Safford Kia of Fredericksburg

It was my first time buying a new car and the process at Safford was straightforward and easy, no high pressure sales tactics and they take the time to answer all your questions. Safford was straightforward and easy, no high pressure sales tactics and they take the time to answer all your questions. More

WYATT AND Daniel were absolutely wonderful and they got us the perfect 🥰 car. A 2025 Seltos and it was the color and interior we desired. We couldn't be happier with their assistance and courtesy that th us the perfect 🥰 car. A 2025 Seltos and it was the color and interior we desired. We couldn't be happier with their assistance and courtesy that they offered.. We look forward to a long relationship with them and Kia. They have battered 1000 percent regards their manner and understanding exactly the perfect solution car for us. More

My sales guy Carl was great but your detailing guy needs some schooling on how to clean a car. some schooling on how to clean a car. More

The treatment and dedication of how they do their work are very professional also their attention to detail was world class are very professional also their attention to detail was world class More

Service manager very pleasant, check in was quick and easy. Service was completed quickly. A nice experience. easy. Service was completed quickly. A nice experience. More

Thank you for all your help in purchasing our new hybrid! Mack was attentive and knowledgeable. We appreciate his assistance in the whole process Mack was attentive and knowledgeable. We appreciate his assistance in the whole process More

Noah our Salesman was great! Service representative personality is great! The service process leaves me feel not valued. Example: I called the service department twice to find th Service representative personality is great! The service process leaves me feel not valued. Example: I called the service department twice to find the answer to a question and was asked if I wanted to make an appointment or ask a question. I elected to just ask a question. I was then sent to a voice mail which is fine if someone actually planes to call me back. But even after two left messages on different days I never received a call back. Second example: when I had my Niro checked for an issue I was told there was a service that was recommended. After asking what service that was I relieved that the recommended service was far from necessary. That told me that this policy was designed to fleece an uneducated customer by a service policy instead of respecting and valuing the customer. What an insult. More

Absolute terrible customer service from the online sales department. Total inability to answer questions, gather information or return a phone call. Pretty horrible first impression from what seemed like a department. Total inability to answer questions, gather information or return a phone call. Pretty horrible first impression from what seemed like a decent dealership. Go elsewhere if you need a dependable team. More

Price not made mentioned in discussion of recommended services for completion. I stupidly ok'd without asking. They sounded very routine but the bill was about 800 dollars when I thought i was coming in services for completion. I stupidly ok'd without asking. They sounded very routine but the bill was about 800 dollars when I thought i was coming in for an oil change, tire rotation and recall fix initially. Stupid me! . Hit with an unexpected whopper bill. I hate that every time I've come here they want a survey completed and they actually give me a paper telling me exactly how they want me to fill it out!! ( all top grades of course). If they don't get a survey back there are repeated entreaties to send in your " survey.".Other than that work is done on time and properly. More