• A premier reputation management tool kit designed to help you differentiate your dealership from other local dealers and increase exposure to DealerRater’s community members and potential customers.

• Includes exclusive and prominent placement of your dealership’s display ad on your own dealer review page.
• Includes the many features of our basic Certified Dealer Program plus a robust reputation and social monitoring platform that allows you to save time while ensuring a positive online presence.

• Provides access to our 360 Dashboard, where you can monitor reviews across the Web, improve online visibility and easily track and promote your dealership’s efforts on social media sites.

A Unique Reputation Management Tool Exclusively for Car Dealers

Our Certified Dealer Program provides car dealerships with the opportunity to actively engage the DealerRater user base and potential customers. When you sign up for the DealerRater Certified Dealer Program, you automatically receive our instantly recognizable green Certified Dealer Seal, which will appear on your state directory and dealership review page. We will also enroll you in DealerRater’s Best Practices Training and send you Rating Reminder cards, Certified Dealer window decals and table tents to encourage sales and service customers to submit a review on the DealerRater website. See more detail on the features and benefits of the Certified Dealer Program.

As a Certified Dealer, you are able to:


checkmarkPromote quality customer service
checkmarkMonitor customer reviews
checkmarkBuild employee-specific reviews
checkmarkLeverage your online reputation
checkmarkEnable consumers to "push" reviews to other review sites
checkmarkFeed reviews to your web site and Facebook pages
checkmarkPlace unlimited classified ads
... And much more!

DealerRater 360CERTIFIED

360Certified™ is the premium level of our popular Certified Dealer Program. In addition to the many features included in the basic Certified Dealer Program, this powerful expanded tool kit offers you a comprehensive online reputation and social monitoring platform to:

checkmarkMonitor Reviews Across the Web. Keep track of your review content across all major third-party review websites and uncover common trends. Share your positive reviews on Facebook, Twitter and LinkedIn.
checkmarkImprove Online Visibility. 360Certified gathers all locations across the Web where your dealer listing could be found, and ensures your dealer information is accurately displayed to ensure consistency and improve search engine results.
checkmarkTrack Web Mentions. Stay in-tune daily with conversations about your dealership across blogs, news or social media sites.
checkmarkBoost Social Media. Monitor your dealership’s social media audience over time and evaluate social media efforts. Share reviews and other Web mentions with Facebook, Twitter and LinkedIn using a one click publishing tool.
checkmarkKnow Your Share of Voice. Measure your online visibility in search engine results as compared to key competitors.

See more 360Certified features and benefits.

A Robust Platform: Saving You Time While Ensuring a Positive Online Presence


DealerRater 360CERTIFIED
Key Features of DealerRater Certified Dealer Program
Premium and exclusive advertising spot
Reconciliation period to address negative reviews
Point of sale tools to encourage customers to write reviews – rating reminder cards, table tents, window decals
Positive review feed to your dealership’s website       Example 1       Example 2
Facebook feed of reviews & inventory       Example 1       Example 2
Employee-specific review pages       Example 1       Example 2
DealerRater Push™ - Push reviews to Google Places, Yahoo! Local, CitySearch, Insider Pages or Edmunds.
Vehicle leads
Best practices training on leveraging a dealer’s online reputation
Content review/fraud protection
Unlimited classified ads
Monitor reviews across major third-party review sites
Share positive reviews across multiple popular social media sites
Monitor online conversations about your dealership across blogs, news sites, and social media outlets
Track dealer visibility across major review sites, search engines and directory pages
View consumer sentiment on your dealership (whether positive or negative)
Determine your “share of voice” in search engine results as compared to key competitors
Comprehensive reporting and email alerts addressing your dealership’s online visibility, review mix and social media growth

Certified Dealer Success Stories

More than 4,300 dealers across North America are successfully using DealerRater’s Certified Dealer Program to help them grow their online presence and achieve higher SEO rankings across the Web. Read or watch the various success stories from a sampling of our Certified Dealers partners!

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Step ONE: Select Your Dealership


Search For Your Dealership:



"DealerRater is a first class team! We have integrated DealerRater into all sales and service lead follow-up processes and we are very satisfied with our results. Working with DealerRater has helped us to become the highest online consumer rated dealership in our region."
Kevin Frye
E-Commerce Director
Jeff Wyler Automotive Family
DealerRater® offers various online advertising opportunities tailored to specific market and budget requirements. In addition to display ads on dealership review pages, which are included in the Certified Dealer Program, DealerRater offers other banner ad opportunities.

Find out more
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