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Serra Toyota

Birmingham, AL

Overview
Reviews
Vehicles
4.8
2,843 Reviews
At Serra Toyota, Inc in Birmingham, AL, also serving Hoover, Trussville, Pinson, Chalkville and Tuscaloosa, we understand where you buy your new Toyota is just as important as the purchase itself. One visit to our facility at 1300 Centerpoint Parkway in Birmingham and you’ll understand why hundreds of people choose Serra Toyota each month for their new or pre-owned Toyota purchase. Located just minutes from downtown Birmingham, we are convenient to the metro area and open 6 days a week, including our service department to serve you. 20 Years of Experience at Birmingham's Serra Toyota When you visit Serra Toyota , you’ll experience the friendly and knowledgeable staff you’d expect from a family owned and operated dealership with over 20 years of selling Toyota’s and the selection and resources you demand from a large Toyota dealership. The sales showroom is equipped with 4 large flat screen TVs to keep you in touch with the news of the day or your favorite show. Relax and enjoy your favorite SEC team’s game while our award-winning sales professionals prepare your new Toyota for delivery. Our Service lounge is equipped with 2 large flat screen TVs for your favorite show, news channel, or game. You can relax and enjoy the game on Saturdays knowing your Toyota is being serviced by our factory trained Toyota Technicians. We also offer each guest, complimentary breakfast and lunch, free Manicure Mondays, shuttle service, and our “Stay Put Service” which is a complimentary pick up and drop off service . Rental vehicles are available
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1300 Center Point Pkwy

Birmingham, AL

35215

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Showing 2,843 reviews

February 21, 2020

Gary Wilson was an excellent sales associate, I appreciate him so much. He went above and beyond we will definitely be back. Thank you so much Gary More

by Rhonda powell
Recommend Dealer
Yes
Employees Worked With
Matt Lawley, Gary Wilson
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February 18, 2020

Be Careful!! Not all they purport to be!! Be careful of this dealership and the Southeast Toyota Distribution network. They are not all the reviews say and fortunately we found out prior to p More

by FN
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
All were unfriendly
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Feb 18, 2020 -

Serra Toyota responded

Hello, I'd like to better understand your feedback and what happened. Rest assured, our team members are trained to take care of our customers as best we can. Would you mind reaching out to me directly to share more about your concerns? I hope to turn around any future experiences. Best, Meghan Barnes Customer Relations Manager (205) 838-4400

February 16, 2020

The team at Serra has always been so friendly and helpful. Love do business there. Ahmadou Sow is a super guy. We will be back the next time we purchase a car. More

by Rebecca Browning
Recommend Dealer
Yes
Employees Worked With
Ahmadou Sow, Nick Gregory
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February 16, 2020

In the past, buying a car was always a painful process with an overbearing, pushy salesperson. But not this time! My salesperson, Ron Babice at Serra Toyota was amazing, patient & so helpful! I will defin More

by Natillac
Recommend Dealer
Yes
Employees Worked With
Ronald Babice, Chris Ziadie
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February 16, 2020

Very professional, efficient, nice, helpful, went way beyond my expectations and made the transaction of buying my car a success. Thank you Josh Richie and Ron Badice More

by Brenda Fleming
Recommend Dealer
Yes
Employees Worked With
Ronald Babice, Nick Gregory, Josh Richie
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February 12, 2020

Friendly, helpful, clean atmosphere. They give great advice and keep their attention focused on you. I would recommend Serra Toyota to anyone. They definitely set the bar. More

by Seanna B.
Recommend Dealer
Yes
Employees Worked With
Aaron
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February 12, 2020

I visited Serra on February 8 and purchased a new Sienna van. The people were great, the experience was great, and I would recommend this dealership to anyone interested in buying a new Toyota. I am a retur More

by WKP
Recommend Dealer
Yes
Employees Worked With
Nick Gregory, Josh Mize, Jerry Cheng
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February 11, 2020

Torrey Marshall did an excellent job as our salesperson . He was very personable and accommodating. We appreciate his help and will definitely recommend him to our family and friends. More

by tlbyner
Recommend Dealer
Yes
Employees Worked With
Brett Hickman, Torey "TJ" Marshall
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February 10, 2020

The salesman I worked with was Morgan Smith. He is an outstanding guy he helped me understand the best way to go to get in the vehicle that I wanted. Just a wonderful experience. Buy there ask for my guy More

by ct120766
Recommend Dealer
Yes
Employees Worked With
Brett Hickman, Morgan Smith, Shannon Twitty, Calvin Smith
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February 08, 2020

Morgan Smith was the best. He made me feel comfortable and not pressured. I would and will recommend him to everyone. Very friendly and just amazing. More

by gmabates51
Recommend Dealer
Yes
Employees Worked With
Brett Hickman, Morgan Smith
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