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The DealerRater Guide to Online Reviews: Leverage Reviews For A Competitive Edge

Online reviews are the new word of mouth. A positive online review causes a ripple effect that creates sales faster than a conversation ever could.

Car Shoppers Are Judging You - How Digital Word of Mouth Influences Your Sales

Exclusive new research shows how consumers are using reviews to make decisions on what to buy and who to buy from — and it may not be from you.

Ricart Used Car Factory

Ricart Used Car Factory is capitalizing on the fact that 97% of prospective car buyers would prefer pre-selecting a salesperson or service advisor to work with prior to visiting a dealership.

RBM of Alpharetta

Find out how DealerRater has helped RBM of Alpharetta reduce their SEM spend by 25%.

Driving Traffic From the Living Room to the Showroom

Car buyers are spending more hours researching online and less time test driving cars and visiting dealerships. See what this means for your dealership in our latest info graphic.

Double-Digit Sales Increases with Online Reviews

The online review is the lifeblood of any dealership’s online marketing. Customers are looking for reviews not only on the cars, but the experience at the dealership itself, right down to the individual sales or service personnel.

Under the Hood – How Employee Reviews Increase Dealer Sales

See the latest stats on why reviews of your dealership – specifically reviews of your individual employees – are critical to driving new and return customers to your dealership.

Look to the Stars – How Dealer Reviews Shape Customer Choices

See telling data on the importance of consumer reviews and how reviews are impacting consumer-buying habits today.

A Guide to Increasing Reputation and Sales

This e-Book explores the direct correlation between consumer reviews and dealer sales. Find out tactics for harnessing reviews as a powerful marketing tool and cultivating reviews into an online profile that increases sales.

The Impact of Negative Reviews

This e-Book has everything you need to know about negative reviews, including tips for responding and how to turn negative reviews into opportunities for your dealership.

Putting the Personal Back in Your Personnel

View one of the top Digital Dealer 19 workshops presented by DealerRater's Ryan Leslie and Mike Davenport (a.k.a. The Louisville Chevy Dude) as they explore how to make your employees your #1 asset with some personal branding techniques that sell more cars.

Bozard Ford

Jeff King, Vice President & GM at Bozard Ford Lincoln shares how the Certified Dealer Program has helped boost sales from 100 to 300 cars per month while repair orders have increased 50%.

Nissan Mazda & Infiniti of Elk Grove

Owner, John Driebe shares how he leverages the Certified Dealer Program to differentiate his dealerships from competitors, showcase his employees, and increase both leads and showroom traffic.

Shuman Chrysler Dodge Jeep Ram

Shuman describes how they built more than 1000 reviews, became a Dealer of the Year award winner, and increased sales as a result of DealerRater reviews.

Copeland Toyota

Jason Pappas of Copeland Toyota discusses how DealerRater has helped the dealership manage their online presence and made customer reviews an integral part of their sales process.

Cityside Subaru

Cityside Subaru discusses how the Certified Dealer Program has assisted Cityside Subaru to better manage the dealership's online reputation and differentiate themselves from their competitors.

Kelly Auto Group

The Kelly Automotive Group leverages their positive customer reviews to help gain market share, provide a competitive edge and boost traffic to their dealerships.

Certified Benz and Beemer

By managing their online reputation with DealerRater, Certified Benz and Beemer was able to significantly increase reviews, differentiate themselves from competitors, and increase sales by 20-25%.

Hyundai of St. Augustine

Hyundai of St. Augustine was able to integrate their online reputation into their marketing messages and sales process resulting in increased sales within 90 days of becoming a Certified Dealer.