Rafael Labrador

Originally from New York City, I bring a fast-paced work ethic and over a decade of automotive industry experience to Coastal Kia. Cars have always been more than just transportation to me. They're machines that connect people to their daily lives, their families, and their passions. Because of that I take pride in helping every customer find the vehicle that truly fits their needs, lifestyle, and budget. I've developed a deep understanding of vehicles, the buying process and what customers actually want when they walk into a dealership: transparency, knowledge, and someone who genuinely has their best interest in mind. My goal is to always make the car buying experience simple, transparent, and even enjoyable. When I'm not at the dealership, you'll usually find me riding motorcycles, learning about new technology, or continuing to sharpen my knowledge of the automotive industry. I'm passionate about what I do, and I bring that energy into every interaction with my customers.