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Boucher Volkswagen Marketplace of Franklin

Franklin, WI

4.7
1,288 Reviews
The Boucher Automotive Group began back in 1977, but it can trace its roots back to 1956 when Gordon F. Boucher first began his automotive career at a local Milwaukee dealership. Twenty-one years later he set out on his own to create the best dealership he knew how to. Turns out, he knew how to make some pretty great dealerships. in 2005 Frank Boucher Chrysler Dodge Jeep RAM of Janesville opened it's doors and is just one of 18 franchises that operate in Southeastern Wisconsin. Boucher has been rated in the top 10% for customer satisfaction among dealerships in the United States. Through all that, the Boucher Automotive Group has not forgotten where it came from, and we never pass up an opportunity to work with local charity groups and organizations to improve the communities where we live, and we often give back to the Janesville, Madison, Delavan, Lake Geneva, and Northern Illinois communities we serve each and every day. There is a new Chrysler, Dodge, Jeep, or RAM out on our lot for you. We have nearly 400 new Chrysler, Dodge, Jeep Ram vehicles that represent all of the most popular including Wrangler, Cherokee, Grand Cherokee, Ram, Compass, Pacifica, Durango, and the all-new Gladiator. No matter what type of vehicle you are looking for, we can assure you that there is a CDJR that will fulfill your needs and leave you impressed. Let our friendly staff take you on a tour of everything that Boucher has to offer. At Frank Boucher Chrysler Dodge Jeep RAM of Janesville there are no gimmicks or high-pressure sales. Instead, we streamline every detail of the car-shopping process so you can find the vehicle you want fast. In fact, it’s our no-nonsense approach that makes customers for life. When you need a pre-owned vehicle, you want to make sure that you are getting something that is representative of the high level of quality that you deserve. We are only interested in providing you with the absolute best in used vehicles, and we take the time to inspect each one so that we can make sure that it is ready to give you the reliability and the safety that you want in a vehicle. Our selection is bound to have the perfect used vehicle for you that will not only fulfill your needs, but also fit right into your budget. At Frank Boucher Chrysler Dodge Jeep RAM of Janesville, we want you to forget about the negative experiences that you may have had with used cars at other dealerships in the past, and just remember that we have your best interests in mind.
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6420 S 108th St

Franklin, WI

53132

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Showing 1,288 reviews

February 28, 2026

Kal was a patient and knowledgeable salesman who answered our questions efficiently and helped us find the car we needed. He’s friendly and responsive and provided options in a peaceful way. He’s chill and e More

by PEACE777
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
David Eichstaedt
5.0
This rating includes all reviews, with more weight given to recent reviews.
Khallad Hassan
5.0
This rating includes all reviews, with more weight given to recent reviews.
Phil Bergman
2.0
This rating includes all reviews, with more weight given to recent reviews.
Emmanuel Garcia
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 28, 2026 -

Boucher Volkswagen Marketplace of Franklin responded

We appreciate you coming back to purchase your new Volkswagen Jetta. We’re glad our team provided the patient and knowledgeable assistance you needed, and we’re happy the relaxed approach and options suited you well. Enjoy the drive. Beau Rauner (General Sales Manager) (414) 525-1100

February 20, 2026

Very nice dealership- great people to work with. Nice product and friendly customer service and care More

by Sbohne
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Justin Zantow
5.0
This rating includes all reviews, with more weight given to recent reviews.
Anthony Johnston
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 20, 2026 -

Boucher Volkswagen Marketplace of Franklin responded

We’re happy to know you enjoyed working with our friendly team and are pleased with your new Volkswagen Tiguan. We appreciate your kind feedback about our customer care. Please reach out anytime if there’s anything we can do. Beau Rauner (General Sales Manager) (414) 525-1100

February 18, 2026

Little overpriced but the quality of service and respect for my time make it a comfortable place to do business More

by borrelliaj
Recommend Dealer
Yes
Employees Worked With
Jamal James
Feb 18, 2026 -

Boucher Volkswagen Marketplace of Franklin responded

Thank you for the five-star review and for choosing a used Volkswagen Tiguan. We’re pleased to learn that our attentive service and respect for your time created a comfortable buying experience. We understand pricing matters and hope you continue to enjoy driving your Tiguan. Beau Rauner (General Sales Manager) (414) 525-1100

February 15, 2026

We had the best experience today. Anthony was very helpful and helped us find a great car! More

by ashleykroeger23
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Phil Bergman
5.0
This rating includes all reviews, with more weight given to recent reviews.
Anthony Johnston
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 15, 2026 -

Boucher Volkswagen Marketplace of Franklin responded

We’re delighted you enjoyed your visit today and that Anthony could guide you to a great Volkswagen. Please let us know if there is anything else we can do to assist you. Beau Rauner (General Sales Manager) (414) 525-1100

February 14, 2026

Anthony was beyond helpful. He is a polite and well spoken salesman. If we ever need another car we would gladly go back to anthony. Philip was the finance gentleman who help More

by jrk09
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Phil Bergman
5.0
This rating includes all reviews, with more weight given to recent reviews.
Emmanuel Garcia
5.0
This rating includes all reviews, with more weight given to recent reviews.
Anthony Johnston
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 15, 2026 -

Boucher Volkswagen Marketplace of Franklin responded

We’re delighted to hear that Anthony and Phil made your experience so positive. We’re glad your used Volkswagen purchase went smoothly and appreciate you recommending us to others. Beau Rauner (General Sales Manager) (414) 525-1100

February 08, 2026

My experience was stress free and smooth as butter! Anthony assured I understood the entire process, communicated very well,professional, and had patience with me. You ROCK! Anthony was just as excited More

by Tonyapleshette
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Anthony Johnston
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Fr
Feb 08, 2026 -

Boucher Volkswagen Marketplace of Franklin responded

Hearing this makes our day. We’re thrilled Anthony provided clear explanations and a seamless process for your new Volkswagen Tiguan. Enjoy every drive and reach out if you need anything.

February 08, 2026

My experience was stress free and smooth as butter! Anthony you Rock. Anthony assured I understand the entire process, communication on point and professionalism was great. Fran in the finance departme More

by Tonyapleshette
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Anthony Johnston
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Fran
Feb 08, 2026 -

Boucher Volkswagen Marketplace of Franklin responded

We’re delighted your Tiguan purchase was stress-free and that Anthony guided you with clear communication and professionalism. Thank you for recognizing the smooth process. Enjoy your new Volkswagen Tiguan!

February 04, 2026

I would absolutely recommend Kal Hassan and Boucher Volkswagen of Franklin to anyone looking for a great car-buying experience. More

by JOHNSONW0
Recommend Dealer
Yes
Employees Worked With
Kal Hassan
Feb 04, 2026 -

Boucher Volkswagen Marketplace of Franklin responded

We’re grateful for your recommendation of our team for your Volkswagen Tiguan lease. It’s great to know the process felt smooth and supportive. Please let us know if you have any questions in the future.

January 29, 2026

We had a great buying experiencing with Anthony. The process was smooth and everyone was helpful and respectful. More

by KrausA
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Phil Bergman
5.0
This rating includes all reviews, with more weight given to recent reviews.
Anthony Johnston
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jan 29, 2026 -

Boucher Volkswagen Marketplace of Franklin responded

It's great to hear that we were able to help you out. Our goal is to make sure everyone who walks through the door leaves happy. Thank you for choosing Boucher Volkswagen Marketplace of Franklin! Beau Rauner (General Sales Manager) (414) 525-1100

January 25, 2026

Terrible Hard to work with Incorrect paper work Shouldn't be this hard to purchase a car More

by BRETTPOKRZEWINSKI
Recommend Dealer
No
Employees Worked With
Luis Veguilla
1.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Luis Veguilla
Jan 28, 2026 -

Boucher Volkswagen Marketplace of Franklin responded

We're sorry to hear that your visit didn't meet the high standards that guests have come to expect from our dealership. If there's anything we can do to resolve the issue or if it's possible to discuss your visit in more detail, please feel free to contact us directly or let us know the best way to contact you and we will reach out. We'd love to get to the bottom of this and turn things around for you. Beau Rauner (General Sales Manager) (414) 525-1100

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