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Gordie Boucher Lincoln of West Allis

West Allis, WI

4.7
1,931 Reviews
We ride with you every mile, before, during and after the sale. It is more than our motto at Boucher, it's our mission. Our professional Sales Consultants, Sales Managers, and Business Managers have three primary responsibilities to you, our guest: To listen and find the best vehicle for you, ensure that it fits your budget, and do it in a timely and professional manner. Our ultra-competitive, market-based pricing philosophy and 25 strong lending institutions help get you the best terms. After the sale, we are there to assist you with any vehicle feature or functionality questions. Our award-winning factory certified technicians, knowledgeable service advisors, and efficient collision repair teams are trained to protect your investment every mile, for the life of your vehicle. It's been the Boucher Way for over 39 years!
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3161 S 108th St

West Allis, WI

53227

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Showing 1,931 reviews

July 13, 2026

As always, the service is excellent! They tell you the time they need it and exactly what they're going to do. Wouldn't go anywhere else. More

by MBRAATEN01
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dawn Kelly
Jul 14, 2026 -

Gordie Boucher Lincoln of West Allis responded

It’s great to know Dawn and our team provided clear timelines and detailed explanations for your Lincoln Navigator service. We appreciate your ongoing loyalty and look forward to helping again. Joe England General Sales Manager 414-327-6000

July 12, 2026

Very satisfied. .the place is very clean Surprised at the cashier that you ate charging 3% on credit cards...very glad I was told ahead of time More

by KUMANOKO01
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
4.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Roberto Hernandez
Jul 12, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for highlighting how clean our facility felt and for noting the credit card fee clarity. We’re glad Roberto let you know about the 3 percent charge beforehand and that your Cadillac XT5 service went smoothly. We look forward to welcoming you back. Joe England General Sales Manager 414-327-6000

July 12, 2026

Thanks I am so thankful for the valet service! We're a one driver family. This makes life a little easier. Thanks?? More

by lskillberg
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dawn Kelly
Jul 12, 2026 -

Gordie Boucher Lincoln of West Allis responded

It’s wonderful to hear our valet service is making things easier for your one‐driver household. We’re glad it added convenience to your Lincoln service visit. Thank you for sharing your experience and for choosing us. Joe England General Sales Manager 414-327-6000

July 12, 2026

Convenient, kind, helpful I love the mobile service. Used twice now will use again Love my Lincoln More

by SHARONLYDA
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dawn Kelly
Jul 12, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for choosing our mobile service for your Lincoln twice now. We’re glad it’s been convenient and friendly. We look forward to assisting you again soon. Joe England General Sales Manager 414-327-6000

July 11, 2026

It was quite pleasant. Our sales rep was understanding that we had looked ahead of time. And when we decided to purchase, things were done quickly. More

by k.goltz
Recommend Dealer
Yes
Employees Worked With
Keri Farner
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Keri Farner
Jul 12, 2026 -

Gordie Boucher Lincoln of West Allis responded

We appreciate your 5-star rating. We’re glad Keri recognized you’d already done your research and kept the purchase process moving smoothly. Enjoy your Ford Edge, and we look forward to assisting you again. Joe England General Sales Manager 414-327-6000

July 11, 2026

Great in every way Everyone was very friendly and helpful. Answered to all my questions More

by ABDULQADIRSALEH1960
Recommend Dealer
Yes
Employees Worked With
Joe England
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Joe England
Jul 11, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for the 5-star feedback. We’re delighted our team was friendly and helpful in answering all your questions. Enjoy your Lincoln and we look forward to serving you again. Joe England General Sales Manager 414-327-6000

July 10, 2026

Friendly and knowledgeable. Took time to explain what was done to make sure that I was happy More

by JB
Recommend Dealer
Yes
Jul 10, 2026 -

Gordie Boucher Lincoln of West Allis responded

It’s wonderful to hear our team provided friendly, knowledgeable service on your Lincoln Corsair and took the time to explain the work. We look forward to assisting you again with any future service needs. Joe England General Sales Manager 414-327-6000

July 09, 2026

Good communication in beginning. .. no communication when there is a problem... and no experience when selling a auto to out of state buyers More

by DAVIDVEGAONLINE
Recommend Dealer
No
Employees Worked With
Several people
Jul 12, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for your review, David. We're sorry your visit didn't go as planned, and we'd like to address these issues with our team. If it's possible to discuss your visit in more detail, please send us a message. We strive to make sure that all of our customers leave happy, and it's disappointing to learn that we missed the mark here. Joe England General Sales Manager 414-327-6000

July 08, 2026

awesome customer service and the video was helpful. Gordie Boucher Lincoln. Love the car wash. More

by mar.haverkampf
Recommend Dealer
Yes
Employees Worked With
i belt it was AJ
Jul 09, 2026 -

Gordie Boucher Lincoln of West Allis responded

We’re happy our service video was informative and that the car wash hit the mark. Thank you for trusting us with your Lincoln Corsair. We look forward to assisting you again. Joe England General Sales Manager 414-327-6000

July 08, 2026

Friendly, helpful and professional My experience was great, the staff were friendly, very helpful and professional More

by Sophroniac
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Roberto Hernandez
Jul 09, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for highlighting our team’s friendly and supportive service on your Lincoln Aviator. We’re delighted the visit felt professional throughout. We look forward to assisting you with your Lincoln again. Joe England General Sales Manager 414-327-6000