Back

Gordie Boucher Lincoln of West Allis

West Allis, WI

4.7
1,887 Reviews
We ride with you every mile, before, during and after the sale. It is more than our motto at Boucher, it's our mission. Our professional Sales Consultants, Sales Managers, and Business Managers have three primary responsibilities to you, our guest: To listen and find the best vehicle for you, ensure that it fits your budget, and do it in a timely and professional manner. Our ultra-competitive, market-based pricing philosophy and 25 strong lending institutions help get you the best terms. After the sale, we are there to assist you with any vehicle feature or functionality questions. Our award-winning factory certified technicians, knowledgeable service advisors, and efficient collision repair teams are trained to protect your investment every mile, for the life of your vehicle. It's been the Boucher Way for over 39 years!
Contact Dealership

3161 S 108th St

West Allis, WI

53227

Directions

By Type

Showing 1,887 reviews

June 18, 2026

Friendly! Great communication! Kept me informed. Sent video as car was being inspected. Friendly. Very nice waiting area More

by BUDPATSCH
Recommend Dealer
Yes
Jun 19, 2026 -

Gordie Boucher Lincoln of West Allis responded

It’s wonderful to know that our team’s friendliness and clear communication made your Lincoln MKC service experience positive. We’re glad the inspection videos and comfortable waiting area met your expectations. Thank you for trusting us with your vehicle. Joe England General Sales Manager 414-327-6000

June 18, 2026

Very slow service. Should not take 2 hours for oil change and tire rotation Service was slow More

by jms11165
Recommend Dealer
No
Employees Worked With
AJ
Jun 22, 2026 -

Gordie Boucher Lincoln of West Allis responded

We're sorry to hear that your visit didn't meet the high standards that guests have come to expect from our dealership. If it's possible to discuss your visit in more detail, please feel free to contact us directly. We'd love to get to the bottom of this and turn things around for you. Joe England General Sales Manager 414-327-6000

June 18, 2026

Very helpful and personable Dawn has been a big help to me on various items with my Lincoln cars More

by SHARONLYDA
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dawn Kelly
Jun 18, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for highlighting Dawn’s helpful and personable support. We’re glad she could assist you with your Lincoln Corsair and other vehicles. We appreciate the five-star rating and look forward to serving you again. Joe England General Sales Manager 414-327-6000

June 18, 2026

Very helpful and personable Dawn has been a big help to me on various items with my Lincoln cars More

by SHARONLYDA
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dawn Kelly
Jun 18, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for sharing your experience. We’re glad Dawn provided helpful and personable support with your Lincoln Corsair services. Thanks again for choosing us and we look forward to serving you in the future. Joe England General Sales Manager 414-327-6000

June 18, 2026

Very professional service was done in a timely manner! Very professional service was provided in a timely fashion and the store very clean. More

by CARFRK2011
Recommend Dealer
Yes
Employees Worked With
AJ
Jun 18, 2026 -

Gordie Boucher Lincoln of West Allis responded

What a pleasure to learn our team provided professional, prompt service in a clean facility. We’re glad your Ford received the attention it deserved. We appreciate your feedback and look forward to assisting you again. Joe England General Sales Manager 414-327-6000

June 18, 2026

Everything was great. Dawn was friendly and professional. The tech sent me a video of the work that was being performed. I appreciated the extra effort. More

by Rob R
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dawn Kelly
Jun 18, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for sharing your positive service experience on your Lincoln. Dawn will be pleased her friendly, professional support made a difference, and we’re glad our technician’s video update helped keep you informed. Please let us know whenever you need assistance in the future. Joe England General Sales Manager 414-327-6000

June 17, 2026

Quality service performed quickly Quality service, quick turnaround time, would recommend to others Quality service, quick turnaround time, would recommend to others in need of work on their vehicle More

by nicholas.eineichner
Recommend Dealer
Yes
Employees Worked With
Andrew Kallas
Jun 17, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for sharing your experience with the service on your Toyota RAV4. We’re pleased the team delivered efficient, high-quality service. Your recommendation to others needing vehicle work is greatly appreciated. Joe England General Sales Manager 414-327-6000

June 16, 2026

He was polite, respectful and knowledgeable He was polite, respectful, knowledgeable and my vehicle was ready in a timely manner. More

by Sophroniac
Recommend Dealer
Yes
Employees Worked With
Ian
Jun 16, 2026 -

Gordie Boucher Lincoln of West Allis responded

It’s great to know our team provided respectful, knowledgeable service and had your Lincoln Aviator ready quickly. We appreciate the five-star review and look forward to helping again. Joe England General Sales Manager 414-327-6000

June 16, 2026

It's simple. The whole entire process was horrible. And while I understand that there was a discrepancy in order time for parts. I forwarded everything that happe More

by Dcurtis6583
Recommend Dealer
No
Employees Worked With
Service team
Jun 19, 2026 -

Gordie Boucher Lincoln of West Allis responded

We're sorry that you didn't have a completely satisfying visit. We'd love the opportunity to address any issues with you and our team here. If you don't mind reaching out to us so that we can speak directly, we'd love to address your concerns in detail. Thank you for your time. Joe England General Sales Manager 414-327-6000

June 16, 2026

This was a follow up visit to install the rear wiper unit, which had been on order for four weeks. Seemed like a long time to wait for a part, but no explanation was offered. Also, in my experience the More

by DARICETOP
Recommend Dealer
Yes
Employees Worked With
AJ
Jun 16, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for sharing your experience with us! We're happy to hear it went well and truly appreciate your feedback. Joe England General Sales Manager 414-327-6000