John Serritella
John Serritella at Cocoa Ford

John Serritella

General Manager

Cocoa Ford

1360 W King St
Cocoa, FL 32922

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4.4
9 Reviews

Proud father of two insanely smart young men. Devoted husband to the most beautiful woman in the world. Student of the automotive industry forever striving to make as many customers as happy as humanly possible!!

Dealership Experience

1 yr, 1 mo

Industry Experience

31 yrs, 10 mos

Languages Spoken

English English

4.4

9 Reviews

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9 Reviews of John Serritella

November 21, 2025

Dealership Rating
Employee Rating

Cocoa Ford has a well earned "F" BBB rating! Sold me a 2016 Transit Van for $22k in need of $23k in repairs, assured me it was in excellent condition denying anything wrong or any responsibility More

by guarigliascot
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
No

Other Employees Tagged: David Donato , Patrick McShane Jr

August 17, 2025

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Employee Rating

I had a great experience buying a new Ford Maverick from Cocoa Ford! I arrived at the dealership late in the evening and they still took their time to go through all the details and worked with me on a fai More

by John Karp
Sales Price Transparency
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: David Donato

June 12, 2025

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I had purchase a F150 in March every one from the very kind from the lady at the front desk to my salesman was great, very helpful and courteous and while I did have a bit of a issue at first the General More

by jordan.rodriguez
Sales Price Transparency
Trade-in Experience
Purchase Time
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Recommend Dealer
Yes

March 15, 2025

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Service writer advised me to get OEM compressor at twice the price of aftwrmarket the Endurance warranty authorize ro save time in uncertain delivery. It took just as lomg to het the Ford part ao I saved n More

by kosovoskycop1
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: David Donato

February 22, 2025

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Great dealership. Got right in and was done and on my way in less than a hour. More

by Tammy
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: David Donato

February 18, 2025

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From the moment I called the dealership to the time I drove off the lot, I was treated with courtesy and respect, without any pressure to make a decision. Ted helped me find a car within my budget and pr More

by TCH
Sales Price Transparency
Purchase Time
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Recommend Dealer
Yes

Other Employees Tagged: Ted and Bill

February 16, 2025

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Employee Rating

Cocoa Ford took take care of me and my needs in a very desperate time in my life!!! They did right by me and they made sure I was 100% completely happy and satisfied!!! I definitely recommend seeing Ted i More

by watts.melissa1621
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: David Donato

February 14, 2025

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Employee Rating

I have never owned a Ford, but Cocoa Ford made the choice easy. From the start they redefined the dealership experience. Friendly, no pressure sales, honest and brings factual information. My salesman Craig More

by bartromj
Sales Price Transparency
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Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Craig Hiller

February 12, 2025

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Employee Rating

No pressure you really worked for me I feel got a great deal very happy thank you i More

by marcht54
Sales Price Transparency
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Recommend Dealer
Yes

Other Employees Tagged: David Donato

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