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Ira Subaru

Danvers, MA

Overview
Employees
Reviews
Vehicles
4.8
1,147 Reviews
Welcome to Ira Subaru of Danver's, where excellence meets the road! As the General Manager, it is my pleasure to introduce you to our dealership and the unparalleled experience we offer to every customer who walks through our doors. At Ira Subaru of Danver's, we understand that buying a car is not just about finding a mode of transportation; it's about finding a vehicle that fits your lifestyle, meets your needs, and exceeds your expectations. Whether you're in search of a reliable sedan for your daily commute, a spacious SUV for your growing family, or a rugged crossover for your outdoor adventures, we have a wide selection of Subaru vehicles designed to tackle any journey with confidence and style. What sets us apart at Ira Subaru is our commitment to customer satisfaction. From the moment you step onto our lot, our team of dedicated professionals is here to guide you through every step of the car buying process. We take the time to understand your unique preferences and requirements, ensuring that you find the perfect vehicle that aligns with your budget and lifestyle. Our knowledgeable sales staff is here to answer any questions you may have about our vehicles, features, and financing options, making your car buying experience stress-free and enjoyable. We believe in transparency and honesty, providing you with all the information you need to make an informed decision that you can feel confident about. But our commitment to our customers doesn't end when you drive off the lot in your new Subaru. Our state-of-the-art service center is staffed with factory-trained technicians who are equipped with the latest tools and technology to keep your vehicle running smoothly for years to come. Whether you need routine maintenance, repairs, or genuine Subaru parts and accessories, you can trust our service team to provide you with top-quality care and exceptional service every time. At Ira Subaru of Danvers, we are more than just a dealership; we are a family. We take pride in building long-lasting relationships with our customers, earning their trust and loyalty through our dedication to excellence and unwavering commitment to customer satisfaction. Thank you for considering Ira Subaru for your automotive needs. We look forward to welcoming you to our dealership and helping you find the Subaru of your dreams. Experience the difference today!
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97 Andover Street

Danvers, MA

01923

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Showing 1,147 reviews

November 13, 2025

Love the management and his staff! Nice facility too. Free car wash is bonus! Yay More

by karen.stromberg85
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
None
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Nov 13, 2025 -

Ira Subaru responded

Hi, thank you for your kind review; we are happy to pass along your comments to the team here at Ira Subaru! Thank you again, and have a fantastic day!

November 13, 2025

I felt rushed the entire process, and my sales representative made me uncomfortable and stressed, repeatedly. I asked to have a different representative and they said no. More

by leay
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
No
Employees Worked With
Ronald Wilson
2.0
This rating includes all reviews, with more weight given to recent reviews.
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November 12, 2025

Sadly to say six months waiting for a forester bumper replacement, then jump from $800 to $1300 without any notice, call, email or txt. then they said "you can o directly to the collision center and coul More

by omprec
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Keyla
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Nov 14, 2025 -

Ira Subaru responded

Thank you for taking the time to share your feedback I completely understand your frustration and I'm sorry for the inconvenience this situation caused. To provide some clarity, the original repair was declined at your initial visit, which meant that parts were not ordered at that time. Since then, the cost of the bumper part has unfortunately increased, and the revised estimate also included additional repair components beyond the original part quote. The initial $800 figure reflected only the part itself, not the labor, paint, or installation costs associated with completing the repair. After reviewing your concerns with our team, we suggested that you may be able to save on the overall cost by working directly with our partnered collision center. This wasn't intended to discourage you from completing the repair with us, but rather to offer a potential cost-saving alternative since certain portions of the work such as painting would have needed to be sublet to that same facility. We'd still like to do whatever we can to help make things right and support the completion of your repair. Please feel free to reach out to me directly so we can go over the details and explore the best path forward. Daniel Hutt Service Manager dhutt@Group1Auto.com

November 09, 2025

Polite, kind, and professional staff. The dealership is clean, comfortable, and welcoming—an overall excellent experience with great customer service! More

by MLS
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
I was in the service department
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Nov 09, 2025 -

Ira Subaru responded

Hi, thank you for your kind words and this wonderful review! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

November 08, 2025

This dealership had poor communication and ultimately my car sat for 2 months with no repair work done. When I escalated to Subaru of America, I found that there was no record of any communication between t More

by Chris
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Dan
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Nov 13, 2025 -

Ira Subaru responded

We appreciate the opportunity to clarify the situation. Our dealership worked directly with Subaru of America and their technical representatives over an extended period to investigate your engine concern. Every diagnostic and administrative step required by Subaru policy was completed thoroughly and documented. The data retrieved from your vehicle indicated repeated high-RPM operation and aggressive driving patterns consistent with track use, which you acknowledged during our discussions. These findings rendered the failure non-warrantable under Subarus published warranty parameters. Despite that, our team continued to advocate on your behalf, submitting all findings and requests for reconsideration through Subarus internal channels. If another Subaru retailer subsequently obtained authorization for engine replacement under warranty, that outcome conflicts with the information and guidance we were given directly by Subaru of America. We have initiated an internal review with Subaru to determine how this decision was reached elsewhere and to ensure procedural consistency across all retailers. Our records, correspondence, and communications with Subaru are available for review, and we stand by the fact that Ira Subaru followed all required steps and went above and beyond to pursue coverage for you within Subarus policies. Dan Hutt, Service Director, Ira Subaru Danvers dhutt@Group1Auto.com

November 07, 2025

As always Lindsay was great kept me informed and updated as always a great area to wait More

by Karvouniarispwp
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Lindsay pickard
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Nov 09, 2025 -

Ira Subaru responded

Hello, we're happy you found our staff to be so supportive during your experience here at Ira Subaru. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

November 04, 2025

I would highly recommend this dealership, had a wonderful experience with them. They helped me find the right car and everything was so easy and convenient. Definitely going back for my next car! More

by Danicaalic
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Habib Chaaya
5.0
This rating includes all reviews, with more weight given to recent reviews.
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November 03, 2025

There is a very positive vibe when entering the dealership. The sales representative, Christine Shields was very personable and provided excellent customer service. The sales manager was very cour More

by Eric
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Habib Chaaya
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Nov 04, 2025 -

Ira Subaru responded

Hello Eric, we strive for 100% satisfaction, and it is great to see you had such a positive experience at Ira Subaru. If you have any further questions, please don't hesitate to reach out!

November 03, 2025

I came on wrong day but they took Me anyway and was done earlier than expected!!! More

by Debbietorchia
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
None
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Nov 04, 2025 -

Ira Subaru responded

Hello, we strive for 100% satisfaction, and it is great to see you had such a positive experience at Ira Subaru. If you have any further questions, please don't hesitate to reach out!

November 03, 2025

I had a great experience here! Everyone was so helpful and kind, and really explained everything to me very clearly. I never felt confused or misled. Especially Yvonne, who was so More

by Morgan
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Yvonne
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Nov 04, 2025 -

Ira Subaru responded

Hello Morgan, thank you; we appreciate your feedback! If you have any further questions, please don't hesitate to reach out!

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