
BMW of Sterling
Sterling, VA
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Beware the sales tactics and last-minute fees Buyer beware - you will be told a price of a car, with an already exhorbitant $599 "processing fee," then you will be promised over the phone that the Buyer beware - you will be told a price of a car, with an already exhorbitant $599 "processing fee," then you will be promised over the phone that the only other fees are "taxes, title, that's it!!" before making the investment in time to come in and spend two hours test driving a car and going over records, imperfections and so on. Then when you sit down to finalize the deal on the numbers you have already discussed and agreed on, the sales guy pulls out this laminated sheet with the "mandatory $495 protection package." I seriously felt like I was on the set of Fargo sitting across from Jerry Lundegaard trying to sell me Trucoat. Needless to say when I told him that I wasn't paying that fee for nonsense I didn't need, the sales guy disappeared to "go talk to the manager" and came back ashen-faced to tell me that no, they couldn't take off that additional $495 I wasn't told about, but they could knock it down by half. I nicely told them to get bent and went on my way in search of the many BMW dealers I have dealt with in the past that do not pull this nonsense. So thank you, BMW of Sterling, for bringing back 1980's slimy sales practices, it would almost have been nostalgic if it wasn't a waste of 3 hours of my busy day. Avoid this place at all costs, the DC area has plenty of competition. More
Best BMW dealership I've visited. I have visited multiple car dealerships (including BMW dealerships) in this area and even in other states, BMW of Sterling is by far the best dealersh I have visited multiple car dealerships (including BMW dealerships) in this area and even in other states, BMW of Sterling is by far the best dealership and service center I've been to. I chose to leave my BMW with this dealership because they treated me like a friend and earned my trust. Robert Harrell listened to my concerns and allowed me to talk to the shop manager when BMW of Rockville said this was "impossible". Robert did an excellent job keeping up with my account while he was also balancing a large load of other customers and responsibilities. He handled everything smoothly and professionally. I got to talk to Mike Salins about the inspection results of my car and what would be the best approach moving forward. He was honest, took my concerns seriously and took time to explain the details to me. After I decided to leave my car there, I had to be to work in 20 minutes. Jessica ordered me a complimentary Lyft ride and I made it to work on time because of her. Maria Ramos calmly answered questions I had on the phone when I called in. Every step at this dealership was positive. I also felt so cared for by each of the people that I worked with. I can't write enough good about my experience. As a customer, I encourage anyone of superiority over this BMW of Sterling to notice and reward their incredible performance. Great job, guys. Kylee Call kyleecall@gmail.com More
Andrii was extremely helpful buying my new BMW Andrii worked to make the buying experience fast and simple. He was able to get me a good deal quickly and made the buying and pick up process go very Andrii worked to make the buying experience fast and simple. He was able to get me a good deal quickly and made the buying and pick up process go very fast. More
Service with a smile - impressed! I have been there multiple times, and Mustapha Muhammad Mahdi has always greeted me with a smile. I admire his work ethics and professionalism. You ha I have been there multiple times, and Mustapha Muhammad Mahdi has always greeted me with a smile. I admire his work ethics and professionalism. You have a great team, keep up the good work! More
Service Experience wth Robert Harrell My BMW service experiences continue to be stellar. This time Robert Harrell, who has helped me before, again took great care of me. He got my servici My BMW service experiences continue to be stellar. This time Robert Harrell, who has helped me before, again took great care of me. He got my servicing done while I waited for a short time, all the while, communicating where they were in the process, so I felt informed. I really appreciate Robert and BMW STerling’s outstanding service. More
Great service Brought my car in for service and received exceptional service. From the time I pulled in until my car was ready. Professional, courteous and answered Brought my car in for service and received exceptional service. From the time I pulled in until my car was ready. Professional, courteous and answered all my questions. More
Superb Service! Elijah took care if my car and made the device appointment a quick and easy event vs traditional car appointment experiences. I highly recommend usin Elijah took care if my car and made the device appointment a quick and easy event vs traditional car appointment experiences. I highly recommend using him and BMW Sterling. More
Excellent and Attentive Service at a Reasonable Price I brought my BMW in the day before the extended warranty expired. Elijah made sure it was closely examined. They detected a leak in the oil system, I brought my BMW in the day before the extended warranty expired. Elijah made sure it was closely examined. They detected a leak in the oil system, which they fixed. He also noted the car needed alignment, which I authorized them to do. As it turns out, even though they did the alignment, the alignment was within a certain tolerance, so there was no charge. Efficient and honest service. Will continue to drive 30 miles to Sterling to have my car serviced even though my warranty has expired because its worth it. More
Awesome Customer Service Sean Spicher is the epitome of outstanding customer service! He's been my advisor since my relocation to the area and I could not ask for a better per Sean Spicher is the epitome of outstanding customer service! He's been my advisor since my relocation to the area and I could not ask for a better person! He noticed an item in my car that was damaged (I would not have noticed it otherwise) and took the initiative to order a replacement part! He knew the part was covered under my warranty, which was near expiration; saving me loads of money in the long run!. Sean is an Awesome, professional individual whom I would recommend to anyone! His action has ensured that I will be a lifetime BMW owner!! He's truly an asset to BMW! More
Exceptional car buying experience from Danny Saboor. This is the third BMW I have purchased from the Sterling BMW of Sterling using Danny as my BMW Client Advisor - he has always made my car buying expe This is the third BMW I have purchased from the Sterling BMW of Sterling using Danny as my BMW Client Advisor - he has always made my car buying experience effortless. More