My Review Of Mike Davidson Ford:
Don't waste your time with this dealership. They pull the typical bait and switch. I was working with Tracey online, went to visit the car I was interested in but ended up perferring another model (you would think this happens often). I left the dealership and requested she provided me a quote. She sent me a quote along with the details of the car. A few days later I emailed her, let her I wanted the car and set up an appointment to sign the paper. When I get there...opps...there was a misquote, she "accidentially" quoted me a vehicle with less options that I was looking at previously. I understand "accidents" happen, of course wasn't informed about this until I arrived there. I asked the dealership to honor the quote provided to me, at first they said yes, then no they would in essense "meet me halfway". What a scam! Thank goodness my second preferred vehicle was still available and it was with an honorable dealership!
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Mike Davidson FordAdded:
4/1/2013 1:10:23 PM
We, as a company, have one of the best reputations in Jacksonville for customer service and we won a President’s Award this year for our outstanding customer service. This award is only given to the “Best of the Best” in customer service. Dealerships that pull “bait and switch” tactics, as this customer states, could never win this award. Our company sends over 600 price quotes a month. Mistakes do happen unfortunately and we always try to do our best to catch them ahead of time. Yes, we made a mistake on the quote and we apologized to the customer immediately. Upon arrival she was immediately demanding we honor the quote before we even realized the mistake was made. This is how we knew something was wrong. This customer looked at a specific vehicle when she came in the first time, and when she was leaving she asked for a quote on a different vehicle. The sales associate accidently sent a quote on the first vehicle. The window sticker, color and options were on both quotes, and the two vehicles she was looking at had different colors. It seemed very obvious that she caught our mistake and was trying to exploit the situation. The customer was X-Plan which is a non-negotiable price given to affiliates of Ford Motor Company. She was aware of the X-Plan program, and she was very aware we were selling the vehicle better than the X-Plan price because of our mistake. Yes, mistakes do happen and it’s a shame people are coached by other dealers to go to 3rd party websites and bash good dealers over their mistakes. The salesperson in question, Tracey, receives positive reviews consistently for her customer service. If you read some of the previous reviews on Tracey, it’s obvious she made a mistake. Tracey goes above and beyond for her customers and for someone to bash her over a mistake is very unfortunate. The dealership this individual purchased the vehicle from simply honored X-Plan pricing. We offered to beat X-Plan pricing by $900.00 for our mistake, but this wasn’t enough to satisfy the customer. The entire situation is very unfortunate, but questioning the honesty and integrity of the company over a mistake that was exploited isn’t fair either. The customer also didn’t state in her review that our company has called her several times with an offer to send her and her loved ones to dinner at a very nice restaurant because of the mistake.