The Dealer of the Year Award Program
Through the Dealer of the Year Award Program, a select number of car dealerships throughout the United States and Canada are awarded for outstanding customer satisfaction as expressed through customers’ online reviews posted on DealerRater’s web site.

Award Criteria
  • 25 new reviews written on DealerRater’s web site during the previous calendar year; and
  • average rating greater than 4.0, with 5.0 as the highest possible score.

PowerScore™
DealerRater’s Dealer of the Year awards are given each February to car dealerships that have the highest PowerScore™ in their brand category, both at national and state levels. Each dealership’s PowerScore is determined using a Bayesian algorithm that considers the dealership’s average DealerRater user rating and the total number of reviews written about the dealership during the previous calendar year.

In addition, one dealership is chosen as the overall Dealer of the Year for having a PowerScore that outranks all other brand-specific Dealer of the Year winners and one dealership is chosen as the Canada Dealer of the Year for having a PowerScore that outranks all other brand-specific Canada dealers.


2012 Dealer of the Year Winners
Overall Dealer of the Year
Canada Dealer of the Year
National Winners by Brand Category

U.S.
Canada
 

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2012 Dealer of the Year Awards Press Conference