I bought my first BMW years ago in the "big city," and fell in love with the BMW product and brand. But what has made me a loyal customer for life is my local dealer, BMW of Tyler. It is unique to have a dealership where you feel totally comfortable with the people who work there. John Richardson is outstanding in sales. I have purchase several new and CPO cars from BMW of Tyler and I feel I have always received a great deal on my car purchases. John is great about keeping me up to date on good deals and new cars, without being pushy. Rhonda is fantastic in finance. I also cannot say enough about the people in service, Jennifer, Michael, Cody, Henry, always seem to bend over backwards to accommodate me. Thank you, guys, for making the total experience so wonderful!