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Serra Toyota of Saginaw

Saginaw, MI

4.7
107 Reviews
At Serra Toyota of Saginaw, you'll find the same excellent service and familiar faces every time you walk into our local Toyota dealership. We've been a proud member of the Serra Group since 2017, and have continued to provide Bay City drivers with the friendly service, attention to detail, and superb selection of vehicles they deserve. As we always say at Serra Toyota of Saginaw, "It's Simple at Serra!"
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4320 Bay Rd

Saginaw, MI

48603

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Showing 107 reviews

April 06, 2026

This is an excerpt from a recent e-mail sent to Toyota corporate: “ I have owned my 2005 Toyota Highlander since 2010. It was imported directly from Japan and leased in Florida before I bought the vehi More

by WOOBRIEN
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Rating your employees is NOT my responsibility. Your HR department needs to do that.
Apr 07, 2026 -

Serra Toyota of Saginaw responded

Thank you for sharing your experience with us. I'm glad to hear how well your 2005 Toyota Highlander has served you over the years and that our team have been able to assist in keeping it running smoothly. I understand your concerns about the complexity of newer vehicles and appreciate your feedback on the features you value. Our goal is always to provide exceptional service and support to you, regardless of the age of your vehicle. If you have any further questions or need assistance, please don't hesitate to reach out. We look forward to working with you again in the future. Shannon McPhee Toyota Service Manager shannon.mcphee@serrasaginaw.com 989-393-9322

April 06, 2026

Excellent service as always. I had a line service. I came in for a tire rotation as part of my Toyota care and they went above and beyond to check the status of my vehicle. More

by actomasik
Recommend Dealer
Yes
Apr 07, 2026 -

Serra Toyota of Saginaw responded

Thank you for your review! I’m thrilled to hear you had an excellent experience during your tire rotation. We always strive to go above and beyond for customers, and it’s great to know that our efforts made a positive impression. We appreciate your support and look forward to seeing you again soon! Shannon McPhee Toyota Service Manager shannon.mcphee@serrasaginaw.com 989-393-9322

April 06, 2026

Friendly, fast and they explained everything that was being done. They also fixed a chip in my front window while doing my service. More

by srjvaj
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Digital Air Strike
Apr 07, 2026 -

Serra Toyota of Saginaw responded

Thank you for your review! I’m happy to hear you had a friendly and efficient experience at Serra Toyota of Saginaw. It's great to know that our team explained everything clearly and took care of the chip in your window during your service. We appreciate your feedback and look forward to seeing you again! Shannon McPhee Toyota Service Manager shannon.mcphee@serrasaginaw.com 989-393-9322

April 05, 2026

I always enjoy the helps kindness. ... All the people there make me feel special, probably because I chose a four runner. But I really appreciate that because my forerunner has already More

by Dianejfedack
Recommend Dealer
Yes
Employees Worked With
Doug
Apr 06, 2026 -

Serra Toyota of Saginaw responded

Thank you for your wonderful review, Diane! I’m excited to hear that you have such a strong connection with your Toyota 4Runner and that it has been there for you in such significant ways. At Serra Toyota of Saginaw, our team strives to make every customer feel special, just like you. I appreciate your kind words, and we look forward to seeing you again soon! Shannon McPhee Toyota Service Manager shannon.mcphee@serrasaginaw.com 989-393-9322

April 05, 2026

He was super responsive, kept me updated, and did a great job overall. Was a big help with the loaner car. More

by SLMONTLE
Recommend Dealer
Yes
Employees Worked With
Doug.
Apr 05, 2026 -

Serra Toyota of Saginaw responded

Thank you for your wonderful feedback! I’m thrilled to hear that you had a great experience with me at Serra Toyota of Saginaw. It's great to know that we were responsive and helpful, especially with the loaner car. We appreciate your support and look forward to assisting you again in the future! Shannon McPhee Toyota Service Manager shannon.mcphee@serrasaginaw.com 989-393-9322

April 04, 2026

Our sales experience went well. Of course, I'd like to pay less but that's always the case. They spent extra time answering all my questions and did everything promised on time. More

by Tom
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
A J
Apr 05, 2026 -

Serra Toyota of Saginaw responded

Thank you for your kind words, Tom! I’m glad to hear that your sales experience at Serra Toyota of Saginaw went well and that you’re happy with your new car. I appreciate your understanding regarding pricing and am glad we could address all your questions. We look forward to serving you again in the future! Branden Arsenault Toyota Sales Manager branden.arsenault@serrasaginaw.com 989-393-9273

April 04, 2026

Very friendly and kept me informed on the status of vehicle Professional and worked with my insurance to get damage paid for More

by CADURFEE
Recommend Dealer
Yes
Employees Worked With
Doug Haas
Apr 05, 2026 -

Serra Toyota of Saginaw responded

Thank you for your kind words! I’m thrilled to hear you had a positive experience with us at Serra Toyota of Saginaw. Keeping you informed and assisting with your insurance is what we strive for. We appreciate your feedback and look forward to seeing you again! Shannon McPhee Toyota Service Manager shannon.mcphee@serrasaginaw.com 989-393-9322

April 04, 2026

From the beginning to the end of my car buying process, my salesman -Adam, was awesome. He made the process extremely easy, listened to my asks, and was very prompt with communication. More

by jj.boudreau14
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Adam Hackel
Apr 05, 2026 -

Serra Toyota of Saginaw responded

Thank you for your review! I’m happy to hear that Adam provided you with an awesome car buying experience at Serra Toyota of Saginaw. It's great to know that he listened to your needs and made the process easy for you. We appreciate your feedback and look forward to assisting you again. Branden Arsenault Toyota Sales Manager branden.arsenault@serrasaginaw.com 989-393-9273

April 04, 2026

Excellent service. Appreciated Sam making the process easy and arranging to have the vehicle delivered to my home. More

by tricia.ann.miller
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Sam, Digital Air Strike
Apr 05, 2026 -

Serra Toyota of Saginaw responded

Thank you for your kind words, Tricia! I’m pleased to hear you had an excellent experience with Sam at Serra Toyota of Saginaw. It's great to know that the delivery service made the process easy for you. We appreciate your feedback and hope to assist you again. Branden Arsenault Toyota Sales Manager branden.arsenault@serrasaginaw.com 989-393-9273

April 04, 2026

Genuine concern for customer needs and working for the best trade-in. Great listeners but never pushy. More

by rdaly5420
Recommend Dealer
Yes
Employees Worked With
Seth
Apr 04, 2026 -

Serra Toyota of Saginaw responded

Thank you for your wonderful review! I appreciate your kind words about our work at Serra Toyota of Saginaw. It's great to hear that you felt genuinely valued and that we were able to assist you with your trade-in needs. Our team strives to create a positive experience for all our customers. Looking forward to seeing you again soon! Branden Arsenault Toyota Sales Manager branden.arsenault@serrasaginaw.com 989-393-9273

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