BMW of Birmingham

⚠️ Warning for anyone buying from BMW of Birmingham (Irondale): I’m posting on behalf of someone (“Bob”) who trusted this dealership and ended up with a bad experience. If you’re not fluent in English (Irondale): I’m posting on behalf of someone (“Bob”) who trusted this dealership and ended up with a bad experience. If you’re not fluent in English or new to car buying, be extra careful here. What happened: The sales team rushed the entire process. Promised to explain paperwork after signing (they never did). GAP insurance wasn’t offered or explained — even when asked. Was forced to pay for extras like dent coverage and PermaPlate without clear consent. When “Bob” asked questions, one of the finance reps (Nauman Rabbani) accused him of recording — very suspicious behavior. After the sale, the salesperson (Erick Fitzpatrick) ignored calls and even made threats instead of helping. Key names involved: Erick Fitzpatrick (Sales), Donna Daniel (Sales/Lease Rep), Kaleb Redmond (GM), Eric & Nauman Rabbani, Pinak & Pedro (Customer Relations/Finance). Bottom line: They take advantage of buyers who don’t fully understand the process. Don’t sign anything until you’ve read every line — and if they rush you, walk away. More

I had a great experience working with Erick to purchase a new BMW. He is very professional and patient. I changed the build of the vehicle several times. He never showed signs of irritation. He just made sur new BMW. He is very professional and patient. I changed the build of the vehicle several times. He never showed signs of irritation. He just made sure my wants were met. He maintained contact with me throughout the process until delivery of the car. The deal was smooth, the car is beautiful, and I highly recommend Erick. More

Very professional they had an our car ready to go when we arrived from out state. arrived from out state. More

I had an excellent experience purchasing my 2026 BMW X5 M from BMW of Birmingham thanks to Conner, my sales representative, and Noni, the financial advisor. Conner was outstanding — very knowledgeable about from BMW of Birmingham thanks to Conner, my sales representative, and Noni, the financial advisor. Conner was outstanding — very knowledgeable about the X5 M, patient in answering all of my questions, and made sure I felt confident and excited throughout the buying process. Noni was equally impressive, walking me through the financial side with clarity and professionalism, making everything simple and stress-free. Together, they made the entire process smooth, enjoyable, and truly first-class. I highly recommend both Conner and Noni for anyone looking for a BMW and a top-notch buying experience! More

Just got our third X5 from BMW of Birmingham. Victoria is our sales person and I couldn’t speak more highly of her service. She makes everything seamless and easy. And is ALWAYS available when we Victoria is our sales person and I couldn’t speak more highly of her service. She makes everything seamless and easy. And is ALWAYS available when we need to contact her. More

Excellent staff. Oleg told me rubber mats included. They were not. But he helped get the car I wanted. Lovely dealership Oleg told me rubber mats included. They were not. But he helped get the car I wanted. Lovely dealership More

The workers were very friendly & knowledgeable about the vehicle my wife and myself were looking at. vehicle my wife and myself were looking at. More

Very fast and friendly. Oleg and Taylor did a great job of providing me everything I asked for promptly. Oleg and Taylor did a great job of providing me everything I asked for promptly. More

Oleg was a pleasure to work with from the beginning. He was very knowledgeable about the product and took all the time we needed to answer our questions. He was not pushy to sell the car and provided a He was very knowledgeable about the product and took all the time we needed to answer our questions. He was not pushy to sell the car and provided an estimate in a very reasonable time. The quote we got was better than expected, but we still did not move right away. We were kept aware of the current promotion without being over pushy as some sales people can be. Oleg handled my sale as well as another customer as we both came in closer to closing time. More

Mr. Larry Carpenter and CJ Chism provided outstanding service with professionalism and thorough knowledge during the sales process. Everything went seemlessly even though I was an out of town buyer. No service with professionalism and thorough knowledge during the sales process. Everything went seemlessly even though I was an out of town buyer. No surprises or nonsense. Thank you! More