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Frank Boucher Kia Volkswagen of Racine

Racine, WI

4.6
1,044 Reviews
The Boucher Automotive Group began back in 1977, but it can trace its roots back to 1956 when Gordon F. Boucher first began his automotive career at a local dealership. Twenty-one years later he set out on his own to create the best dealership he knew how to. Turns out, he knew how to make some pretty great dealerships. Frank Boucher Kia of Racine is just one of 18 franchises that operate in Southeastern Wisconsin, and we have been rated in the top 10% for customer satisfaction among dealerships in the United States. Through all that, the Boucher Automotive Group has not forgotten where it came from, and we never pass up an opportunity to work with local charity groups and organizations to improve this community.
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9601 Washington Ave #100

Racine, WI

53406

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Showing 1,044 reviews

June 26, 2025

Lee was a pleasure to work with. We were referred to him by a family member that bought a vehicle from him previously. I will refer anyone looking for a vehicle to Lee and the entire More

by SUMMERLAWNS4U
Recommend Dealer
Yes
Employees Worked With
Lee McGee
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Lee McGee
Jun 26, 2025 -

Frank Boucher Kia Volkswagen of Racine responded

Thank you so much for choosing Frank Boucher Kia Volkswagen of Racine! Please let us know if we can be of any more assistance. Brad Sawatske General Sales Manager 262-886-2886

June 26, 2025

Great experience for my daughter buying her first new car. Will definitely be back for future purchases. More

by brandonbehling
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nicholas Schouten
5.0
This rating includes all reviews, with more weight given to recent reviews.
Kyle Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jun 26, 2025 -

Frank Boucher Kia Volkswagen of Racine responded

Thanks for sharing your thoughts about your experience with Frank Boucher Kia Volkswagen of Racine. We appreciate your business and hope to see you again soon! Brad Sawatske General Sales Manager 262-886-2886

June 25, 2025

Amazing, went in looking for a vehicle and they didn’t have it but salespeople were there to help find the right vehicle for us More

by schmijo10
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Brandon Greeley
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jun 25, 2025 -

Frank Boucher Kia Volkswagen of Racine responded

Thank you for taking the time to share your thoughts on working with our team. We're glad to hear we delivered such a great experience! Brad Sawatske General Sales Manager 262-886-2886

June 24, 2025

Shelby was great to work with and made the car buying experience easy! We'd recommend Shelby to others. More

by DODDS.KRISTIN
Recommend Dealer
Yes
Employees Worked With
Shelby Torres
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Shelby Torres
Jun 24, 2025 -

Frank Boucher Kia Volkswagen of Racine responded

Thanks for sharing about your experience with Frank Boucher Kia Volkswagen of Racine. We appreciate your business and hope to see you again soon! Brad Sawatske General Sales Manager 262-886-2886

June 24, 2025

Everyone was friendly and very helpful and not pushy in any way. Would recommend to everyone I know More

by NXTC42000
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nicholas Schouten
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sawyer Dillon
5.0
This rating includes all reviews, with more weight given to recent reviews.
Kyle Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jun 25, 2025 -

Frank Boucher Kia Volkswagen of Racine responded

Thank you for your very kind review. We strive to make sure that all of our customers leave happy, and it's great to hear about your excellent experience here at Frank Boucher Kia Volkswagen of Racine. Brad Sawatske General Sales Manager 262-886-2886

June 23, 2025

Great dealership to buy a auto from I bought 4 auto from that dealership Thankyou More

by MATSNFIVE
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Lee McGee
5.0
This rating includes all reviews, with more weight given to recent reviews.
Nicholas Schouten
5.0
This rating includes all reviews, with more weight given to recent reviews.
Shelby Torres
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jun 23, 2025 -

Frank Boucher Kia Volkswagen of Racine responded

Thank you so much for taking the time to share your feedback with us. We are delighted to learn about your positive experience! If there is anything else we can do to assist you, please do not hesitate to let us know. We are always happy to help! Brad Sawatske General Sales Manager 262-886-2886

June 19, 2025

Not happy about Boucher holding out about not having a 2nd key that ended up costing almost $500 per there recommendation. More

by MIKEBYCHOWSKI65
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
No
Employees Worked With
Shelby Torres
4.0
This rating includes all reviews, with more weight given to recent reviews.
Jun 23, 2025 -

Frank Boucher Kia Volkswagen of Racine responded

Mike, we're sorry to hear about your experience and would love to get to the bottom of it with you and see if there is something we can come up with to turn it around for you. Please feel free to contact us directly, or let us know the best way to contact you, and we will reach out. Brad Sawatske General Sales Manager 262-886-2886

June 18, 2025

There were a handful of challenges throughout our buying process. I’m not sure I would buy from here again. More

by CANDPKRIEN
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
No
Employees Worked With
Brandon Greeley
4.0
This rating includes all reviews, with more weight given to recent reviews.
Shelby Torres
3.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Robin
Jun 21, 2025 -

Frank Boucher Kia Volkswagen of Racine responded

Thank you for bringing this to our attention, and we'd like to learn more about your experience. If you'd be willing to provide more information about your visit, please send us a message with your contact information so that we can reach out. Our goal is to make sure everyone who visits the dealership has a top-notch experience. We're sorry that we didn't meet that goal in this case and we'd love the opportunity to get more details to see if we can turn this situation around for you. Brad Sawatske General Sales Manager 262-886-2886

June 17, 2025

The entire team was knowledgeable about their products and services. Everything went smoothly with the purchase and delivery of my vehicle. More

by ERICHAUKE
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nicholas Schouten
5.0
This rating includes all reviews, with more weight given to recent reviews.
Shelby Torres
5.0
This rating includes all reviews, with more weight given to recent reviews.
Kyle Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jun 17, 2025 -

Frank Boucher Kia Volkswagen of Racine responded

Thank you for your business and this review. We're happy to hear our team was able to serve you and demonstrate our commitment to great service. If there is anything we can assist you with in the future, please let us know. Brad Sawatske General Sales Manager 262-886-2886

June 15, 2025

From that first call, Shelby stood out — he was patient, respectful, and incredibly informative. He took his time walking me through every detail I needed without ever making me feel rushed or pressured. More

by komid10
Recommend Dealer
Yes
Employees Worked With
Shelby Torres
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jun 15, 2025 -

Frank Boucher Kia Volkswagen of Racine responded

Thank you! We appreciate your business and look forward to helping you with any questions or future vehicle needs. Thank you for choosing Frank Boucher Kia Volkswagen of Racine. Brad Sawatske General Sales Manager 262-886-2886

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