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BMW of Chattanooga

Chattanooga, TN

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Reviews
Vehicles
4.8
543 Reviews
BMW of Chattanooga invites you to experience a new way to buy and service your vehicle. As a Sonic Automotive Premier Dealership, our entire inventory comes with our Sonic Price. By regularly comparing our prices with the local market, Sonic Price eliminates the time-consuming negotiation process and delivers you an exceptional deal.
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6806 E Brainerd Rd

Chattanooga, TN

37421

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Showing 543 reviews

October 14, 2025

“After years of loyalty, BMW Chattanooga’s new ID policy ruined my trust. Extremely disappointed.” More

by jconnell
Recommend Dealer
No
Employees Worked With
sales and GM
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Oct 17, 2025 -

BMW of Chattanooga responded

Hello, Thank you for taking the time to share your feedback. We understand your frustration, but as we discussed yesterday, our policy requiring basic customer information before collecting keys or going on test drives is in place solely for safety and accountability reasons. This procedure helps protect both our guests and our team members, as well as the vehicles entrusted to us. We always strive to make the process as smooth and respectful as possible, and we appreciate your understanding that these steps are standard across reputable dealerships. If you’d like to discuss your experience further, please feel free to contact me directly so we can ensure your next visit is a better one. Chris Hidalgo General Manager

Oct 17, 2025 -

jconnell responded

I will not get into a rope pulling contest with you. However it is obvious from your response you don’t get it. Just bc you a make policy doesn't make it right, nor does it mean the staff has the emotional intelligence to implement the policy. Receiving feedback is critical to growth and development bc your customers are still your customers. For the record this is the 1st review I have ever made on any forum in my life! In 2021, I bought an X7 from this dealership, wonderful experience! Two weeks ago, my wife and I came to the dealership to hunt for a new car for my wife. The Saleman was helpful and showed us the car with no issues. Since we haven’t made a decision I returned to continue my search bc we decided BMW X5 is the car we wanted to buy, I just needed to check the leg room in the back seat. When I returned to check out the leg room, I wasn’t out of my car for 5 minutes when I was asked for my ID. I was told by this new sales person, he needed my ID to look in the car. I only wanted to look in the back seat, I am not an idiot, everyone knows the dealership needs your license before you can do a test drive. I have bought more cars than I can count, never in my life have I had such poor service. Truly sad from the dealership I thought was one of the best in Chattanooga until now. In addition, the Saleman actually criticized me for not wanting to give my license and/or phone number, he laughed at the idea that I would go to another BMW dealership. Yes sir I did talk to the General Manager but never did he try to resolve the situation only attempted to justify his policy the same way he did with his response listed above. Truly Sad day for BMW of Chattanooga!!! People will take notice.

October 11, 2025

Excellent customer service with attention to detail in every aspect of the transaction. Christina's wealth of knowledge and professionalism is second to none. More

by jimmywinton
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Christina
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Oct 15, 2025 -

BMW of Chattanooga responded

Jimmy, we're happy to hear you had such a positive experience with our team!

September 14, 2025

The service from start to finish was great. The salesman James customer service was wonderful. More

by BIGLIZ16645
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
James
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Sep 16, 2025 -

BMW of Chattanooga responded

Our team strives to deliver an excellent experience, and are glad you found this to be the case during your visit. If you have further needs or questions, please reach out!

September 13, 2025

They have a great team with excellent service, very friendly, accomodating and easy to work with, would highly recommend. More

by Jacosdockanddoors
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Christine and Brandon
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Sep 16, 2025 -

BMW of Chattanooga responded

Our team strives to deliver an excellent experience, and are glad you found this to be the case during your visit. If you have further needs or questions, please reach out!

September 11, 2025

Very professionally run and really friendly people! The buy process went smoothly and quickly. Definitely recommend them!! More

by Cejroy
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Chris Hildalgo
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Sep 15, 2025 -

BMW of Chattanooga responded

Your recommendation means so much to us and we're so happy to have earned it. Thank you again for taking the time to let the world know about your positive experience. Have a great day!

September 10, 2025

I had a great experience with the purchase of my 2025 Sierra Denali! Both Owen in sales, and Cody in finance were awesome and very transparent with the whole buying process. I highly recommend this deale More

by varghese0300
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Owen, Cody
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Sep 11, 2025 -

BMW of Chattanooga responded

Thank you for the kind words, we're delighted to hear that you had a great experience with us! Our team works hard to ensure transparency and customer satisfaction throughout the buying process. We appreciate the recommendation and look forward to serving you again in the future at our dealership!

September 02, 2025

BMW of Chattanooga was great. James worked late to let us look at the X3. Process was smooth and simple. Highly recommend! More

by tbholly77
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
James
Report | Print
Sep 08, 2025 -

BMW of Chattanooga responded

Your recommendation means so much to us and we're so happy to have earned it. Thank you for taking the time to let the world know about your positive experience. Have a great day!

August 31, 2025

Very professional, no pressure and very knowledgeable sales staff. Helped us find perfect vehicle at fair price More

by Billgodbold3
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
L.T. Roper, Owen Parker and Cody Baskette
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Sep 04, 2025 -

BMW of Chattanooga responded

Thank you for taking the time to let us know how we did. We hope you have a great day!

August 27, 2025

Awesome people, up front and straight forward, quick and simple process. We highly recommend this dealership.. More

by malek10_98
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ms. Christine Dumas and Mr. Brandon Tanos
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Aug 30, 2025 -

BMW of Chattanooga responded

Thank you for choosing our business! We are thrilled to hear that you had a positive experience with us. We pride ourselves on providing excellent and efficient service. See you again soon!

August 20, 2025

The service at this dealership was top notch. They were attentive, but not pushy and so diligent to listen to our needs and find a great solution. More

by Michele
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Nathan
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Aug 23, 2025 -

BMW of Chattanooga responded

We're glad to hear we delivered such a great experience. If there's anything further we can do for you, we are happy to help!

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