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Serra Ford Rochester Hills

Rochester Hills, MI

4.9
1,404 Reviews
At Serra Ford Rochester Hills, we care deeply about giving our customers an enjoyable car-buying or -servicing experience. With an incredibly large selection of both new and pre-owned vehicles for sale, we make sure each person that enters our Michigan dealership leaves with a car, truck or SUV that has everything they envisioned and more. Stop by our Ford dealership in Rochester Hills, MI, and let us help you find a vehicle that transforms any drive you take into the highlight of your day! Walk into our Michigan Ford dealership anytime and you can expect to be assisted by a member of our Ford sales team within moments. The Serra Ford Rochester Hills sales professionals take pride in maintaining a friendly, no-pressure sales environment to ensure that our customers feel fully confident in their decision to lease or buy a new Ford or used vehicle. We also have experienced Ford service technicians on site to help keep your vehicle running like new, and if you'd like to make a repair on your own you can easily order OEM Ford parts through our parts center. Whether you're looking to buy a new Ford, a pre-owned Ford or a used vehicle of a different brand, our Ford sales team is sure they can match you with a vehicle that checks off every box on your list. At Serra Ford Rochester Hills, our first priority is the satisfaction of our customers, so come visit our Michigan Ford showroom to see how we can make your car-buying decision an enjoyable and stress-free experience.
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2890 South Rochester Road

Rochester Hills, MI

48307

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Showing 1,404 reviews

November 01, 2025

Nick was the man , highly recommend, very helpful, got me a sweet deal, very kind and professional More

by Bobbystein60
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nick Dyer
Nov 03, 2025 -

Serra Ford Rochester Hills responded

Hi, thank you for leaving such a great review and high star rating. Please let us know if there is ever anything else we can do for you! Safe travels!

October 31, 2025

Nick Dyer is a very friendly and knowledgeable sales consultant. He made purchasing my daughter's first car a pleasant experience and went the extra mile for her. She left the dealership with a huge smi More

by DavidM
Sales Price Transparency
Purchase Time
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Recommend Dealer
Yes
Employees Worked With
Dave Bennett
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Kristina Berishaj, Nick Dyer
October 29, 2025

Nick Dyer was the most helpful young man and has been so knowledgeable and supportive while I have been searching for my first F150. He made me feel safe to ask any and all questions. Would definitely come More

by Al G
Recommend Dealer
Yes
Employees Worked With
Nick Dyer
October 28, 2025

Great place to buy your next Ford. Brad Schillar is an awesome salesman and knows how to interact with a person who is looking for a new Ford. More

by pandrbaber
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Brad Schiller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bruce Hanon
5.0
This rating includes all reviews, with more weight given to recent reviews.
Michele Dargis
5.0
This rating includes all reviews, with more weight given to recent reviews.
October 27, 2025

Very happy with the deal and vehicle we got from Serra Ford. Our salesman Mike was the best. Even a week after the sale, he is still answering any questions we come up with. Always there to help with our More

by Kmcarthur212
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Mike Smitley. (5 star)
Oct 29, 2025 -

Serra Ford Rochester Hills responded

Hi, we're happy you found our staff to be so supportive during your experience here. Please don't hesitate to reach out if there's anything additional we can do for you.

October 24, 2025

The dealership was easy to work with and had a great selection of used Ford Edge SEL models that I was looking for. Nick Dyer did a great job helping me find the right vehicle. More

by Jacob Fielder
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Nick Dyer
October 24, 2025

The moment you walk through the doors, Nick Dyer greeted us with an infectious smile. The dealership is beautiful, updated & has an amazing waiting area with great coffee & a big screen TV. You don't mind More

by Njbernardon
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Dave Bennett
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bob Davis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bruce Hanon
5.0
This rating includes all reviews, with more weight given to recent reviews.
James Dluzynski
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Josh in media, Nick Dyer
Oct 26, 2025 -

Serra Ford Rochester Hills responded

Hi, thank you for the kind words. We are thrilled to hear that your experience at our dealership was exceptional. We take pride in providing a warm and welcoming environment for our customers, and we are glad that you noticed our efforts.

October 23, 2025

Best experience I’ve ever had purchasing of leasing a vehicle. Bailey was very knowledgeable and created a smooth experience. More

by Spelletier033
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Bailey Czuchaj
5.0
This rating includes all reviews, with more weight given to recent reviews.
October 21, 2025

Outstanding, professional, experienced and patient, my salesperson “Woody” is just the best. The service department is efficient and knowledgeable. This dealership keeps their promises and has competitive More

by LaurieM
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Woody Woodson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Matt Weyers
5.0
This rating includes all reviews, with more weight given to recent reviews.
October 20, 2025

I had a great experience working with Serra Ford of Rochester Hills and Charlie Green. He made the buying process very simple and very fast. He was well prepared and had everything ready to go when I More

by fredschaard
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Charlie Green