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Graff Chrysler Dodge Jeep Ram of Rockford

Rockford, MI

4.8
31 Reviews
When shopping for your new Dodge, Jeep, Chrysler, Ram models, you have your pick of our showroom. We can even order your vehicle with your exact specifications at Graff of Rockford. Our dealership keeps a great stock of used cars, trucks, and SUVs in inventory, and we can pull from the other eight Graff dealership locations across Mid-Michigan. We price our vehicles competitively because we want to be your trusted home-town dealer. At Graff of Rockford we are big enough to serve you and small enough to know you.
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4395 14 Mile Rd NE

Rockford, MI

49341

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Showing 31 reviews

October 16, 2025

The absolute best experience I've ever had buying a new vehicle. Exceptional customer service!!! More

by mountainguy62
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tracy Keely
5.0
This rating includes all reviews, with more weight given to recent reviews.
October 15, 2025

Sarah Orange does a fantastic job of getting our Fleet vehicles in and out in a timely manner. This is the only Ram dealer I have found in the Grand Rapids MI area that will work on our Ram 4500-5500 truc More

by brian.d.west
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Sarah Orange
October 15, 2025

Competency, integrity, professional, accommodating. All describe the service department. Exceptional customer communication. Technicians are well trained and qualified. More

by apkole
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Tom, Sarah
October 15, 2025

Graff's sales department provided a great experience when I was purchasing a new vehicle. It was a quick and easy, they were respectful of my time. More

by ktanis
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tracy Keely
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Kirgin
October 15, 2025

Fast, friendly, professional! A great experience from start to finish. Will continue to give them our business! More

by paul.laverell
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tracy Keely
5.0
This rating includes all reviews, with more weight given to recent reviews.
December 10, 2022

Purchased a car from out of state- had to fly in and the dealership arranged a car to pick me up and even had gloves waiting since it is colder here - very nice touch! Worked with Dave and Patty through pho More

by Katie
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Dave, Patty
October 06, 2022

Our sales person Austin Lee was extremely professional and courteous. I would definitely recommend his sales expertise to anyone interested in buying a Vehicle from the Graff Rockford Dealership. I would More

by jsklatt@comcast.net
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
AUSTIN LEE
February 07, 2020

I love this dealership they always treat me with respect and kindness they listen to what I have to say about my truck when I think I have a problem and if they have time right then they take my truck and c More

by edna
Recommend Dealer
Yes
Employees Worked With
Jim Simkins and Sarah Orange
December 09, 2019

No high pressure sales it was a pleasure doing business with them they were very friendlytook time to go over everything with us on the new vehicle which was great More

by dexterjeep78
Recommend Dealer
Yes
Employees Worked With
Glen, Eric
December 02, 2019

Eric went about and beyond. He was great to work with and very knowledgeable. the truck was very nicely detailed out. Would recommend to all More

by Donnanorton0502
Recommend Dealer
Yes
Employees Worked With
Eric montsma