I wasted close to 4 hours at this dealership today, in addition to driving 45 minutes each way. First, they didn't have the vehicle I was interested in seeing despite the fact that Ford.com indicated that they did have it. They told me they would get it and that we could work out a deal in the meantime.
The dealer/sales manager refused to come down very much from the sticker price. He gave me one offer and would absolutely not budge from it. When I asked them to throw in some extras to seal the deal, he wouldn't do that either.
I told him the price I am willing to pay, which was just $1300 off from the price they wanted to sell it for and they refused so they lost the sale.
On top of that, the sales rep lied about the protection package they sell. They offer a package called ResistAll NG which costs $1,000 and is supposed to protect the interior and exterior of your car from damage. As he’s trying to sell me on the product, he says that someone can literally key your car door and if they cannot fix it, they will replace the car door. I looked over the brochure and nowhere does it mention that it covers scratches. So I asked him if he’s sure it covers scratches. He said yes and I told him the brochure does not mention anything about scratches, to which he replied it does not cover scratches then. I would have spent $1,000 to get this and it wouldn’t have even covered what he claimed it did. His sales pitch was very misleading to say the least.
During the 4 hours I was there, only one other customer showed up and they also walked out after being refused a good deal on a new vehicle. Two customers, no sales. I can't help but wonder how this dealership even stays in business.
Edit: Five days after my initial visit, they left me a voicemail asking if I wanted to still buy the vehicle and to call them back to work out a deal. When I called them back, they quoted me a price that was HIGHER than the price that I declined originally. This dealership is a complete joke!