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BMW of Eugene

Eugene, OR

4.8
238 Reviews

2100 Martin Luther King Jr Blvd

Eugene, OR

97401

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Showing 238 reviews

December 01, 2025

I purchased a vehicle from this dealership and have had nonstop suspension issues. Multiple service visits failed to find the root cause; staff repeatedly labeled the problem as “wear and tear” or that it More

by Thatguy
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Mike
November 24, 2025

My salesman Ricky and the whole dealership made my purchase a pleasant experience. I highly recommend BMW Of Eugene. More

by Fourbypepe
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ricky Kitzel
Nov 25, 2025 -

BMW of Eugene responded

We're glad Ricky and the team made your experience so enjoyable! Thank you for choosing BMW of Eugene and for your recommendation. Thank You, Customer Experience Management customerexperience@swickard.com

November 21, 2025

I was very surprised that they had to keep my BMW overnight to get the software updated. They stayed. Until the update was completed. They went the extra mile. More

by Timandkathypowellkathy powell
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Scott Farmer, Ashley Wood, Greg Mckenney
Nov 21, 2025 -

BMW of Eugene responded

We're very happy to hear our team went that extra mile to update your software, Tim and Kathy! Thank you for choosing BMW of Eugene and for sharing your experience. Thank You, Customer Experience Management customerexperience@swickard.com

November 21, 2025

Fantastic people and fantastic service! I love my new BMW X5. Financing was very honest! More

by lmover
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
James
Nov 24, 2025 -

BMW of Eugene responded

We are glad to hear that you had a fantastic time purchasing your BMW X5! It was our pleasure to assist you here at BMW of Eugene. Thank you, Customer Experience Management customerexperience@swickard.com

November 20, 2025

BMW of Eugene has treated me very well since the day I came into their business, many years ago. Always kind, courteous and professional. Special thanks to Ann from financial and Jake with vehicle servic More

by Thinblueline
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Ann and Jake
Nov 20, 2025 -

BMW of Eugene responded

We're grateful for your loyalty and for sharing this review with us. We'll be sure to tell Ann and Jake to keep up the great work. Thank you for choosing BMW of Eugene! See you next time. Thank You, Customer Experience Management customerexperience@swickard.com

November 20, 2025

Payton was a phenomenal asset to us as we purchased our first BMW. We have always been HUGE Cadillac drivers. Payton helped us choose exactly what we were looking for and has flipped us from Cadillac fans More

by Jackie.fulk
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Payton Ash, Josh Garcia
Nov 20, 2025 -

BMW of Eugene responded

Jackie, thank you for choosing BMW of Eugene and for sharing your support for Payton and Josh! We're so happy our team made your first BMW purchase so memorable. Welcome to the BMW family! Thank you, Customer Experience Management customerexperience@swickard.com

November 19, 2025

Clean building , efficient and friendly atmosphere. Mike and his team are helpful, patient and knowledgeable. More

by PNW X5
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Mike S., JJ
Nov 20, 2025 -

BMW of Eugene responded

We’re grateful to hear that you had a seamless, efficient experience with Mike and our BMW of Eugene team! Thank You, Customer Experience Management customerexperience@swickard.com

November 11, 2025

Sales, Administrative, and Financial staff were amazing. We were treated with respect, patience, and honesty. Special thanks to India, Josh, Jordan, and Megan. You have earned our future business, includi More

by jlauch
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
India,Josh, Jordan, and Megan
Nov 12, 2025 -

BMW of Eugene responded

Thank you so much for your kind words! We truly appreciate your business and look forward to serving you again. Thank You, Customer Experience Management customerexperience@swickard.com

November 02, 2025

Worked with a brand new sales person. They did a very good job. Would recommend her to others. She knew what she didn’t know and brought in backup as appropriate. Was not appreciative More

by ronfarmer
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Peyton
Nov 04, 2025 -

BMW of Eugene responded

Thank you for sharing your experience with our sales team, Ron! We're glad they kept things running smoothly at BMW of Eugene. We hear you on the warranty process and will look into this. Thank You, Customer Experience Management customerexperience@swickard.com

October 22, 2025

It was a clean facility. James was very personable and easy going. Very helpful and friendly. More

by sunnileo7773
Recommend Dealer
Yes
Employees Worked With
James Walker
Oct 23, 2025 -

BMW of Eugene responded

Thanks so much for the 5-star review of BMW of Eugene, Leo! It's wonderful to hear you were in capable hands with James. Thank You, Customer Experience Management customerexperience@swickard.com

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