BMW of Murrieta
Murrieta, CA
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We purchased a vehicle from BMW Murrieta in 2024 and initially had a very positive experience. The sales process was smooth, the deal was fair, and both the sales manager and finance team took time to w initially had a very positive experience. The sales process was smooth, the deal was fair, and both the sales manager and finance team took time to walk us through the full range of services and amenities available at the dealership. One of the key selling points — and a deciding factor in our purchase — was the loaner car program. We were specifically shown the service area and walked through exactly how the loaner process worked. That commitment carried real weight in our decision to spend $80k+ with this dealership. Our first two service visits confirmed what we were told. Both times, we were offered a loaner car without issue. No complaints. The process worked exactly as promised. That's what makes our most recent experience so frustrating and confusing. When I called to schedule my third service appointment, I was told a loaner would not be provided because the estimated service time is under three hours. This was never a stated condition in our previous visits, and it directly contradicts both what we were told during the sales process and what we experienced firsthand twice before. I was left choosing between sitting at the dealership, paying out of pocket for a rideshare, or inconveniencing someone to drop me off and pick me up. None of which feel appropriate after the relationship and expectations this dealership established with us. Adding to the frustration, I have left two messages for the service manager over the past three days and have not received a callback. I share this not out of anger, but out of genuine disappointment. BMW Murrieta set a high standard early on, and I believe they're capable of honoring it. I hope management will take this feedback seriously, More
I have been servicing my vehicles with BMW of Murrieta for over four years. Until this visit, my experiences had been consistently positive, with only minor issues along the way. Unfortunately, my most for over four years. Until this visit, my experiences had been consistently positive, with only minor issues along the way. Unfortunately, my most recent service visit on 02/10 was extremely frustrating and showed a side of the dealership I had never experienced before. Service Timeline My vehicle remained at the dealership for two weeks for four overlapping concerns, in addition to a routine oil change. Of those concerns, only one appears to have been addressed properly. The remaining issues were marked as “could not verify customer concern,” despite my service advisor later informing me that at least two other customers had presented with the same issue after I dropped off my vehicle. Pickup Experience My regular service advisor, Allison (who has always been professional and helpful), was not available when I picked up the vehicle. At that point, several issues were immediately noticeable: •The service reminder was not reset and continued to appear in the MyBMW app. •The tire pressure, which was marked as “checked and adjusted” on the service checklist, was incorrect. One tire was 7 PSI below the recommended level. •Although the car was supposedly deep cleaned/detialed, the rear left quarter panel was left untouched and very dirty. •When I brought this up, I was told, “the pressure will ramp up as you drive,” rather than having it corrected before I left. Attempt to Escalate I asked to speak with a manager and was told that no managers were available and that I would need to return the next day, after the vehicle had already been at the dealership for weeks. Another advisor became defensive during this interaction instead of trying to resolve the issue. At that point, Matt from sales (not service) stepped in on his own and made an effort to de-escalate the situation and restore my confidence in the dealership. His professionalism was appreciated. Final Thoughts This experience reinforced that people, not buildings, make a dealership. Professionals like Allison and Matt are the reason I remained loyal to BMW of Murrieta for years. Unfortunately, the handling of this visit — particularly at pickup — was deeply disappointing. What should have been a routine conclusion to a long service visit became an unnecessary and frustrating conflict. I hope this feedback helps management improve both communication and quality control going forward. More
My wife and I purchased a used vehicle from BMW of Murrieta in December 2025. After finding the car we wanted, we reached out to the dealership, and the sales advisor, Dave Townsend, assisted us. We c Murrieta in December 2025. After finding the car we wanted, we reached out to the dealership, and the sales advisor, Dave Townsend, assisted us. We can't say how pleased we were to work with Dave and the team at BMW of Murrieta. Purchasing a car online, and from a different state, was definitely a first for us. We were sceptical and reluctant to purchase a vehicle without seeing or test driving it. However, Dave made this process extraordinaryily easy. He provided us with photos, videos, and all the documentation we requested to satisfy our concerns. What I appreciated most about this experience was that Dave and the dealership were extremely transparent about fees and costs when purchasing and shipping a vehicle to our address. My family is ecstatic with our vehicle purchase and Dave Townsend and the team made everything that much easier. No hidden fees, no gimmicks and no hassle. Give Dave Townsend and BMW of Murrieta a call for your next vehicle purchase. They definitely do not disappoint. More






