Atlantic Toyota
Lynn, MA
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 6:00 PM
Saturday 9:00 AM - 6:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 8:00 AM - 2:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 8:00 AM - 2:00 PM
Sunday Closed
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Deceptive Pricing, 93A Demand Issued, and Severe TILA Disclosure Violations Do not trust a single agreement you sign with this dealership. I have already issued a formal M.G.L. c. 93A Consumer Protect Disclosure Violations Do not trust a single agreement you sign with this dealership. I have already issued a formal M.G.L. c. 93A Consumer Protection Demand Letter to the General Manager due to the egregious, unfair, and deceptive business practices my family faced here. Unlawful Bait-and-Switch on Pricing: Weeks in advance, a manager and I signed a finalized agreement locking in a specific VIN for a 2026 Toyota Grand Highlander Hybrid at a base price of $51,208 (net price of $48,208 after a $3,000 discount). On delivery day, the dealership refused to honor this legally binding agreement. They unilaterally manipulated the math to force a new contract with a base price of $55,941. Even masked with a larger discount, the true net price was intentionally inflated by $2,233 for features I explicitly rejected. Intentional Coercion & Duress of a Family: They completely weaponized the situation against me. They knew I had already cleared out my trade-in vehicle and removed my toddlers' car seats to take the new car home. When I protested the price hike, they shrugged and threatened to make me wait months for another car. To make matters worse, they forced me—while pregnant and accompanied by my two small children—to wait for 3 grueling hours past my scheduled 12:30 PM appointment before letting us see finance. This calculated delay was used to induce severe physical fatigue and duress just to get us to sign. Deceptive Extended Warranty & Financing Tactics: Inside the financing office, they used our sheer exhaustion to deceptively sell me a $3,000 Vehicle Service Agreement, falsely framing it as an "apology deal" to offset the vehicle pricing inflation. In reality, it was heavily marked up (confirmed by 2 quotes elsewhere at less than half the price). They also switched my promised 6.99% interest rate to 7.39% on a 75-month term. Severe TILA & Federal Disclosure Violations (12 CFR § 1026.17(b)): To actively conceal these predatory alterations, the finance team refused to give me my physical paperwork and sent me home without my legally mandated Truth in Lending Act (TILA) disclosure box or Retail Installment Sale Contract. The only paper they let me leave with was a basic dealer invoice that completely omitted the statutory federal APR box and finance charges. Presenting installment financing figures on a non-binding invoice while withholding statutory federal disclosures is a direct violation of federal lending laws. I had to explicitly hound the staff via email late that night just to finally receive my actual contract and see that they had jacked up my interest rate. I have an irrefutable paper trail consisting of both conflicting vehicle contracts, the incomplete dealer invoice, and timestamped digital records of the late-night emailed disclosures. If a full refund of the $2,233 overcharge, a loan restructuring to 6.99%, and a flat cancellation of the $3,000 warranty are not executed within the statutory 30 days, I will be escalating this directly to the Massachusetts Attorney General’s Consumer Protection Division, the FTC, and Toyota Corporate Compliance. Avoid this dealership at all costs. They rely on deceptive pricing, breaking signed agreements, withholding mandatory legal disclosures, and exploiting families. More
My primary reason for doing business w Atlantic Toyota is service department. I own 2 vehicles purchased and serviced for 10 years. Strong interpersonal relationships honest feedback on service and cost. Hav service department. I own 2 vehicles purchased and serviced for 10 years. Strong interpersonal relationships honest feedback on service and cost. Have always been proactive in dealing with potential problems. All of service advisors have been excellent especially Lorraine and Rick More
This was my first car I ever bought. Michael j. Peach made my time buying g easy and very comfortable. I enjoyed my experience and will deal with this dealership in the future. Michael w Michael j. Peach made my time buying g easy and very comfortable. I enjoyed my experience and will deal with this dealership in the future. Michael was very accommodating and professional. Five stars! More
Excellent service and very professional staff. I’m very happy with my experience at Toyota and appreciate their great customer service. I would definitely like to come back for my car service. I’m very happy with my experience at Toyota and appreciate their great customer service. I would definitely like to come back for my car service. I would really appreciate it if Toyota could offer me a better price or a discount on the repair cost. Thank you for your understanding and excellent service! More

