I was disappointed, although not surprised, that the salesman immediately got on the internet, went to kbb.com to get a wholesale value for my car. As you can imagine I was a bit disappointed that they didn’t seem to be overly anxious to make a deal on the car. The salesman did check the inventory at the several other stores they own, including Chevrolet and Ford, and told me there was nothing in my price range. He also went into another office and came back in a couple of minutes to tell me there was nothing available in my price range. So, when I got home I checked the KBB value of their car, a 2001 Dodge Ram 2500 diesel with 183,000 miles, and imagine my surprise that retail value from a dealer is routinely $11,846 versus their asking price of $19,888, and a trade-in value of $6,788. Apparently, they feel that a profit of over $12,000 is necessary to stay in business. The salesman told me that the previous owner was a little old lady that they had to go pick up and drive her and the truck back to make the deal.
I guess what I expected, since I used to sell new and used cars in Boise, was an attempt on their part to try to work a deal. Given their attitude about my car I assume that the little old lady that owned the truck got less than $7,000 for the truck I looked at. My dealership would have tried to work something out, eating some of that negative equity in my vehicle, especially for a repeat customer. I know that this dealership worked very hard to make a deal on the MDX that they sold me in 2017.
If you don't mind outrageous markups and profit margins, then I guess they are about the same as any other dealer, but not worth the effort to drive more than a few blocks to look at their inventory. They are basically a rubber stamp of just about every dealer I've even tried to do business with. I was also unimpressed with the inventory they had on the lot. It seemed that the majority of the inventory is Mazda. It would suggest to me that there may be a problem with the Mazda line that is keeping people from buying them.