Dealer Reviews
Cars for Sale
Dealer Log In
All Salespeople
Sales Department
Soerens Ford
Brookfield, WI
1,411 Reviews
At Soerens Ford of Brookfield, your experience will truly be Nice! Since our beginning in 1917, Soerens Ford has been a family business. We were the first Ford dealership in Milwaukee, and continue to be the oldest Ford dealership in metro Milwaukee. Whether it's a quick tune-up, an interior or exterior porter, the need for an immediate fix, or suiting up with a new ride altogether, Soerens Ford of Brookfield has you covered. Our state-of-the-art Service Center and award-winning Collision Center are open daily for your convenience, and our knowledgeable Sales team will go above and beyond to ensure we find the right fit for you. Our extensive inventory of new and used Ford models are sure to impress. Soerens Ford of Brookfield also has one of the largest selection of Ford parts in the area.
We are very proud of our longevity in the car business and the reputation we’ve worked so hard to build in the community over the years. We are also gratified by the loyalty of our customers, our friends, neighbors, and family, and our incredible team at Soerens Ford. Thank you for supporting us the past 106 years, and helping us to secure the honor of the Ford President’s Award for 2017! Stop in to Soerens Ford of Brookfield and experience the "Home of the Nice Guys" at 18900 West Capitol Drive, Brookfield, WI.
Read More
This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 6:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Filter Reviews by Keyword
By Type
Showing 1,411 reviews
Verified Customer
April 03, 2025
I couldn’t have been happier with my experience with the salesman to the finance. I always buy my vehicles from Soerens Ford. We started buying from them in our 30’s and are in our 70’s now. So yes very hap salesman to the finance. I always buy my vehicles from Soerens Ford. We started buying from them in our 30’s and are in our 70’s now. So yes very happy each time. More
by aandbmeyer
Employees Worked With
April 02, 2025
The crew at Soerens always does a great job with our fleet of misfits. Thanks again for the great service. fleet of misfits. Thanks again for the great service. More
by Wylie.rabehl
Employees Worked With
Other Employees :
Scott Blankenheim, Audra Hanson
April 02, 2025
Overall good experience working with Frank. He’s very knowledgeable, respectful, and attentive. I’m happy with my purchase. He’s very knowledgeable, respectful, and attentive. I’m happy with my purchase. More
by npaque88
Employees Worked With
March 31, 2025
Frank was very helpful and responsive. I appreciated his follow up and customer service. Thank you. I appreciated his follow up and customer service. Thank you. More
by donellehauser
Employees Worked With
March 30, 2025
I appreciated you letting me keep my car on your lot while trying to figure out the trunk issue. I bought my car at another dealership and they were going to charge me nonstop diagnostic time while you while trying to figure out the trunk issue. I bought my car at another dealership and they were going to charge me nonstop diagnostic time while you did not. That is commendable and fair! More
by b17cooley
Employees Worked With
Other Employees :
Scott Blankenheim, Audra Hanson
