

by eking

Sales Price Transparency

Purchase Time

Finance Experience

Recommend Dealer

Yes

Other Employees Tagged: Celeste Vazquez, Sean Deally , Donny Joseph

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Dec 27, 2025 -

Florida Preowned responded

Hi Eking, Thank you so much for the 5-star review! We are thrilled to hear that this was the best dealership experience you’ve ever had. It’s great to know that Joseph took the time to walk you through the infotainment system and that Sean made the out-of-state paperwork a breeze. We strive to provide a top-notch atmosphere for our guests, and we're glad you enjoyed our customer care area. Enjoy your new ride, and welcome to the Florida Preowned family! Ismael Cerna General Sales Manager Florida Preowned

December 16, 2025

Dealership Rating

Employee Rating

I was super impressed with the team at FL Preowned! They provided excellent service and after I test drove the Alfa Romeo Veloce, they surprised me with Maserati Ghibli Q4. Such a fun a day! They also They provided excellent service and after I test drove the Alfa Romeo Veloce, they surprised me with Maserati Ghibli Q4. Such a fun a day! They also went above and beyond the inhouse report by following up with me over the phone, providing more information for other vehicles I was looking at. Good people, I recommend driving over there to check out their NEW showroom in Orlando! More

by Enthusiast3210

Recommend Dealer

Yes

Other Employees Tagged: Donny Joseph

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Dec 24, 2025 -

Florida Preowned responded

I really appreciate you sharing this and I’m glad the day turned into a fun one for you. Letting you experience different cars and making sure you had all the information you needed is exactly how we like to do things. I’m happy the follow up and extra effort stood out. Thanks for the recommendation and for taking the drive to check out our new Orlando showroom. Ismael General Sales Manager Florida Preowned

Dec 27, 2025 -

Florida Preowned responded

I appreciate you sharing your experience. I’m glad to hear Donny took the time to walk you through the vehicle and its features, and that Sean made the out of state paperwork process smooth and straightforward. That attention to detail matters to us. We appreciate the opportunity to earn your business and I’m glad our team delivered for you. Ismael General Sales Manager Florida Preowned

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