My Review Of Tameron Honda:
First things first. Trying to get an accurate, out-the-door quote online is an exercise in futility. You'll get a real number for the car itself, but you have to nag and prod to get the figure for their doc fees. And if you want to know about the dealer add-ons that almost every dealer inevitably tacks onto the out-the-door price, forget about it. So after not being able to secure an OTD quote, I called Barry Butts (Manager) to see if they could beat a very competitive quote from one of their local competitors. He assured me that they would beat any quote, and if they didn't, they'd give me $500. I can't say that I believed the second part of his statement, but I had the day off and figured I'd give it a shot. So I schedule an appointment for a Saturday afternoon.
I get to Tameron a few minutes before my scheduled time and was greeted by a fellow in a bright red suit jacket, who turned out to be Simeon Williams. My appointment was with another salesman who couldn't be located after a 15 minute search. So Simeon started taking care of me. The vehicle I wanted (manual 2014 Accord EX) was not on their lot, but I already knew this. Barry Butts assured me that they'd locate it for me, so I wasn't worried about it not being there--I just wanted a competitive price like they assured me they'd give. The competitive quote I brought in was for $24,500. They quoted me $29,000 for the same car. Now bear in mind that $2,290 of that was add ons that I didn't want or need. Prices are as follows: Moonroof Visor, $399; Splash Guards, $399; Wheel Locks, $299; Door Edge Guards, $299; Pinstripes, $199; Tameron Car Care, $695. I let Simeon know that I wouldn't be paying for those, but was told that I would have to because that's how all their cars come (the vehicle I wanted was allegedly being transferred from their Mobile store). He only agreed to take all of the charges off when I let him know that Barry Butts told me that I didn't have to get those add-ons. Once I threw that name out there, the fees were gone, no questions asked.
Once those fees were negated, Simeon was clearly scrambling to not lose any more money on a sale. So he goes and talks to the wizard behind the glass curtain a few times. He comes back with an out-the-door price that is EIGHT CENTS lower than the competitor's quote I brought in. Yes, EIGHT CENTS. So he effectively beat their quote and avoided having to shell out $500, all while insulting my intelligence. You see, I drove 120 miles to visit Tameron under the assurance that they'd offer a competitive price. I haggled some and got a lot of slick talking and fake number crunching on a calculator in an attempt to show me how much money he saved me on taxes and blah, blah, blah. But like any smart shopper, I'm only interested in the bottom-line. No matter what he says he did to help me, he only saved me EIGHT CENTS. E-I-G-H-T. I'm sorry, but coming back with a quote like that is a slap in the face.
The kicker is that in the end, Simeon went and got the sales manager, who walked up and asked me what's going on. I asked him the same thing, since they wasted my time for EIGHT cents. The sales manager looked me dead in my eyes and said "we did what we said we would do--we beat their price". WOW. I got up to leave at that point, and while the sales manager did offer to shake my hand, I declined. Snakes like that get no love from me.
I will say that through it all, Simeon was a nice guy. But like most car salesman, he's a slick talker. If you're a knowledgeable buyer, I'd avoid this place like the plague. When you cut through all their fluff and let them know that you won't play their games, they essentially shut you down. If you're a sucker (like most clueless people buying cars) and think that the dealership is doing you a huge favor by selling you a vehicle for invoice + tax, title, license and fees, this place caters to your every need.
My experience at Tameron was easily the worst I've had at a dealership. Never again.
P.S. Heather Lumley--spare me your pre-written, half-hearted admission of terrible customer service.
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