Lake Ford

All in the Family This is the third car someone in my family has purchased through Nick. Nick was friendly informative and accommodating in helping all of us to make This is the third car someone in my family has purchased through Nick. Nick was friendly informative and accommodating in helping all of us to make the decision that we were comfortable with. We are very pleased with everyone's help at Braeger Ford from sales through finance and service contact. We look forward to recommending Nick and Braeger Ford to others. More

BEST IN THE CITY I worked with Rik Emerick, my process was smooth, the entire staff was pleasant and on top of things I left happy great price too. I worked with Rik Emerick, my process was smooth, the entire staff was pleasant and on top of things I left happy great price too. More

Extremely pleased - will be back for next car I worked with Nick Sigel at Braeger and was extremely happy with how he helped and treated me. This was my first car I bought on my own and being new I worked with Nick Sigel at Braeger and was extremely happy with how he helped and treated me. This was my first car I bought on my own and being new to the Milwaukee area I wasn't sure where to go. Nick and the sales team at Braeger were extremely professional and polite and made the experience very easy and stress free. I am personally not a big fan of car salespeople who tell you "this is the car you need" or "this car has all the features for you" without even knowing what I want. Nick did an excellent job listening to what I was interested in and which features I cared about and then showing me cars that accommodated my wants and showed me the facts. It made the experience pleasant and stress free. I would recommend Braeger and Nick Sigel to anyone looking for a car and I will be there again for my next car. More

Service experience I called for an appointment for an oil change and Jessie is always very gracious in setting up a time and place. Everything was taken care if efficie I called for an appointment for an oil change and Jessie is always very gracious in setting up a time and place. Everything was taken care if efficiently and without problems. More

I bought a used Ford Fusion in June 2014 I had looked at a number of cars online and found settled on a 2012 Ford Fusion SEL as having the safety features I wanted at a price I could afford. I had looked at a number of cars online and found settled on a 2012 Ford Fusion SEL as having the safety features I wanted at a price I could afford. Tony contacted me right away based on my online inquiry. They had several of my chosen model in stock, he was easily able to look up other models or trim levels that also my fit my needs so I could drive more than one as a final check. The price on my trade was very fair. Sam reviewed my needs and was able to help me structure things to also fit in an extended warranty. Thanks for the great service, I will recommend Braeger. More

Buying a used Taurus SHO from Fred Fred was friendly and helpful, no high pressure sales tactics. He was knowledgeable about the product and willing to find out answers he didn't know. Fred was friendly and helpful, no high pressure sales tactics. He was knowledgeable about the product and willing to find out answers he didn't know. I feel like I got a solid deal. More

Great Experience I would like to give praise to the dealership especially John. I was looking for a specific car , We worked the deal out over the phone with the deal I would like to give praise to the dealership especially John. I was looking for a specific car , We worked the deal out over the phone with the deal pending a test drive. The vehicle was immaculate and drove great (easy sale). The paperwork process was quick and easy. John was very professional , friendly and held the vehicle for me until I was able to drive up from Indianapolis . I would recommend John for future sales More

30,000 Mile Service When I called Braeger Ford to set up my service appointment, Brad Ory was curteous and got me scheduled right away. As I arrived to the service dept. When I called Braeger Ford to set up my service appointment, Brad Ory was curteous and got me scheduled right away. As I arrived to the service dept. I was greeted and directed to Brad immediately. He explained to me all of the service points tha the would be carried out as part of my 30,000 mile service and what the cost would be. The atmosphere at the dealership was friendly, very positive and professional. I was then directed to the courtesy shuttle and they got me to work on time. During my visit I pointed out that my front brakes were experiencing a random noise, and Brad was right on making sure that the techncian would make a thorough inspection. Upon that inspection Brad then provide me with a follow up call giving the the result of the inspection and assured me that the breaks were operation exactly the way that they should and were 100% safe. Overall I was very satisfied with my visit to Braeger Ford and I will definitely return as service or repairs are needed. Brager Ford met all of my expectations. More

LOVE Dave Barth Dave made the experience as wonderful as it was. Our list of criteria was long, our demand for price lower than average, our need for reliability (es Dave made the experience as wonderful as it was. Our list of criteria was long, our demand for price lower than average, our need for reliability (especially with 3 kids - yikes) an ABSOLUTE MUST, and yet our strong desire for luxury (vain as it is). Dave made it all happen. We looked at 6 different style vehicles (a Focus, a Fusion, even a Honda) and finally the car of our dreams, a fully loaded Ford Taurus which was just turned in and being used as a demo (sorry Chris). One look we knew it was what we wanted. One drive - Dave knew we were taking it, so he had to negotiate with his manager and get finance rolling. With 2 teenagers on the Autism spectrum, spending 'quality' time in a car dealership is not an option for us. Dave knew it and took extra efforts to making sure our family needs were not sacrificed in any way. Did we enjoy our business with Braeger Ford? Thanks to Dave Barth, YES we did. btw - ask him about his baseball league and try the candies in his office. YUMMMM!! More