Proud father of two insanely smart young men. Devoted husband to the most beautiful woman in the world. Student of the automotive industry forever striving to make as many customers as happy as humanly possible!!
Read moreDealership Experience
1 yr, 1 mo
Industry Experience
31 yrs, 10 mos
Languages Spoken
English
9 Reviews
Write a Review9 Reviews of John Serritella
November 21, 2025
Cocoa Ford has a well earned "F" BBB rating! Sold me a 2016 Transit Van for $22k in need of $23k in repairs, assured me it was in excellent condition denying anything wrong or any responsibility Sold me a 2016 Transit Van for $22k in need of $23k in repairs, assured me it was in excellent condition denying anything wrong or any responsibility for theft involved with the sale. Additionally I was charged miscellaneous $2,497 for services and items never mentioned or received! Before the sale I asked about a burning smell from the engine and was told a tech spilled some oil from the oil change on the engine block and nothing was leaking. Turned out it is a $9,248.88 repair is evident due to leaking turbo and oil seals discovered within days at local auto shops! I had to have the transmission and right wheel bearing replaced and have to add leaking coolant with every trip to this day. The burning fumes are highly toxic seeping into the van. I spoke with the manager who lies with every breath stating I signed for it as is yet the as is condition as indicated by them was in excellent with nothing wrong including the burning smell, far from the truth. I found these things out just a few days after the purchase from other local auto shops. This is fraud and misrepresentation on all levels. They will assure you that you will get what you pay for but that is NOT the case. They are extremely dishonest and the single worst dealership I have ever encountered in over 50 years. They take scam artist tactics to the next level. With the first rain water poured into the van through ceiling light fixtures. Up on a ladder I found the previous owner had attempted to caulk it but that didn't hold. Also, not visible from the ground was a smashed down rear section disabling the rear tail light. It goes on and on. More
Other Employees Tagged: David Donato , Patrick McShane Jr
August 17, 2025
I had a great experience buying a new Ford Maverick from Cocoa Ford! I arrived at the dealership late in the evening and they still took their time to go through all the details and worked with me on a fai Cocoa Ford! I arrived at the dealership late in the evening and they still took their time to go through all the details and worked with me on a fair price . Frank is an amazing salesman, knowledgeable about his product and caring toward his customers. I didn't have a trade and Frank personally delivered my vehicle the following morning. Cocoa was a bit of a drive but the experience was so much better there than my local dealer. I would recommend Cocoa Ford to anyone looking to buy a new vehicle More
Other Employees Tagged: David Donato
June 12, 2025
I had purchase a F150 in March every one from the very kind from the lady at the front desk to my salesman was great, very helpful and courteous and while I did have a bit of a issue at first the General kind from the lady at the front desk to my salesman was great, very helpful and courteous and while I did have a bit of a issue at first the General Manger John made sure to contact me and make it right and that I was happy with my purchase in the end. More
March 15, 2025
Service writer advised me to get OEM compressor at twice the price of aftwrmarket the Endurance warranty authorize ro save time in uncertain delivery. It took just as lomg to het the Ford part ao I saved n the price of aftwrmarket the Endurance warranty authorize ro save time in uncertain delivery. It took just as lomg to het the Ford part ao I saved no time but apent twice the pricenid the AC repair. Not a good experience. More
Other Employees Tagged: David Donato
February 22, 2025
Great dealership. Got right in and was done and on my way in less than a hour. Got right in and was done and on my way in less than a hour. More
Other Employees Tagged: David Donato
February 18, 2025
From the moment I called the dealership to the time I drove off the lot, I was treated with courtesy and respect, without any pressure to make a decision. Ted helped me find a car within my budget and pr drove off the lot, I was treated with courtesy and respect, without any pressure to make a decision. Ted helped me find a car within my budget and provided a clear bottom line price. When I went to financing, I expected unexpected fees, as I had experienced that at two other dealerships. However, I was pleasantly surprised that the final price matched exactly what I was originally quoted. The financing process was straightforward and highly efficient. All my questions were answered professionally, in an easy to understand manner. I will definitely be back when it's time to get my next vehicle. Thank you to all that were involved. More
Other Employees Tagged: Ted and Bill
February 16, 2025
Cocoa Ford took take care of me and my needs in a very desperate time in my life!!! They did right by me and they made sure I was 100% completely happy and satisfied!!! I definitely recommend seeing Ted i desperate time in my life!!! They did right by me and they made sure I was 100% completely happy and satisfied!!! I definitely recommend seeing Ted in sales to purchase your new vehicle!! He will take care of you!! Thank you Ted and everyone else that assisted me in my time of need and thank you for putting up with my emotional situation! Your guys ROCK!! More
Other Employees Tagged: David Donato
February 14, 2025
I have never owned a Ford, but Cocoa Ford made the choice easy. From the start they redefined the dealership experience. Friendly, no pressure sales, honest and brings factual information. My salesman Craig easy. From the start they redefined the dealership experience. Friendly, no pressure sales, honest and brings factual information. My salesman Craig Hiller is the most knowledgeable and friendly salesman you will meet! He goes above and beyond to ensure you know everything about the vehicle and how he can help you. The General Manager John Serritella works for you and makes you a fair deal. Between him and Craig is the reason I purchased my first Ford and PHEV! Thank you for creating a dealership culture that isn’t about pressured sales numbers and inflated packages with adding for days. You made me me feel like a customer and person truly refreshing in this day and age. If you are in the market for a new or used vehicle with top notch service and sales- check out Cocoa Ford! Best in Town! More
Other Employees Tagged: Craig Hiller
February 12, 2025
No pressure you really worked for me I feel got a great deal very happy thank you i deal very happy thank you i More
Other Employees Tagged: David Donato

