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Soerens Ford
Brookfield, WI
843 Reviews
At Soerens Ford of Brookfield, your experience will truly be Nice! Since our beginning in 1917, Soerens Ford has been a family business. We were the first Ford dealership in Milwaukee, and continue to be the oldest Ford dealership in metro Milwaukee. Whether it's a quick tune-up, an interior or exterior porter, the need for an immediate fix, or suiting up with a new ride altogether, Soerens Ford of Brookfield has you covered. Our state-of-the-art Service Center and award-winning Collision Center are open daily for your convenience, and our knowledgeable Sales team will go above and beyond to ensure we find the right fit for you. Our extensive inventory of new and used Ford models are sure to impress. Soerens Ford of Brookfield also has one of the largest selection of Ford parts in the area.
We are very proud of our longevity in the car business and the reputation we’ve worked so hard to build in the community over the years. We are also gratified by the loyalty of our customers, our friends, neighbors, and family, and our incredible team at Soerens Ford. Thank you for supporting us the past 106 years, and helping us to secure the honor of the Ford President’s Award for 2017! Stop in to Soerens Ford of Brookfield and experience the "Home of the Nice Guys" at 18900 West Capitol Drive, Brookfield, WI.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 7:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
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Showing 843 reviews
December 30, 2024
Soerens has always provided quick and accurate repairs and scheduled services. The advisors are friendly and helpful. and scheduled services. The advisors are friendly and helpful. More
by bhgolownia
Verified Customer
December 30, 2024
Ford did a terrific job taking care of my warranty issue. Nothing but professionalism and concern for their customer. Audra is the best service person I have ever worked with, she is awesome! Nothing but professionalism and concern for their customer. Audra is the best service person I have ever worked with, she is awesome! More
by sbower1
Employees Worked With
Audra Hanson
December 30, 2024
Everyone and the work was to my satisfaction. I was treated with respect from the time I arrived until the time left even though it was a Saturday. I was treated with respect from the time I arrived until the time left even though it was a Saturday. More
by wshotola
Employees Worked With
John the shuttle driver. Spencer Beard both five stars
December 29, 2024
We were very pleased with our experience at Soren Ford. Our sales rep was friendly, informative, and helpful. I would definitely go back. We love our new car. Our sales rep was friendly, informative, and helpful. I would definitely go back. We love our new car. More
by krause5
Employees Worked With
December 27, 2024
The staff is always helpful, professional, and friendly. Service is always done well and promptly. Service is always done well and promptly. More
by marge-don
December 26, 2024
The dealership is very service oriented. They picked up my car and returned it. They evaluated my break issues and as requested did a quick once over prior to a long road trip I had planned, They picked up my car and returned it. They evaluated my break issues and as requested did a quick once over prior to a long road trip I had planned, They found a leak in the main rear seal of my transmission. They identified it was covered under my extended warranty. We set up an appointment after my return. Thank you Soerens Ford! More
by bob.willkomm
Employees Worked With
Tyler Garfield, Audra Hanson
December 26, 2024
Tyler always goes above & beyond what I feel a service representative should do! He’s friendly, knowledgeable, and always tries to help you out. representative should do! He’s friendly, knowledgeable, and always tries to help you out. More
by heunma
Employees Worked With
Tyler Garfield
December 25, 2024
Was not too pleased with my initial appointment. Had a brand new key fob programmed. When the key fob was programmed it messed up my inside dimmer switch on the touch screen and my ambient lighting Had a brand new key fob programmed. When the key fob was programmed it messed up my inside dimmer switch on the touch screen and my ambient lighting was gone. Brought it in again and they reprogram the interior however did not reprogram my second key fob so I brought it right back in they reprogram the second key fob but now my ambient lighting and the dimmer switch does not work so I'll be bringing it back in again not too happy. More
by FROGGYO
Employees Worked With
Tyler Garfield
December 25, 2024
I accidentally came an hour early. The shop did their best to accommodate me and got me out as soon as possible! The shop did their best to accommodate me and got me out as soon as possible! More
by jukathehairyone
Employees Worked With
He isn’t on the list. A younger white male with brown hair and a mustache
December 24, 2024
If I could, I would leave a ZERO review for Soerens Ford due to the way the Soerens Ford Business Manager, Jayce Soder is treating me. I have requested his help in a matter concerning the last vehicle I pu due to the way the Soerens Ford Business Manager, Jayce Soder is treating me. I have requested his help in a matter concerning the last vehicle I purchased from Soerens. He assured me he would help, that was 5 weeks ago. To date, I have left multiple voicemails and emails, but Jayce Soder refuses to respond. Since 2012 I have purchased 6 vehicles from Soerens Ford. I will no longer consider Soerens Ford when I’m in the market for a new vehicle due to the HORRIBLE CUSTOMER SERVICE that Jayce Soder personifies. More
by paulgculverdds
Employees Worked With
Jayce Soder, ZERO STARS!!, Tyler Garfield
