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Gordie Boucher Lincoln of West Allis

West Allis, WI

Overview
Employees
Reviews
Vehicles
4.7
2,084 Reviews
We ride with you every mile, before, during and after the sale. It is more than our motto at Boucher, it's our mission. Our professional Sales Consultants, Sales Managers, and Business Managers have three primary responsibilities to you, our guest: To listen and find the best vehicle for you, ensure that it fits your budget, and do it in a timely and professional manner. Our ultra-competitive, market-based pricing philosophy and 25 strong lending institutions help get you the best terms. After the sale, we are there to assist you with any vehicle feature or functionality questions. Our award-winning factory certified technicians, knowledgeable service advisors, and efficient collision repair teams are trained to protect your investment every mile, for the life of your vehicle. It's been the Boucher Way for over 39 years!
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3161 S 108th St

West Allis, WI

53227

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Showing 2,084 reviews

October 08, 2026

very responsive and Helpul helped me all the way through the process and even worked with warranty team to check on the covered parts More

by KANUKAN16
Recommend Dealer
Yes
Employees Worked With
Bill
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Oct 08, 2026 -

Gordie Boucher Lincoln of West Allis responded

Hearing that our service team was responsive and guided you through the process means a lot to us. Our service team is pleased we could work with our warranty department to confirm covered parts for your Lincoln Aviator. Joe England General Sales Manager 414-327-6000

October 08, 2026

Quick in and out for the repair. Lovely customer service waiting area. Efficient and prompt. More

by daganaway68
Recommend Dealer
Yes
Employees Worked With
Andrew Kallas
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Oct 08, 2026 -

Gordie Boucher Lincoln of West Allis responded

Your praise of our efficient repair process and comfortable waiting area means a lot to us. We’re glad we could get you in and out so promptly. Joe England General Sales Manager 414-327-6000

October 07, 2026

I brought my Nautilus in for routine maintenance. Service Advisor Roberto made sure my vehicle had everything it needed. I am always confident in the Lincoln West Allis staff and their level of exper More

by Dale L.
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
AJ Kallas
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roy Reger
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Oct 07, 2026 -

Gordie Boucher Lincoln of West Allis responded

Your note about Roberto’s thorough attention highlights our service department’s dedication to quality care. We’re pleased we could ensure your Lincoln Nautilus had everything it needed. Knowing you remain confident in our expertise means a great deal to us. Joe England General Sales Manager 414-327-6000

October 07, 2026

The service was fine. The person that drove me back home was very friendly and easy to talk with the person that came to pick me up to drive me back to get my Vehicle Was More

by BWHUBBARD
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Print
Oct 09, 2026 -

Gordie Boucher Lincoln of West Allis responded

We are so glad that we had the opportunity to work with you, and that our team could make this a top-notch experience. We look forward to continuing to serve you in the future! Joe England General Sales Manager 414-327-6000

October 07, 2026

Service was done on time. It handled all my problems. It was very convenient. Vey happy More

by Jspurlock
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Roberto Hernandez
Print
Oct 07, 2026 -

Gordie Boucher Lincoln of West Allis responded

We’re glad the service on your Corsair was prompt and resolved all your concerns. Your kind words and five-star rating mean a lot to our service department. Joe England General Sales Manager 414-327-6000

October 07, 2026

Great service! Everyone was patient and walked me through all parts of the process. They ensured my questions were answered and that I was satisfied with the experi More

by STEVENSONJ
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Greg Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Dennis Gonzalez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Erika Pinzer
5.0
This rating includes all reviews, with more weight given to recent reviews.
Print
Oct 07, 2026 -

Gordie Boucher Lincoln of West Allis responded

Our sales team enjoyed guiding you through each step of your new Nautilus purchase. Hearing that you felt supported and that all your questions were answered means a lot to our team. Joe England General Sales Manager 414-327-6000

October 07, 2026

From the beginning I felt like a valued customer. Theo people I worked with walked me through all portions of the process and ensured that I didn’t have any questions before I left. Great experience! More

by STEVENSONJ
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Greg Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Dennis Gonzalez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Erika Pinzer
5.0
This rating includes all reviews, with more weight given to recent reviews.
Print
Oct 07, 2026 -

Gordie Boucher Lincoln of West Allis responded

Knowing you felt valued from the very start of purchasing your new Nautilus is rewarding. Our team is pleased we could guide you through each step and ensure all your questions were answered. Your positive feedback about your experience means a lot to our team. Joe England General Sales Manager 414-327-6000

October 06, 2026

Had to call for updates. When picking up car, had to walk and find my car. Cars should be brought up front for the customer at pick up time More

by Cory A Schamens
Recommend Dealer
No
Employees Worked With
Roberto Hernandez
3.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Roberto Hernandez
Print
Oct 06, 2026 -

Cory A Schamens responded

Had to call for updates. When picking up car, had to walk and find my car. Cars should be brought up front for the customer at pick up time

Oct 11, 2026 -

Gordie Boucher Lincoln of West Allis responded

We're sorry to hear that your visit didn't meet the high standards that guests have come to expect from our dealership. If it's possible to discuss your visit in more detail, please feel free to contact us directly. We'd love to get to the bottom of this and turn things around for you. Joe England General Sales Manager 414-327-6000

October 06, 2026

Roy is amazing service and makes sure everything is right. I will always come aback because of Roy. More

by Msabinash
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
AJ Kallas
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roy Reger
5.0
This rating includes all reviews, with more weight given to recent reviews.
Print
Oct 06, 2026 -

Gordie Boucher Lincoln of West Allis responded

Your praise for Roy’s attention to detail reflects how our service department aims to handle each vehicle with care. We appreciate that you always choose us for service on your Ford Explorer and look forward to seeing you again. Joe England General Sales Manager 414-327-6000

October 06, 2026

Great customer service. Helped us out with our problem and in a timely manner Very nice and approachable More

by JWASIELEWSKI
Recommend Dealer
Yes
Employees Worked With
I think Nick and AJ
Print
Oct 06, 2026 -

Gordie Boucher Lincoln of West Allis responded

Knowing that the service on your Escape felt timely and that our team was approachable means a lot to our service department. We’re glad we could resolve your issue quickly and provide friendly support. Joe England General Sales Manager 414-327-6000

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