Morristown Nissan

(I posted the same review on Google) If I could leave negative stars, I would... Promised me a deal yesterday, but when it came time to close, I was told: "our system is down at the moment, your deal negative stars, I would... Promised me a deal yesterday, but when it came time to close, I was told: "our system is down at the moment, your deal is locked in, We'll take care of you, and get everything signed in the morning." Today, I get a text from my salesman: "Good Morning [My name]. This is [salesman] from Morristown Nissan, reaching out to let you know I got your approval and wanting to know when [your family] can back in to get your new truck?" I replied that I would be there "within the hour" I arrive and one of the "Managers" comes out and tries to hit me with a "deal" that's almost $200 more a month than what they said was "locked in" the previous day. They did "manage somehow to bring it down to only $100 per month above what I had agreed to before I told them to forget it and walked out to what was going to be my trade in, and I left in the vehicle that I arrived in. They can't be trusted to deal in good faith. You will take your business elsewhere if you are smart. Prior to this interaction I had bought a vehicle from East Tennessee Nissan (same dealership, different name)... and they kind of screwed me on that deal with some fine print buried in the lease agreement. But when the name changed and new management I decided to give them another try. It was a mistake. I was reading some of the other many "1 Star" reviews, and numerous ones of them had the same bait-and-switch scam that they tried on me... and their reply always includes something to the effect of "We would like to assure you that we take your feedback very seriously and will be addressing this matter internally to prevent similar incidents in the future."... I am left wondering when they are going to start doing that ... or is it just some irrelevant platitude that they hope will soothe over people that don't know it to be the waste of text that it is. Edited to add: I'm copying their response, just in case they decide to delete it after seeing this edit... Response from the owner a day ago We apologize for falling short of the level of service we strive to provide. Your comments will be shared with our team for improvement. If you’re open to it, we’d like to connect directly to help make things right.(423) 273-5479 My response to that: I decided to give them a chance to "make things right"... in my book, you "make things right" by doing what you promised. Well... they chose to NOT fulfill the promise that was made to me on Monday. So now I have a worse opinion of them than I did before... because they reneged on their "make things right" offer. They didn't have to make that "make things right" offer... but they did, and then they failed to follow through. DO NOT DO BUSINESS WITH THIS DEALERSHIP. Edited (part 2)... Looks like me copying their response was a good idea, since they deleted it as I expected a dishonorable business to do. More

New Encounter at Morristown Nissan – August 16, 2025 Just when I thought my experience with Morristown Nissan could not get any more disappointing, my trip there on August 16, 2025, proved otherwi 2025 Just when I thought my experience with Morristown Nissan could not get any more disappointing, my trip there on August 16, 2025, proved otherwise. I drove 1 hour and 20 minutes back to the dealership to cancel the extended warranty contract for the 2025 Murano SL currently in my possession. While completing the cancellations, I spoke with the General Manager. He invited me to share my concerns again regarding my experience on July 26, 2025. He suggested that perhaps we could work something out by swapping the 2025 Murano SL for a Platinum model I originally believed I was purchasing. At first, I thought this might indicate the dealership was ready to take my complaints seriously and resolve the situation. Unfortunately, it quickly became clear that was not the case. Despite knowing the cost difference between Platinum and SL is about $3,000 and is the settlement amount I have requested, the General Manager presented me with an unreasonable offer. Their proposal would increase my current loan debt by additional $20,000 in payments over the life of the loan. Later, a “revised” offer was made with an owner’s approval that would still increase my current loan debt by $12,000 over the life of the loan. Since the offers were ridiculous, this was not an attempt to resolve my concerns but rather an effort to waste my time and emphasize that the dealership would not take responsibility for the prior misrepresentation. I will continue pursuing my complaint through the Better Business Bureau. I have also prayed for the General Manager and owners—that God would touch their hearts, lead them to treat customers fairly, and remove any negative influences that harm both consumers and the dealership’s reputation. I choose to forgive them for the wrongs I have experienced, while still seeking a just resolution. More

Deceptive Sales Tactics – Loyal Customer Taken Advantage Of I visited Morristown Nissan in Tennessee recently expecting nothing more than a routine oil change for my wife’s 2024 Murano Platinum. Instead, I Of I visited Morristown Nissan in Tennessee recently expecting nothing more than a routine oil change for my wife’s 2024 Murano Platinum. Instead, I experienced one of the most emotionally draining, misleading, and unethical sales encounters I’ve ever had at a dealership. I was targeted for a bait and switch situation. After I checked in for service, I was approached less than 60 seconds after sitting in the waiting area by a traveling, contracted salesperson who misrepresented himself as a Nissan Group representative. He made it sound like he was working directly for the Nissan Corporate because he stated he was flying out later in the day. He quickly began a pitch to trade my 14-month-old 2024 Murano Platinum for a new 2025 Murano Platinum. I told him I had a trusted salesperson at the dealership (who was working that day), and I preferred to speak with them. He brushed this off, claiming they would join us later. He then had a 2025 Murano pulled around for a test drive, which I thought was a Platinum model. It wasn’t. It was an SL, a lower-trim version lacking many of the features my wife currently had. He never disclosed this downgrade. I felt rushed since I needed to be back in Bristol by 11 am. I trusted his words and we agreed upon a deal, and I made a $7,500 deposit by using both my debit and credit card. I then spoke to my wife by phone, who was really upset that I was trading her vehicle, and I wasn’t going home on time as promised. When I immediately tried to stop the transaction, I was told that I could not cancel the deal, despite the fact that I had not signed final paperwork. I felt trapped. Eventually, I was allowed to modify the trade-in to my older 2023 Murano Platinum instead of the 2024, but the monthly payments jumped by over $100/month for 60 months, completely wiping out any perceived value of the offer by keeping my monthly payments the same. At that point, I wasn’t even excited about the vehicle—it was just damage control. After completing all the paperwork around 12 noon, I went outside to get ready to leave and that’s when I noticed the SL emblem on the vehicle instead of the Platinum emblem. I refused to take the vehicle, but the sales manager said all the paperwork was done, it was the vehicle I tested and stated the General Manager would not be there until Monday concerning my issue. She stated that the Murano could not stay on the lot overnight. To make matters worse they did not give the keys to my wife’s vehicle back. After a long period of time, I finally drove the vehicle off the lot a few miles and returned so I could get my wife’s key back to leave in her vehicle. I left home at 7 am for an oil change at 8:30 and finally left the dealership at 2:40 and got home after 4 pm The dealership was forced to drive the 2025 Murano SL to Bristol VA and pick up my 2023 Murano Platinum. I refused to drive the vehicle all week in hopes management or owners would make things right. 🛑 Ongoing Efforts to Resolve the Situation Over the past week, I’ve contacted dealership management multiple times and made several attempts to reach the owners directly. I’ve received no response. I hope that someone in leadership will read this review and choose to make things right. To that end, I am respectfully requesting a $3,000 reimbursement to reflect the estimated price and feature difference between the Platinum model I was promised and the SL model I received. That would be fair and just resolution for what occurred. I also contacted Nissan Corporate, only to be told that they do not get involved in dealer sales issues. I find that troubling, especially when contractors are allowed to represent themselves under the Nissan name. My next steps can be to file formal complaints with the Tennessee Motor Vehicle Commission, Better Business Bureau, and Tennessee Attorney General’s Office. More

Our service with Simon was amazing. He was very attentive to what we wanted our budgets and also our needs. He was very knowledgeable and had a great interaction with us, We didn't feel He was very attentive to what we wanted our budgets and also our needs. He was very knowledgeable and had a great interaction with us, We didn't feel like we were being pushed into anything. Then TJ the Finance Manager was awesome also. Great experience we will be back. This is our 3rd new vehicle through Morristown Nissan always great service!!! More

I would leave zero, if it were possible. I'll start with them calling me every few weeks wanting to buy my low mileage 2019 Rouge back. The last time someone called about 2 weeks ago, I wa I'll start with them calling me every few weeks wanting to buy my low mileage 2019 Rouge back. The last time someone called about 2 weeks ago, I was asked if I had an extended warranty and reminded me that things start to "HAPPEN" to the transmission once a car reaches 60,000 miles. That was a red flag and I canceled my service appointment. Always trust your instincts! Today, my son in law started to change my oil and found my transmission fluid dipstick is missing. Until today, no one has ever done any service to my vehicle except Morristown Nissan. I AM FURIOUS! ALL THE DIRT AND GRIME FROM DRIVING IS GOING INTO MY TRANSMISSION FLUID! This has had to happen at the last oil change 5000 mile ago. I'm SURE this was a setup!! I will never step foot on that lot again! Rant over! More

I love my Nissan Maxima that I bought at East Tennessee Nissan. The car is clean, inside and out, and very well maintained. My salesperson Ophelia Salvador was really nice. She is very patient and knowle Nissan. The car is clean, inside and out, and very well maintained. My salesperson Ophelia Salvador was really nice. She is very patient and knowledgeable and got me into a great car. I will use her again if I ever need another car. Brian and TJ were extremely helpful also. Thanks, guys!!!!!! Louella Roach Morristown, TN More