Dealer Reviews
Service Reviews
Cars for Sale
Dealer Log In
All Salespeople
Sales Department
Serra Ford Rochester Hills
Rochester Hills, MI
1,330 Reviews
At Serra Ford Rochester Hills, we care deeply about giving our customers an enjoyable car-buying or -servicing experience.
With an incredibly large selection of both new and pre-owned vehicles for sale, we make sure each person that enters our Michigan dealership leaves with a car, truck or SUV that has everything they envisioned and more. Stop by our Ford dealership in Rochester Hills, MI, and let us help you find a vehicle that transforms any drive you take into the highlight of your day!
Walk into our Michigan Ford dealership anytime and you can expect to be assisted by a member of our Ford sales team within moments. The Serra Ford Rochester Hills sales professionals take pride in maintaining a friendly, no-pressure sales environment to ensure that our customers feel fully confident in their decision to lease or buy a new Ford or used vehicle. We also have experienced Ford service technicians on site to help keep your vehicle running like new, and if you'd like to make a repair on your own you can easily order OEM Ford parts through our parts center. Whether you're looking to buy a new Ford, a pre-owned Ford or a used vehicle of a different brand, our Ford sales team is sure they can match you with a vehicle that checks off every box on your list.
At Serra Ford Rochester Hills, our first priority is the satisfaction of our customers, so come visit our Michigan Ford showroom to see how we can make your car-buying decision an enjoyable and stress-free experience.
Read More
This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 6:00 PM
Saturday 9:00 AM - 3:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 2:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 2:00 PM
Sunday Closed
Filter Reviews by Keyword
By Type
Showing 1,330 reviews
June 18, 2025
I have been dealing with this dealership for over 35 years and they have the very best sales people in the business. I dealt will Bru ce Robinson for over 30 years and he was the best at taking care of years and they have the very best sales people in the business. I dealt will Bru ce Robinson for over 30 years and he was the best at taking care of his customers. Now I have been dealing with JR and Michele Dargis and they have the same qualities in dealing with theit customers as Bruce did. All of my family go there to buy their cars and have always been very happy with the service they have received. I highly recommend Michele and JR as contact people to buy you car from. More
by Bob Wakerley
June 12, 2025
Jacob Berger and Bruce with the financial team were extremely helpful, everybody had a great attitude and they got me in a new vehicle quickly and with no hassle. I would highly recommend working with extremely helpful, everybody had a great attitude and they got me in a new vehicle quickly and with no hassle. I would highly recommend working with them. More
by DMAC181818
Verified CustomerJune 12, 2025
Happy with their dealership. Have used them for virtually all of my automotive service over the years Have used them for virtually all of my automotive service over the years More
by wabramson8
Employees Worked With
June 12, 2025
Great service on all areas! !!! Professional, helpful and made effort to make it work for us! !!! Professional, helpful and made effort to make it work for us! More
by CORBY1DE
Employees Worked With
June 11, 2025
I was treated over the top well by Shawn, Jacob, Lucy and Daryl. The cashier (sorry I never caught her name) and the porters were great too. I never knew the service tech who fixed my truck but it was repai Daryl. The cashier (sorry I never caught her name) and the porters were great too. I never knew the service tech who fixed my truck but it was repaired to my satisfaction. I’ve never been mistreated at Serra but I really feel I was treated well this time. Thank you! More
by jsc_atc
Employees Worked With
Shawn, Jacob and Lucy
June 11, 2025
Excellent experience starting from making the appointment to picking up my vehicle upon completion of work. to picking up my vehicle upon completion of work. More
by markrdorazio
Employees Worked With
June 10, 2025
I had a great experience with Serra’s Service Department recently, thanks to Lucy! Even though the schedule was full, she went out of her way to get me in same day which I really appreciated. She also arran recently, thanks to Lucy! Even though the schedule was full, she went out of her way to get me in same day which I really appreciated. She also arranged a loaner vehicle for me on the spot—huge help! Jacob the rental manager was extremely friendly and very efficient in getting me out the door in my loaner! My vehicle issue was resolved and ready for pickup next day. The whole process was smooth, professional, and customer-focused from start to finish. More
by JessM
June 10, 2025
My company has been leasing cars from Shawn Burchi/Serra Ford for years. The process is smooth and quick. We will continue to buy from Shawn and Serra Ford. Ford for years. The process is smooth and quick. We will continue to buy from Shawn and Serra Ford. More
by LYNN.BURTON
Employees Worked With
June 10, 2025
The service here is next level support. They picked up my truck and delivered it to and from my work. And this most recent time they came to my house. That’s some real customer service. Tha They picked up my truck and delivered it to and from my work. And this most recent time they came to my house. That’s some real customer service. Thanks for the help. More
by Hi7
June 09, 2025
Best crew as always! I always feel like family walking in that door and they go above and beyond each time. I always feel like family walking in that door and they go above and beyond each time. More
by KELLYRAE78
Employees Worked With
