
BMW of Birmingham
Irondale, AL
Hours
Sales/Showroom
Monday 9:00 AM - 7:30 PM
Tuesday 9:00 AM - 7:30 PM
Wednesday 9:00 AM - 7:30 PM
Thursday 9:00 AM - 7:30 PM
Friday 9:00 AM - 7:30 PM
Saturday 9:00 AM - 6:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 8:00 AM - 4:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 8:00 AM - 4:00 PM
Sunday Closed
Filter Reviews by Keyword
By Type
Showing 418 reviews
Great Dealership! This dealership provides the best experience possible when buying or leasing car. Currently, I am leasing a 2013 BMW 3 series and I absolutely love i This dealership provides the best experience possible when buying or leasing car. Currently, I am leasing a 2013 BMW 3 series and I absolutely love it. I have had it a little over a year and have had nothing but positive experiences with sales, finance, and service. My sales guy, Kimel, was patient and informative while I shopped different models. When I finally made a decision, the finance department was extremely knowledgable of different warranties (I ended up getting the 1 year tire warranty which I would highly recommend). Lastly, when I my car alerted me to get my oil changed which I have to mention was not only on the dash but by email ( how cool is that?!). The service department is wonderful, I scheduled an appointment and was in and out in 10 minutes with a loaner car ( a BMW 5 series). This dealership sales a top notch product and have a top notch team doing it. They truly want to help you get into the right vehicle without any judgment you might find somewhere else. I will definitely be a return customer and would recommend them to anybody! More
Excellent customer service!! Everyone I worked with at Tom Williams BMW was honest, courteous, and very attentive to my needs. I could not have had a better car buying experience Everyone I worked with at Tom Williams BMW was honest, courteous, and very attentive to my needs. I could not have had a better car buying experience! I highly recommend purchasing your next vehicle here. More
Nice dealer Jeannie is a nice dealer, she is always patience!!! And she also willing to help you after your buy the car. She is really nice! Jeannie is a nice dealer, she is always patience!!! And she also willing to help you after your buy the car. She is really nice! More
A very comfortable sales process! We were buying a used BMW. We got to inspect underneath the car and all other areas without hesitation by our Sales Professional Brooke Moseley. She We were buying a used BMW. We got to inspect underneath the car and all other areas without hesitation by our Sales Professional Brooke Moseley. She was very knowledgeable allowed us plenty of room to get to know the car prior to buying. We enjoyed the experience and the car was beautiful when we came back to pick it up. I would recommend Tom Williams BMW and Brooke Moseley. More
great service Worked with sterling at the dealers service department would never go to anyone else. Answered all my questions and put my mind at ease regarding my s Worked with sterling at the dealers service department would never go to anyone else. Answered all my questions and put my mind at ease regarding my service 10 out of 10 More
Quick and professional I took my X3 in for service and the staff was incredibly friendly. Taylor was quick and efficient with my service. Very satisfied! I took my X3 in for service and the staff was incredibly friendly. Taylor was quick and efficient with my service. Very satisfied! More
First time BMW owner and trip to Tom Williams servce I bought a used BMW and took to it Tom Williams BMW service to get a few questions asked and just to talk to a service adviser about the vehicle in ge I bought a used BMW and took to it Tom Williams BMW service to get a few questions asked and just to talk to a service adviser about the vehicle in general. I could not have been more impressed with Allen and Troy. They were very knowledgeable, courteous, and willing to do whatever it took to assure I got my questions answered and was satisfied. They did not kill me with kindness and instead were professional and friendly. I felt like I was talking to someone I could trust. I had a small issue, no fault of theirs at all, and expected to get into a discussion about the issue and fight for my side of the story. I got nothing of that all. I brought the issue to their attention and they simply said "no problem, we will take care of it", period, end of story, no hassle, no "fighting" to convince them of my side and that they should take care of it. If all dealers and other businesses that have to deal with the public face to face had employees like Allen and Troy and treated their customers the way they treated me then the world would certainly be a better place. I am relatively hard to impress and these two immediately surpassed my expectations. Give them a raise or a day off - they earn and deserve it More
4 cars purchased from Tom Williams I bought 3 BMWs and 1 Mini from Tom Williams and rate my experiences as excellent. Although I have a BMW dealer in my town, I feel more comfortable wi I bought 3 BMWs and 1 Mini from Tom Williams and rate my experiences as excellent. Although I have a BMW dealer in my town, I feel more comfortable with Tom Williams BMW and especially Zac. Zac sold me 3 BMWs; he is professional, friendly, and tries his best to make the deal work. He and other staff are never pushy. I always get a fair appraisal for my trade ins and good pricing for the new vehicles. I also bought a Mini from Tom Williams. Valerie was my SA and she was awesome. The fact that I bought 4 cars from Tom Williams with the same SA says it all. The service department personnel are great and I trust them. I definitely recommend Tom Williams BMW and Mini; and Zac and Valerie as the SAs. More
Second car with Tom Williams and another great experience I just completed my second car transaction with Larry Carpenter of Tom Williams. Larry is knowledgable about BMWs but is low key and doesn't pressure I just completed my second car transaction with Larry Carpenter of Tom Williams. Larry is knowledgable about BMWs but is low key and doesn't pressure a sale. Larry was the biggest part of my return business to Tom Williams. He's a class act. I like the way the dealer handled negotiations and delivery was a red carpet experience. The finance team was outstanding. Having had a previous car with Tom Williams I have also had only positive experiences with the service department. This has NOT been the case elsewhere with other brands. I will definitely work with this dealer in the future and would recommend them without hesitation. More
Great experience Service was great!!! Zac explained everything thorough because I had a lot of questions but he was very patient with me.. Will most definitely be send Service was great!!! Zac explained everything thorough because I had a lot of questions but he was very patient with me.. Will most definitely be sending more customers and coming back myself. Thanks Mr Zac!!! More