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Soerens Ford

Brookfield, WI

4.6
1,203 Reviews
At Soerens Ford of Brookfield, your experience will truly be Nice! Since our beginning in 1917, Soerens Ford has been a family business. We were the first Ford dealership in Milwaukee, and continue to be the oldest Ford dealership in metro Milwaukee. Whether it's a quick tune-up, an interior or exterior porter, the need for an immediate fix, or suiting up with a new ride altogether, Soerens Ford of Brookfield has you covered. Our state-of-the-art Service Center and award-winning Collision Center are open daily for your convenience, and our knowledgeable Sales team will go above and beyond to ensure we find the right fit for you. Our extensive inventory of new and used Ford models are sure to impress. Soerens Ford of Brookfield also has one of the largest selection of Ford parts in the area. We are very proud of our longevity in the car business and the reputation we’ve worked so hard to build in the community over the years. We are also gratified by the loyalty of our customers, our friends, neighbors, and family, and our incredible team at Soerens Ford. Thank you for supporting us the past 106 years, and helping us to secure the honor of the Ford President’s Award for 2017! Stop in to Soerens Ford of Brookfield and experience the "Home of the Nice Guys" at 18900 West Capitol Drive, Brookfield, WI.
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18900 W. Capitol Drive

Brookfield, WI

53045

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Showing 1,203 reviews

April 08, 2026

Mileage on Invoice and inside windshield not correct Mileage In should be 53,060 and Mileage on tag inside should be 57,060 More

by cphibs4
Recommend Dealer
Yes
Employees Worked With
Brian Mattison
April 06, 2026

Could not have been a better experience- Brian was great to deal with Good experience!! More

by Tim
Recommend Dealer
Yes
Employees Worked With
Brian
April 06, 2026

To repair technician was courteous, nice and very quick he explained what he was doing and why the recall was in place More

by dspitz
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Curtis Vossekuil
4.0
This rating includes all reviews, with more weight given to recent reviews.
Spencer Beard
4.0
This rating includes all reviews, with more weight given to recent reviews.
April 06, 2026

Tanner came to my home in his truck. To do a computerized download fix for a recall. He said the fix did not download. As others, on other vehicles. At least he was honest. And he did sh More

by Gandalf
Service Communication
Recommend Dealer
No
Employees Worked With
Tanner
April 05, 2026

My salesman Doug was very informative and caring. I’ve stopped by after the sale and he helped me with the new technology. Great guy I will recommend him to anyone More

by reli62673
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Doug Luling
5.0
This rating includes all reviews, with more weight given to recent reviews.
Alan Whitson
5.0
This rating includes all reviews, with more weight given to recent reviews.
April 05, 2026

Great experience with soerens and also with Spencer! I super appreciate the valet service. I'm always pleased with my experience with soerens More

by Rkupper171
Recommend Dealer
Yes
Employees Worked With
Spencer Beard
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Spencer Beard
April 04, 2026

Very good. He listened to everything I said and did a great job explaining everything. More

by Marticsiz
Recommend Dealer
Yes
Employees Worked With
Alex
April 04, 2026

They made the whole purchase smooth and easy and they held the truck until my financing came through More

by bigkevwaterboy
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Pete Kraut
5.0
This rating includes all reviews, with more weight given to recent reviews.
April 02, 2026

It was great! I would highly recommend Sorens I bought my truck from Sorens and had a great experience This was my first oil change/tire rotation which went well More

by yaresh95
Recommend Dealer
Yes
April 02, 2026

They did a great job. I'll be back. Got right in. Don't know what else to say. More

by skipburg
Recommend Dealer
Yes
Employees Worked With
Brian Mattison
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