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Zeigler BMW of Kalamazoo

Kalamazoo, MI

4.5
24 Reviews
Since 1981, Zeigler Auto Group has been proud to carry the BMW brand at our corporate headquarters here in Kalamazoo, Michigan! If you have decided the time is now to explore what the Ultimate Driving Machine has to offer for you, we have a strong and committed sales staff with many years of experience satisfying our customers' needs, and look forward to serving yours as well! To explore our unique new and pre-owned inventory, feel free to stop by our brand new showroom, browse our inventory online, request more information about vehicles, set up a test drive or inquire about financing! At our dealership, we have devoted ourselves to helping and serving our customers to the best of our ability. We believe the cars we offer are the highest quality and ideal for your life needs. We understand that you rely on our website for accurate information, and it is our pledge to deliver you relevant, correct, and abundant content. If you don't see what you are looking for, click on CarFinder. From there, simply fill out the form, and we will let you know when vehicles arrive that match your search! Or if you would rather discuss your options with our friendly and excellent sales staff, click on Directions for interactive driving directions and other contact information. We also offer staff phone numbers on our Meet Our Staff page as well, if you would like to reach out to a salesperson directly. We thank you for your interest in the Ultimate Driving Machine and we greatly look forward to working with you to find you the perfect vehicle!
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4201 Stadium Drive

Kalamazoo, MI

49008

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Showing 24 reviews

May 17, 2026

They could have informed me that the sun roof did not close properly. Once I got it home and closed weeks later, I have never opened it again. This was a huge disappointment. More

by Beth
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
No
Employees Worked With
Alexander McGaughey
4.0
This rating includes all reviews, with more weight given to recent reviews.
May 18, 2026 -

Zeigler BMW of Kalamazoo responded

Thank you, Beth, for sharing your feedback. We are sorry to hear about your disappointment with the sunroof issue and understand how frustrating it must have been to discover this after bringing your vehicle home. We regret that your experience did not meet your expectations, as our goal is always to be as thorough and transparent as possible during the purchasing process. We appreciate you bringing this matter to our attention, and we'll be sure to share your feedback with our team to help us improve our processes. If you'd like to discuss this situation further, please reach out to us directly or by email at kalamazoozeigler@gmail.com with any other information to help us better assist you.

May 16, 2026

I was very pleased with my experience at the dealership, I was able to to get a fair out the door price. Shout out to Bill Rackley More

by llargentdj
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Bill Rackley
May 18, 2026 -

Zeigler BMW of Kalamazoo responded

Thank you for choosing Zeigler BMW of Kalamazoo! We're thrilled to hear Bill Rackley provided you with such a pleasant experience. It's wonderful knowing he found you a great vehicle and that you got a fair out-the-door price. We appreciate your support and recommendation, and if there's ever anything we can do for you, don't hesitate to reach out. Congratulations on your new-to-you Subaru!

May 15, 2026

As a first-time car buyer, I honestly couldn’t have asked for a better experience. Alexander McGaughey was incredibly helpful, patient, and made the entire process feel smooth and stress-free from start to f More

by RobertTyler
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Alexander McGaughey
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 18, 2026 -

Zeigler BMW of Kalamazoo responded

Thank you, Robert, for choosing Zeigler BMW of Kalamazoo! We're thrilled to hear Alex provided you with a patient and helpful first-time buying experience. It's wonderful to know he took the time to answer all of your questions and made the entire process so smooth and stress-free. We truly appreciate your support and recommendation, and we'll be sure to share your kind words with him. Congratulations on your new-to-you Dodge, and if you ever need anything, don't hesitate to reach out!

May 15, 2026

As a first-time car buyer, I honestly couldn’t have asked for a better experience. Alexander McGaughey was incredibly helpful, patient, and made the entire process feel smooth and stress-free from start to f More

by RobertTyler
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Alexander McGaughey
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 18, 2026 -

Zeigler BMW of Kalamazoo responded

Thank you, Robert, for choosing Zeigler BMW of Kalamazoo! We're thrilled to hear Alex provided you with a patient and helpful first-time buying experience. It's wonderful to know he took the time to answer all of your questions and made the entire process so smooth and stress-free. We truly appreciate your support and recommendation, and we'll be sure to share your kind words with him. Congratulations on your new-to-you Dodge, and if you ever need anything, don't hesitate to reach out!

May 15, 2026

Bill Rackley Is the best agent I have worked with since I started buying cars. He’s always smiling and he will make sure you get best deals. I recommend him and the whole team. More

by janvier
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Bill Rackley
May 18, 2026 -

Zeigler BMW of Kalamazoo responded

Thank you, Janvier, for choosing Zeigler BMW of Kalamazoo! We're so happy to hear Bill Rackley made the purchasing process so comfortable and enjoyable. It's wonderful knowing he made sure you got the best deal and that his smiley, friendly personality made such a positive impression. We truly appreciate your support and recommendation, and we'll be sure to share your kind words with him. Congratulations on your new-to-you Acura, and we look forward to continuing to assist you in the future!

May 15, 2026

Highly recommend Bill! Very reliable and honest, he works hard for his customers making sure everything goes smoothly! More

by Melissagolembeske
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Bill
May 18, 2026 -

Zeigler BMW of Kalamazoo responded

Thank you, Melissa, for choosing Zeigler BMW of Kalamazoo! We're delighted to hear Bill provided you with a reliable and honest experience. It's wonderful to know he thoroughly explained everything and that the entire process went smoothly. We truly appreciate your support and recommendation, and we'll be sure to share your kind words with him. Congratulations on your new-to-you Jeep, and we look forward to continuing to serve you in the future!

May 15, 2026

I drove over 2 hours to get my car from this dealer. .at first it didn't seem like it was gonna be worth it getting the truck but after working with Bill and his teamates they made me see they were going More

by mnp526
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Bill Rackley
May 18, 2026 -

Zeigler BMW of Kalamazoo responded

Thank you for choosing Zeigler BMW of Kalamazoo! We're thrilled to hear Bill Rackley provided you with such an incredible experience and made the long drive worth it. It's wonderful to know our team got you a great deal on your new vehicle and took great care of you from start to finish. We truly appreciate your trust and support, and we'll be sure to share your kind words with Bill. Congratulations on your new-to-you Lincoln, and if there's ever anything we can do, don't hesitate to reach out!

May 12, 2026

Over the course of the average lifetime, a person will purchase 10 or so vehicles. When you consider all that goes into the choices online - you need to be flawless, transparent from the jump and essenti More

by marquettefamily
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tony Bonazzi
5.0
This rating includes all reviews, with more weight given to recent reviews.
Alexander McGaughey
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Zach, Aaron, and best of all the women who detailed my car - forgive me for not remembering her name!
May 12, 2026 -

Zeigler BMW of Kalamazoo responded

Thank you, Marquette family, for taking the time to share such thoughtful feedback. We know purchasing a vehicle is a major decision, especially when it means traveling as far as you did, and we are honored that Alex and our team earned your trust throughout the process. We aim to deliver authentic, transparent, and genuine care for every customer, and it's wonderful to hear that we delivered the kind of experience that stood out. We will be sure to share your support and glowing recommendations with Alex, Zach, Aaron, and Margo, who detailed your vehicle. It takes everyone working together to create an experience like this, and they will all appreciate your thoughtful words. We truly appreciate you for making the trip from Wisconsin and for trusting us with such an important purchase. Congratulations; enjoy every mile in your BMW, and welcome to the Zeigler family!

March 16, 2025

Had the best experience when trading in my M4 with the New M4 CS. Everything was very professionally handled in no time at all. Sales manager Tony was very professional and made the transaction the best e More

by ChiefJohn
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tony, Sales Manager
Mar 17, 2025 -

Zeigler BMW of Kalamazoo responded

Thank you, ChiefJohn, for choosing Zeigler BMW of Kalamazoo! We're thrilled to hear that trading in your M4 for the new M4 CS was smooth, professional, and handled with the care you deserve. Tony takes great pride in delivering the ultimate automotive experience, and it's wonderful to know he made this your best dealership experience yet. Your recommendation means so much to us, and we look forward to assisting you again in the future. Congratulations on your incredible new ride, and enjoy every mile!

March 30, 2024

HZ employees were exceptionally helpful and were willing to address any concern or question I raised. They were aware of a time constraint I had and made it a priority to get everything handled in a timely More

by Jmjkazoo
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Tyler Turs
1