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Soerens Ford
Brookfield, WI
852 Reviews
At Soerens Ford of Brookfield, your experience will truly be Nice! Since our beginning in 1917, Soerens Ford has been a family business. We were the first Ford dealership in Milwaukee, and continue to be the oldest Ford dealership in metro Milwaukee. Whether it's a quick tune-up, an interior or exterior porter, the need for an immediate fix, or suiting up with a new ride altogether, Soerens Ford of Brookfield has you covered. Our state-of-the-art Service Center and award-winning Collision Center are open daily for your convenience, and our knowledgeable Sales team will go above and beyond to ensure we find the right fit for you. Our extensive inventory of new and used Ford models are sure to impress. Soerens Ford of Brookfield also has one of the largest selection of Ford parts in the area.
We are very proud of our longevity in the car business and the reputation we’ve worked so hard to build in the community over the years. We are also gratified by the loyalty of our customers, our friends, neighbors, and family, and our incredible team at Soerens Ford. Thank you for supporting us the past 106 years, and helping us to secure the honor of the Ford President’s Award for 2017! Stop in to Soerens Ford of Brookfield and experience the "Home of the Nice Guys" at 18900 West Capitol Drive, Brookfield, WI.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 7:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
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Showing 852 reviews
March 10, 2018
Great experience with fleet manager bob viall I needed to purchase a Ford Transit for work. After wasting time at a few different ford dealerships that didn't have a commercial vehicle expert - I needed to purchase a Ford Transit for work. After wasting time at a few different ford dealerships that didn't have a commercial vehicle expert - I found Bob Viall on Soeren's website. Bob had answers to the questions that other dealers coudln't help with. Bob has a great deal of professional knowledge and experience - and he was able to help me review the van specifications to make sure that it was the best fit for our business. I called Bob and explained to him what I needed to get. We worked out a deal over the phone, he found the unit I needed at a different dealership - and brought it in quickly. At delivery, he had all of the paperwork ready - everything went smoothly, quickly and efficiently. If you are looking to buy fleet/commercial vehicles, Bob should be your first call. More
by MKE Truck Guy
Employees Worked With
Bob Viall
November 11, 2017
Excellant Experience As usual Soren's did an excellent job. I had a "works" package done and another issue addressed, completed both in a timely and correct manner. Very As usual Soren's did an excellent job. I had a "works" package done and another issue addressed, completed both in a timely and correct manner. Very satisfied. More
by 2015f150
Employees Worked With
Tyler Garfield
September 08, 2017
Great car at a great price I absolutely love my bew car and it was a great price with warranty. Mr. Jan Hicks is a great salesperson and did excellent fir fibdibg me a great veh I absolutely love my bew car and it was a great price with warranty. Mr. Jan Hicks is a great salesperson and did excellent fir fibdibg me a great vehicle! More
by Avengergirl
Employees Worked With
Jan Hicks
August 11, 2017
Service I have taken my company vehicle to Soerens Ford four times and every time I've had nothing but issues with their service department from simple oil ch I have taken my company vehicle to Soerens Ford four times and every time I've had nothing but issues with their service department from simple oil changes and tire rotation to the last time I was there for some brake work and other issues their turnaround time for a vehicle to be worked on is ridiculous. I personally would not recommend them or use them but this is a company vehicle and I have no choice. I would give them less than one star if that we're possible. More
by DDH
Employees Worked With
Don't know who work on my vehicle
May 28, 2017
Very friendly and helpful Great customer service. Andrew was great to work with! Very helpful, knowledgeable, and open to answer all of our questions. I was very satisfied with Great customer service. Andrew was great to work with! Very helpful, knowledgeable, and open to answer all of our questions. I was very satisfied with the maintenance and work that was put into my car. More
by Cbailey
Employees Worked With
Andrew Stoffel
May 26, 2017
a business winner I am not a Ford owner and have not bougth from this dealership. I am new to Wisconsin and came here hte first time because I won a free oil change pl I am not a Ford owner and have not bougth from this dealership. I am new to Wisconsin and came here hte first time because I won a free oil change playing bar trivia. Thier service dept is excellent and will cause me to shop thier dealership when I am ready for my next vehicle More
by Kevin
Employees Worked With
tyler
May 25, 2017
Simple and quick. Tyler was quick and extremely helpful. He was able to assist me with all of my issues, and provided me with feedback in a timely manner. Thanks Tyler! Tyler was quick and extremely helpful. He was able to assist me with all of my issues, and provided me with feedback in a timely manner. Thanks Tyler! More
by Anthony Hale
Employees Worked With
Tyler in service.
May 25, 2017
Great as always Always a positive welcoming attitude, Work done on time with no suprises. Vehicle serviced correctly and returned clean. as well as being very communi Always a positive welcoming attitude, Work done on time with no suprises. Vehicle serviced correctly and returned clean. as well as being very communicative during the process. More
by Miked64
Employees Worked With
Tyler, Tom
May 25, 2017
Excellent service experience. Tyler always looks out for my best interests. Got an old Ford and Soeren's keeps it running great. I am a customer for life! Cong service experience. Tyler always looks out for my best interests. Got an old Ford and Soeren's keeps it running great. I am a customer for life! Congratulations on 100 years. More
by 05flhtcui
Employees Worked With
Tyler
May 24, 2017
Service Appt. on 5/22/17 Soerens is truly home of the NICE GUYS - Thanks Tyler for making my appt. so stress free! I've been dealing with Soerens since John Schultz arrived th Soerens is truly home of the NICE GUYS - Thanks Tyler for making my appt. so stress free! I've been dealing with Soerens since John Schultz arrived there - wouldn't go anywhere else...... ' More
by Tim
Employees Worked With
Tyler
