Ira Ford Auburn

Brought our truck in for reinspection (parking brake issue). Entire rear was rebuilt with all new PB shoes, bearings, seals, etc prior to this. Brake pedal was set to go halfway before it stopped. Durin issue). Entire rear was rebuilt with all new PB shoes, bearings, seals, etc prior to this. Brake pedal was set to go halfway before it stopped. During testing we were informed that the cables broke as tech forced parking brake pedal to the floor. Long story short, we got conflicting stories as to what happened from service advisor and manager. Bottom line is IRA will not repair or reimburse us for the parts and work to repair what they broke. They also won't even take calls from the Attorney General's office as we have a complaint on file with them. We will never use IRA for ANYTHING in the future as this has caused us hundreds of dollars and months in time that was lost. More

If anyone is looking to buy a new Ford or used car, I highly recommend talking to David Haynes at IRA Ford in Auburn. I bought my Focus and the Bronco from David, and he's fantastic to work with. He refe highly recommend talking to David Haynes at IRA Ford in Auburn. I bought my Focus and the Bronco from David, and he's fantastic to work with. He refers to himself as "your local car man" on his voicemail instead of a salesman, and it's fitting. Super low pressure, let's you move at your own rate. We were supposed to pick up the Bronco on Monday, and ended up going to the hospital instead. He made sure everything was taken care of for us, we didn't have to worry about anything. He called a couple days later to check in and see how we were doing. A great human being, and he deserves the best. More

Today was a disappointment, I went in to return a part because I bought a new truck..... no longer needed the part. I waited about one hour and they could not figure out how to refund me my money, I even because I bought a new truck..... no longer needed the part. I waited about one hour and they could not figure out how to refund me my money, I even had the receipt and the credit card I used to buy the part. I will try again when I have a few hours to spare. More

if I could give a zero I would've, left my car there to recalls and install blue cruise in it, they didn't do nothing with the car, the car stayed there for 3 days nothing was done, no recalls no blue crui recalls and install blue cruise in it, they didn't do nothing with the car, the car stayed there for 3 days nothing was done, no recalls no blue cruise install software, I just found out they tried installing the software and stopped. very upset with them never bring to them anymore. More

Did not reply - mileage was incorrect on ad as opposed to the picture of car the picture of car More

Prime Ford has always been a big help when I have a repair issue. Zack & Dave keep me well informed and always work with me with anything that may occur. I would change my team for anything. repair issue. Zack & Dave keep me well informed and always work with me with anything that may occur. I would change my team for anything. More

Very clean and efficient, good at keeping me informed , and work has always been good and work has always been good More

Amazing customer service from the beginning to the end of my purchase! Highly recommend for everyone! my purchase! Highly recommend for everyone! More

Just recently got my truck back after having warranty work done at Prime Ford in Auburn ma. The service provided and the attention to detail were outstanding. Prime is lucky to have Kyle and Zack on thei work done at Prime Ford in Auburn ma. The service provided and the attention to detail were outstanding. Prime is lucky to have Kyle and Zack on their service team. Both are consummate professionals and kept me well informed through the whole process. More

Kyle in service dept went above and beyond to complete a repair and make me feel as though I mattered and was heard after a horrible experience at another dealership. repair and make me feel as though I mattered and was heard after a horrible experience at another dealership. More