BMW of Birmingham
Irondale, AL
Hours
Sales/Showroom
Monday 9:00 AM - 7:30 PM
Tuesday 9:00 AM - 7:30 PM
Wednesday 9:00 AM - 7:30 PM
Thursday 9:00 AM - 7:30 PM
Friday 9:00 AM - 7:30 PM
Saturday 9:00 AM - 6:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 8:00 AM - 4:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 8:00 AM - 4:00 PM
Sunday Closed
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We visited the dealership to take advantage of the car care clinic. While there we met Jason. We found him to be friendly and very knowledgeable. He listened to what we would like in a new car if we de care clinic. While there we met Jason. We found him to be friendly and very knowledgeable. He listened to what we would like in a new car if we decided to trade. Jason explained all the new features including the four cylinder engine in which we were interested. Jason showed us several cars that might interest us. He had our 2008 appraised and helped us negotiate a price with which we were comfortable. Jason then spent time with us explaining and demonstrating how the updated features worked. He was patient and answered all our questions and invited us to come back to see him with any more questions after driving the car. We were highly impressed with Jason. More
I was considering several vehicles until I met Jason Eldridge at Tom Williams BMW. I had never driven or owned a luxury car before and was apprehensive. Jason was enthusiastic, positive, and made me f Eldridge at Tom Williams BMW. I had never driven or owned a luxury car before and was apprehensive. Jason was enthusiastic, positive, and made me feel like I was making a good decision in purchasing an X3. He spent several hours with me on the lot and in the vehicle, explaining vehicle differences in body and technology. I was instantly impressed with the workmanship of the vehicle as well as the way it handled on the road. Once we selected a vehicle, Jason stayed with me, giving me his 100% undivided attention, to make sure I understood all the amenities. Before the morning was through, I owned the X3. I have purchased several cars in the past and must say that Tom Williams' purchasing process was quick and easy. As a single female, I had many questions but all were all answered to my satisfaction. There was no haggling over price and I felt no pressure or rush from any of the employees to purchase the car. How nice! I was introduced to the service dept., the general manager, and also given a tour of the facilities. It was a great experience. More
I had an overall great experience with Tom Williams BMW customer service. Shane and Bryan both made buying my first BMW fun and exciting. The entire staff was friendly, professional and helped me find the customer service. Shane and Bryan both made buying my first BMW fun and exciting. The entire staff was friendly, professional and helped me find the perfect car for me. Unlike other dealers I had visited, I did not feel pressured or rushed into buying anything. They gave me a great deal on my trade in and I would 100% recommend Shane, Bryan, and the staff at Tom Williams to anyone in the market for a BMW. More
My husband and I purchased a brand new BMW 3SERIES recently. We had the pleasure of working with Chris Cole. He was amazing! He was so professional and extremely patient with us during the process. recently. We had the pleasure of working with Chris Cole. He was amazing! He was so professional and extremely patient with us during the process. He worked very hard to make sure that I was able to have everything I wanted on my new car. I was having a difficult time making a decsion and not once did he ever get impatient with me. He definitely went above and beyond to make sure I was completely satisfied. I love my car! Chris has also checked on me several times since our purchase to make sure I was still loving my vehicle. I would definitely go back just to do business with him. More
I could not be more pleased with my experience at Tom Williams BMW. I feel like Jason went above and beyond to accommodate me and ensure I was pleased. Awesome experience!! Williams BMW. I feel like Jason went above and beyond to accommodate me and ensure I was pleased. Awesome experience!! More
Chris was vary friendly and easy to deal with. He Chris was vary friendly and easy to deal with. He arranged to have us picked up from the airport and Keith (i think) was there when we landed Thi Chris was vary friendly and easy to deal with. He arranged to have us picked up from the airport and Keith (i think) was there when we landed This transaction could not have gone any smoother The car was exactly as he said it was Thanks Dan Bailey More
Brooke was wonderful!! We are still in love with our car!!! Been a great car!!! Will go back for sure! Thanks Brooke for such a positive experience!! car!!! Been a great car!!! Will go back for sure! Thanks Brooke for such a positive experience!! More
Each of the guys named above were professional, friendly, knowledgeable. None were in any way pushy or tried to get us to buy something we didn't want. I was very impressed particularly with Bryan and Shan knowledgeable. None were in any way pushy or tried to get us to buy something we didn't want. I was very impressed particularly with Bryan and Shane as they were our primary contacts. I say, give them all a raise! Mark Midyette More
Pierre was extremely patient as we worked through the shopping, test drive, and transaction experience over a period of two days. Pierre worked with my husband to work out the details on the purchase of shopping, test drive, and transaction experience over a period of two days. Pierre worked with my husband to work out the details on the purchase of the vehicle on a Thursday and was very patient when we waited to purchase the vehicle until the next day, so that I could test drive the vehicle also. The test drive was low pressure and relaxed, and he took me on a route to ensure I really got a good feel for the vehicle, both on the road and highway. When we were ready to finalize the details, he was ready for us with the appropriate paperwork to ensure a streamlined process. More
Chris and the BMW Staff were very friendly, responsive and eager to answer our questions and resolve any issues. Chris was able to find us a great car that fit our needs at a good price. and eager to answer our questions and resolve any issues. Chris was able to find us a great car that fit our needs at a good price. More






