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Soerens Ford
Brookfield, WI
1,203 Reviews
At Soerens Ford of Brookfield, your experience will truly be Nice! Since our beginning in 1917, Soerens Ford has been a family business. We were the first Ford dealership in Milwaukee, and continue to be the oldest Ford dealership in metro Milwaukee. Whether it's a quick tune-up, an interior or exterior porter, the need for an immediate fix, or suiting up with a new ride altogether, Soerens Ford of Brookfield has you covered. Our state-of-the-art Service Center and award-winning Collision Center are open daily for your convenience, and our knowledgeable Sales team will go above and beyond to ensure we find the right fit for you. Our extensive inventory of new and used Ford models are sure to impress. Soerens Ford of Brookfield also has one of the largest selection of Ford parts in the area.
We are very proud of our longevity in the car business and the reputation we’ve worked so hard to build in the community over the years. We are also gratified by the loyalty of our customers, our friends, neighbors, and family, and our incredible team at Soerens Ford. Thank you for supporting us the past 106 years, and helping us to secure the honor of the Ford President’s Award for 2017! Stop in to Soerens Ford of Brookfield and experience the "Home of the Nice Guys" at 18900 West Capitol Drive, Brookfield, WI.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 6:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
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Showing 1,203 reviews
Verified Customer
April 06, 2026
To repair technician was courteous, nice and very quick he explained what he was doing and why the recall was in place he explained what he was doing and why the recall was in place More
by dspitz
April 06, 2026
Tanner came to my home in his truck. To do a computerized download fix for a recall. He said the fix did not download. As others, on other vehicles. At least he was honest. And he did sh To do a computerized download fix for a recall. He said the fix did not download. As others, on other vehicles. At least he was honest. And he did show me how my Maverick's setting was set to receive downloads automatically. However, how will I know if the "fix" eventually downloads automatically, if ever? In other words the visit's purpose wasn't successful. More
by Gandalf
Employees Worked With
Tanner
April 05, 2026
My salesman Doug was very informative and caring. I’ve stopped by after the sale and he helped me with the new technology. Great guy I will recommend him to anyone I’ve stopped by after the sale and he helped me with the new technology. Great guy I will recommend him to anyone More
by reli62673
April 05, 2026
Great experience with soerens and also with Spencer! I super appreciate the valet service. I'm always pleased with my experience with soerens I super appreciate the valet service. I'm always pleased with my experience with soerens More
by Rkupper171
April 04, 2026
They made the whole purchase smooth and easy and they held the truck until my financing came through held the truck until my financing came through More
by bigkevwaterboy
Employees Worked With
April 02, 2026
It was great! I would highly recommend Sorens I bought my truck from Sorens and had a great experience This was my first oil change/tire rotation which went well I would highly recommend Sorens I bought my truck from Sorens and had a great experience This was my first oil change/tire rotation which went well More
by yaresh95
