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Liccardi Ford Lincoln
Watchung, NJ
405 Reviews
Liccardi Ford Lincoln is part of a seventy-year tradition of family owned and operated Liccardi dealerships in Central Jersey. In 1938, Salvatore Liccardi, Sr. began selling in Manville, NJ. In 1954, under the direction of Salvatore's son Clemente, the dealership moved to Plainfield, NJ. As they continued to grow, they needed more space. In 1970, Liccardi Chrysler-Plymouth moved onto Route 22 in Green Brook, NJ where they quickly became the tri-state area's largest retail Chrysler-Plymouth dealer.
The Liccardi Ford Dealership opened in Watchung, NJ in 1991 selling cars and trucks including Ford Commercial Trucks. They also rose rapidly in the ranks of New Jersey's top selling Ford Dealerships. Both dealerships sell and lease new and pre-owned vehicles. In recent years, they acquired the Lincoln, Dodge, and RAM Franchises at their Green Brook location and relocated the Lincoln Franchise to their Watchung location. They now have a combined inventory of over 400 vehicles, both locations have full Service Departments and fully stocked Parts Departments on premises.
Service is a priority at Liccardi. They have top factory trained technicians at both locations, they service ALL makes and models, and because they stock over a million dollars in parts, most services can be done the same day. Their goal is to "fix it right, the first time". You can also schedule Service Appointments online at www.liccardi.com, they also offer convenient Saturday Service hours. The Liccardi Auto Group is still family owned and operated by Clemente Liccardi's sons; Greg, Jeff and Kevin Liccardi. They all work in the Showrooms everyday and are involved in all aspects of the operations. That allows them to be in touch with their customers and their demands for selection, price and service. Putting their customers' needs first has been the key to their success for over 70 years. The Liccardi Family looks forward to adding you to their family of happy customers.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 9:00 PM
Tuesday 9:00 AM - 9:00 PM
Wednesday 9:00 AM - 9:00 PM
Thursday 9:00 AM - 9:00 PM
Friday 9:00 AM - 9:00 PM
Saturday 9:00 AM - 8:00 PM
Sunday Closed
Service
Monday 7:30 AM - 5:00 PM
Tuesday 7:30 AM - 5:00 PM
Wednesday 7:30 AM - 5:00 PM
Thursday 7:30 AM - 5:00 PM
Friday 7:30 AM - 5:00 PM
Saturday 8:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 8:00 AM - 5:00 PM
Tuesday 8:00 AM - 5:00 PM
Wednesday 8:00 AM - 5:00 PM
Thursday 8:00 AM - 5:00 PM
Friday 8:00 AM - 5:00 PM
Saturday 8:00 AM - 3:00 PM
Sunday Closed
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Showing 405 reviews
September 30, 2022
Paul and the rest of service team were great! They were so helpful! Service department is the best! They were so helpful! Service department is the best! More
by knh0811
September 30, 2022
Amazing. Thank you so very much. Wonderful. I am very impressed. Great experience. Thank you Thank you so very much. Wonderful. I am very impressed. Great experience. Thank you More
by Erma
Employees Worked With
September 04, 2022
I don’t bring my car anywhere else. Service is top notch. Attentive, respectful and always courteous. Never try to upselll unnecessary repairs, Only straight forward, and help me to kee Service is top notch. Attentive, respectful and always courteous. Never try to upselll unnecessary repairs, Only straight forward, and help me to keep my car at top performance. More
by georgegi81474@gmail.com
Employees Worked With
Carrie Howard
September 01, 2022
Broke down and got towed into Liccardi Ford. No other dealer would look at our Explorer until the end of September, 3 to 4 weeks away. Worked with Paul in service and while it did take 2 days to No other dealer would look at our Explorer until the end of September, 3 to 4 weeks away. Worked with Paul in service and while it did take 2 days to get it diagnosed, they were able to get me back on the road within 3 days. 3 days Vs 1 month. I am very very happy with the service. Another thing worth mentioning is I have an extended warranty I purchased from another dealer, not Ford. While calling for appointments, I was advised by 2 local dealerships they would not work with anything but Ford warranty’s. I found this odd. It wasn’t a issue at Liccardi. They called them, got it covered and I paid for a deductible and few minor things not covered. Great work and great team. Thanks again. More
by Mike P
Employees Worked With
Paul
September 01, 2022
Amazing service each and every time. Have worked with Paul, Carrie and Yoon over the last 3 years here. They have always spent the time to go over any questions I have and my vehicle nee Have worked with Paul, Carrie and Yoon over the last 3 years here. They have always spent the time to go over any questions I have and my vehicle needs. No hard push selling here. More
by Mike P
Employees Worked With
Paul, Carrie , Yoon
September 01, 2022
Liccardi Ford…. They are AMAZING! Sales and service. Silo in sales has always helped me out and Paul in service always get me in and out. Great people here . Highly They are AMAZING! Sales and service. Silo in sales has always helped me out and Paul in service always get me in and out. Great people here . Highly recommend. More
by Dan D Man
Employees Worked With
Sulo in sales. Paul in service
