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Johnson Ford

New Richmond, WI

4.6
120 Reviews

1400 WI-64

New Richmond, WI

54017

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Showing 120 reviews

May 12, 2026

I’ve always tried to give businesses the benefit of the doubt, but my recent experiences at Johnson Ford in New Richmond have been frustrating. After a routine oil change, my truck was brought back out More

by Jacob
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Alex
May 09, 2026

A lot of miscommunication with customers and drivers/picking up vehicles for service. Also be sure to check your vehicle after service; big things were missed in our experience. As an apology; t More

by Ford Driver
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Alex
May 11, 2026 -

Johnson Ford responded

Thank you for your feedback. We sincerely apologize for the miscommunication and for the issues that were missed during your service visit. We understand how frustrating that experience must have been, especially when you trusted us with your vehicle. We also apologize if our response came across as dismissive in any way. That was certainly not our intention. Your concerns are important to us, and we take feedback like this seriously as we work to improve communication and attention to detail throughout our service process. Tom our Service Manager will be reaching to discuss further.

May 05, 2026

I went back to them for service. I ussually go to a local mechanic for things like oil changes. So I feel I was treated fairly More

by barmav
Service Price Transparency
Workmanship
Service Communication
Recommend Dealer
Yes
Employees Worked With
Alex
May 05, 2026 -

Johnson Ford responded

Thank you for coming back to us for service! We really appreciate your trust, especially since you usually go to a local mechanic. We're glad you felt treated fairly and had a good experience. We look forward to helping you again in the future!

April 20, 2026

The service manager was very pleasant and helpful. They got my truck in for service in short notice and did everything asked. More

by glenn.seyfert
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
not sure
Apr 21, 2026 -

Johnson Ford responded

Hi Glenn, thank you for your kind words! We’re glad our service manager Tom could take care of your truck on short notice and make the process smooth for you. We appreciate your business and look forward to helping you again in the future!

April 20, 2026

Did good work, seemed like the driver that picked up my truck was a little hard on it leaving my driveway More

by Brinkman
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Don’t remember
Apr 21, 2026 -

Johnson Ford responded

Thank you for the feedback—we really appreciate you taking the time to share your experience. We're glad to hear you were satisfied with the overall work. We do apologize for your concern about the driver’s handling of your truck when leaving your driveway. That’s not the level of care we aim to provide, and we’ll be sure to address this with our team to prevent it from happening in the future. Thanks again for your business—we appreciate the opportunity to serve you.

April 17, 2026

The purchase of my F250 at Johnson Ford was a great experience. Alexyss White was probably one of the best auto sales person I ever worked with. During the process she kept informed regularly about the More

by dlbehnke7231
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Alexyss White
Apr 20, 2026 -

Johnson Ford responded

Thank you for taking the time to share your experience! We’re thrilled to hear that your F-250 purchase went so smoothly and that you had such a positive experience with Alexyss. Keeping our customers informed throughout the process is something we truly value, and we’re glad she delivered on that. We appreciate your business and hope you’re enjoying your new truck. If there’s ever anything else we can assist you with, please don’t hesitate to reach out!

April 06, 2026

Great experience. Shelby was very professional and helpful. Everything was completed quickly and correctly, with explanations of all documents signed More

by Doug
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Shelby Brunner
Apr 06, 2026 -

Johnson Ford responded

Doug, Thank you for the 5-star review! We’re glad you had a great experience, and we’ll be sure to pass along your kind words to Shelby. We appreciate your support!

April 05, 2026

1st Class all the way. Cyprian, was so helpful to this 88 year old man, who has probably bought 100+ cars in my day. More

by roe37
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Cyprian
Apr 06, 2026 -

Johnson Ford responded

Thank you so much for your kind words and for sharing your experience! We’re honored to have earned your trust. Cyprian will be thrilled to hear your feedback. Enjoy your new vehicle!

March 09, 2026

When I arrived I met with Joey Lawley (sales). Joey was very patient and not in a rush to get me into just any vehicle. He was very personable and extremely knowledgeable with the vehicle I was bu More

by Rhena
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Joey Lawley and Landon
Mar 13, 2026 -

Johnson Ford responded

Rhena, thank you so much for taking the time to share your experience with us! We’re thrilled to hear that Joey took great care of you and made sure you had all the information you needed throughout the process. Providing a relaxed, informative, and pressure-free experience is exactly what we strive for, so it’s wonderful to know Joey delivered that for you. We’re also glad Landon was able to help make the financing process smooth and answer all of your questions. Our team truly appreciates your recommendation, and we’re grateful you chose us for your vehicle purchase. If you ever have additional questions about your vehicle or need anything in the future, please don’t hesitate to reach out. Enjoy your new vehicle, and we look forward to seeing you again!

February 22, 2026

Cyprian was wonderful! !! He took time to explain everything about the Maverick to me. I am a senior citizen and felt comfortable with the purchase More

by ncmangrum
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Landon
Mar 13, 2026 -

Johnson Ford responded

Thank you for sharing your experience, ncmangrum! We’re so happy to hear that Cyprian took the time to walk you through everything and made you feel comfortable during your Maverick purchase. Making sure our customers feel confident and well-informed is very important to us. Congratulations on your new Maverick and thank you for choosing Johnson Ford! If you ever have any questions, please don’t hesitate to reach out.

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